Vans has been around for quite some time now. The California-based company was founded in 1966, opening their first factory and store at 704 East Broadway in Anaheim. Till today, Vans is recognized as one of the best brands when it comes to skate shoes. Their shoes have become legends in their own right and numerous collaborations with the likes of WTAPS and Blends have been done in the past that’s sealed their place in the Hall of Fame for Sneakers. But there was a time when Vans languished in sneaker sales during the era where consumers favoured the chunky, tech-forward silhouette of skate shoes. After some time of experimenting and testing, Vans realised something, that their heritage was an advantage and going back to what they were good at was the best thing they have ever done. Back in 2017, Vans was a $2.3 billion power house, a huge achievement when you consider their humble beginnings. Below we will take a look at why Vans is popular and why you need to get yourself a pair.
