6 Smart Fundraiser Title Tips That Inspire Donations (2024)

6 Smart Fundraiser Title Tips That Inspire Donations (1)

1. Be specific and use names

If you’re raising funds for someone else on a crowdfunding site, your title should include their first and last name. Similarly, if your cause is related to a known disaster, consider adding its name to your title so people will know right away what you’re fundraising for. A name in your title tells an authentic story, imparting a personal touch that people are naturally drawn to.

Wouldn’t you be more likely to donate to a fundraiser called “Life-Saving Surgery for Jane Doe” than one called “Surgery Fundraiser,” or, “Help Me Pay for Surgery”?

Here are just a few examples of successful fundraisers that use names in their title:

6 Smart Fundraiser Title Tips That Inspire Donations (2)

2. Strike the right tone

Does the tone of the title match the cause you’re fundraising for? It might be best for memorial fundraisers to have a respectful, somber tone, while fundraisers for school plays or sports teams can benefit from witty or playful titles. You can see the difference in tone between these three fundraiser titles:

6 Smart Fundraiser Title Tips That Inspire Donations (3)

3. Use a little creativity

A great fundraiser title will entice people to find out more. Try playing around with words to create a title that’s clear and distinct. Using a hashtag is one way to get creative, or you can try your hand at rhyme or alliteration within your title, if appropriate. Here are some examples of real GoFundMe titles that use these techniques:

6 Smart Fundraiser Title Tips That Inspire Donations (4)

4. Spark interest around your cause

The name of your online fundraiser is more than a headline on your fundraiser page. Like the title of a book, it can either attract or repel people. Many will decide whether to click through and read about your cause based solely on your fundraiser’s name.

To inspire more clicks, use words that spark curiosity or compassion, tell a story, and inspire action. If appropriate, catchy titles for fundraisers can work. What makes your fundraiser different from similar causes? Which words get to the heart of how your fundraiser will change someone’s life? Check out some real GoFundMe examples:

6 Smart Fundraiser Title Tips That Inspire Donations (5)

5. Learn by example

An easy way to find inspiration when brainstorming good fundraiser names is to look at successful fundraisers with strong, compelling names. Discover fundraisers that are gaining traction on GoFundMe as a way to find some naming ideas of your own.

6. Double check your fundraiser title

Once you’ve come up with a few good GoFundMe titles, run them by people you trust for feedback and ideas. Evaluate all the final fundraiser names against a checklist of must-have qualities. Your list might include these requirements:

  • Does it stand out from the crowd?
  • Is it clear and unique?
  • Is it easily searchable?
  • Does it tell a story or at least hint at one?
  • Is it quickly understandable?
  • Does it make you want to read more or learn more?
  • If it’s for a person, does it include his or her name?
  • Does it inspire action?
  • If you saw it, would you want to share it?

After you’ve picked your winning title, you’ll want to create a fundraising plan as well as fundraising goals so you’ll be off to a good start. Be sure to also take a look at our blog post, 17 Online Fundraising Tools That Will Help You Raise More.

6 Smart Fundraiser Title Tips That Inspire Donations (2024)

FAQs

6 Smart Fundraiser Title Tips That Inspire Donations? ›

1. Be specific and use names. If you're raising funds for someone else on a crowdfunding site, your title should include their first and last name. Similarly, if your cause is related to a known disaster, consider adding its name to your title so people will know right away what you're fundraising for.

What is a good fundraising title? ›

1. Be specific and use names. If you're raising funds for someone else on a crowdfunding site, your title should include their first and last name. Similarly, if your cause is related to a known disaster, consider adding its name to your title so people will know right away what you're fundraising for.

How do you write a bio for GoFundMe? ›

  1. Get inspiration from great storytellers. ...
  2. Start with a personal introduction. ...
  3. Define the essential pieces of your story. ...
  4. Share the challenges you have faced. ...
  5. Emphasize the turning point that led you to start a GoFundMe. ...
  6. Form a connection with potential donors. ...
  7. Review the flow and tone of your story.
Mar 22, 2023

How do you motivate a fundraiser? ›

5 steps to keep your fundraising team motivated
  1. Be available: Establish regular check-in calls to ensure your team members don't feel isolated. ...
  2. Establish expectations: ...
  3. Encourage creativity: ...
  4. Manage anxieties: ...
  5. Give praise:

What are some good fundraiser ideas? ›

Cheap Fundraising Ideas
  • Scavenger Hunt. Send participants running all around town with an organized scavenger hunt. ...
  • Karaoke Night. ...
  • Donate a Drink for a Cause. ...
  • Afternoon Tea Time. ...
  • Comedy Night. ...
  • Head-Shaving Fundraiser. ...
  • Trivia Night. ...
  • Yard Sale.
Mar 9, 2023

What should I write on my GoFundMe page? ›

Important things to include are 1) who you are and what is your need, 2) some details about what happened or what will be happening, 3) how the funds will be spent or reach the person you're raising money for, and 4) a thank you and share request.

What is a catchy fundraising slogan? ›

Don't turn away, give today! Participate in changing the world. Be the change with your spare change. Your gift will make them happy.

What makes a GoFundMe go viral? ›

If you'd like to see your fundraising campaign go viral, either online or off, be sure to follow these important tips:
  1. Make Your Ask Bite-Sized. $10,000 asks don't go viral. ...
  2. Find “Sneezers” There's nothing a virus likes more than a good sneeze, spreading the germs far and wide. ...
  3. Boil Down Your Message. ...
  4. Make it Easy to Give.

