5 Social Media Platforms Where You Can Make a Killing in 2023 - California Business Journal (2024)

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Social media is quickly gaining traction, with approximately 4.48 billion users globally, in 2022 alone. This rise in popularity is due to many reasons, such as increased internet connectivity globally which has made it easier for people to keep in touch, and increased access to smartphones and other internet-enabled devices.

Some of the most popular social media applications are Facebook, with 2.9 billion active users, YouTube with 2.3 billion users, Whatsapp at two billion, and Facebook Messenger, at 1.3 billion. While social media is fun, it has also grown to be a powerful ecommerce platform, and can be a great way to earn some extra cash. Here are five social media platforms where you can earn money in 2023.

Facebook

Facebook is the most popular social media app in the world. The platform offers different avenues for earning money which all start with creating engaging content and acquiring a large following. Building a solid presence on Facebook is very important for creators. That’s why you should always buy real facebook followers from a high-authority brand like SocialZinger.

Facebook will pay you for content like reels that receive over 1,000 views within 30 days. You can add in-stream advertisem*nts for videos that receive many views and have brands pay you for marketing their business. You can also collaborate with brands and make marketing content for them at a cost. Additionally, you can invest in a paid subscription model if you have many subscribers. These subscribers can then pay you a monthly or annual fee to receive your content.

ADVERTIsem*nT

You can be an affiliate marketer on Facebook and earn commissions from purchases. You can use Facebook live sessions to run ads and earn money. You can also run a Facebook store where followers and users can buy your products or enlist your services. By creating catchy ads and impressionable calls to action, you’ll be able to drive traffic to your store and capture new clients from the global market that Facebook offers.

YouTube

YouTube is also a great platform for earning money and offers several ways to do so. By becoming a YouTube partner, you stand a chance to earn income through advertisem*nts. You can also sell merchandise on Youtube, and with its global viewership, you can expose your business to international markets, increasing your chances of business success.

Crowdfunding and fan funding are also great ways to make money off of YouTube. Creating popular content will also earn you money. YouTube will pay you based on the number of views your content receives and the number of subscribers to your page.

One example is YouTube Music earnings, where YouTube pays you when you upload your music to YouTube Music. You can also earn from royalties and commissions on sales. You can also earn on YouTube through affiliate marketing, partnering with brands, and creating sponsored content.

Pinterest

Pinterest is an image application with millions of users. It is a great platform to share ideas through content like images. You can earn money through the Pinterest Creator Reward program, which pays content creators for original and engaging content. You can also use the app for advertising your products by adding a link to your page, and redirecting visitors to your eCommerce platform or website. You can also work with affiliate partners and earn from marketing their products on your Pinterest profile.

Instagram

Instagram is a highly popular social media platform that allows you to share content like images and videos. One good way to make money through Instagram is through an Instagram shop where you can sell products. The larger your following, the more people will see your business. Instagram offers a good platform to break into international markets and grow your customer base. You can also earn money by creating content on Instagram.

Creating popular content will earn you a large following, and you can, in turn, partner with other brands and market their products in the form of influencer marketing, thereby earning revenue. You can also master Instagram marketing tricks and charge businesses to handle their marketing needs.

TikTok

TikTok has billions of followers globally and is not only a fun platform to be on but offers great potential for financial gain. One way to earn money on TikTok is through their creator fund. The fund awards you money once you hit 100,000 followers and create engaging content. You can also market your business on TikTok and sell to global markets.

With engaging marketing content for your business, you can get both the creator fund and revenue from sales. Once you have a large following, you can also partner with brands and run sponsored ads which will earn you additional income.

Many people currently make high incomes from their social media accounts, and with the right strategies, you can too. Find any talents you may have, such as creating content like videos and photos and join a relevant platform. Remember that each platform has unique rules, and stick to them to make the most of them.

Don’t be afraid to try new things, and give yourself time to grow traffic to your page organically. You should also diversify your earnings on these platforms by utilizing the different earning opportunities available.

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5 Social Media Platforms Where You Can Make a Killing in 2023 - California Business Journal (2024)
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