How do I attract people to my fundraiser? ›

How to Attract More People to Your Fundraising Event's Website
  1. Make Your Event Worth Promoting. ...
  2. Build a Website For It. ...
  3. Target the Right Words and Phrases in Your Promotion. ...
  4. Produce Share-Worthy Content. ...
  5. Email Promotion. ...
  6. Direct Mail Promotion. ...
  7. Social Media Promotion. ...
  8. Integrating Your Campaign.

What are five qualities of a successful fundraiser? ›

These traits include impeccable integrity; being a good listener; the ability to motivate staff, volunteers and donors; being a hard worker; a true concern for people; having high expectations for yourself, your organization and other people including staff, volunteers and donors; perseverance; and presence.

What are the five strategies for fundraising success? ›

In section one of this well-organized book, Warwick outlines his five strategies: Growth, Involvement, Visibility, Efficiency, and Stability (or G.I.V.E.S). Each method has a specific goal beyond the raising of money. The growth method, for example, is designed to increase your donor base.

What is the most successful fundraiser ever? ›

The 10 most successful charity fundraising events
  1. Race For Life (£51,521,000) ...
  2. World's Biggest Coffee Morning (£25,102,796) ...
  3. Movember (£11,000,000) ...
  4. Moonwalk (£8,168,992) ...
  5. No Makeup Selfie (£8,000,000) ...
  6. Ice Bucket Challenge (£6,8000,000) ...
  7. Dryathlon (£5,000,000) ...
  8. London to Brighton (£4,308,599)
Aug 3, 2015

What is the greatest fundraiser of all time? ›

Biggest fundraiser of all time: $44.6 million in the ongoing America's Food Fund campaign, launched by Laurene Powell Jobs and Leonardo DiCaprio.

What do you say on a donation page? ›

Dear [Donor Name], Today, I'm writing to ask you to support [cause]. By donating just [amount], you can [specific impact]. To donate, [specific action]. Thank you for joining [cause's] efforts during this [adjective] time—It's supporters like you that help us change the world every day.

How do I make my GoFundMe page go viral? ›

2. Match your fundraiser with amazing content
  1. Make your message shareable. The next step is going to be sharing a post on social media that links to your fundraiser. ...
  2. Create a viral video challenge. People want to be giving. ...
  3. Trigger shares with high-quality photos. ...
  4. Be clear in your call to action.
Apr 23, 2021

How do I make my GoFundMe page successful? ›

Share your fundraiser early and often

Start sharing your fundraiser within 10 hours of starting it. Directly reaching out to the people closest to you is a great first step to build momentum and trust with donors. We've seen that organizers who share their GoFundMe early and often are more likely to reach their goal.

What is a successful slogan? ›

Key features of a winning slogan

The most enduring brand slogans are often short, catchy and easy to remember. Much like a song chorus that gets stuck in your head, it needs to have a rhythm or sound that rolls off the tongue and is instantly recognisable.

What is catchy slogan and examples? ›

Here are some excellent examples: Meow Mix: "Tastes so good, cats ask for it by name." KFC: "Finger lickin' good." Lay's: "Betcha can't eat just one."

What is catchy slogan? ›

If you describe a tune, name, or advertisem*nt as catchy, you mean that it is attractive and easy to remember.

What is a good motto about money? ›

Money is meant to serve you instead. Money is not meant to control people, rather it is meant to be put to work producing more money for you. You cannot build wealth without putting money in its rightful place. To dare means to make attempt, act, take calculated risks in your quest to achieve something.

What do you say to encourage people to donate? ›

Instead, choose words like partner, give, and support. "Donate" gives the impression that you only want (or need) their money. Words like "support" and "partner," followed by the name of your cause or campaign, can increase your donations significantly because they invite people into a relationship.

Do you get 100% of GoFundMe? ›

However, to help us operate safely and securely, our payment processors deduct one small transaction fee per donation (2.9% + $0.30, which include debit and credit charges). This is deducted automatically from donations; the person receiving funds will receive all funds raised minus these transaction fees.

Is it illegal to use GoFundMe for personal gain? ›

The answer is: Yes, you could—because it's a crime. Specifically, such theft is among many types of crimes that are classified as white-collar crimes. Those are non-violent crimes, yet they can send you to prison just as surely as convictions for violent crimes such as robbery, assault or murder.

How do you introduce a donation? ›

How to Set Up a Donation Page for Fundraising Success in 8 Steps
  1. Create an interesting fundraiser title.
  2. Write a meaningful fundraiser story.
  3. Choose the best types of photos and videos for your fundraiser.
  4. Pick the right fundraising goal.
  5. Share your fundraiser to get more donations.
  6. Thank your supporters.
Aug 12, 2022

How do you say I made a donation in your name? ›

Most charities will send a thank-you letter or email after you donate toward their cause. You can hold onto this letter or print it out to give to the person with a personalized message. Another great way to let someone know you made a donation in their name is by delivering the letter with a card.

What do you say after making a donation? ›

Thank you for your great generosity! We, at [charitable organization], greatly appreciate your donation, and your sacrifice. Your support helps to further our mission through [general projects], including [specific project or recipient]. Your support is invaluable to us, thank you again!

How do you write an amazing fundraising appeal? ›

Keep your email appeals as simple as possible, both in format as well as in language. Offer clear statements about what a gift can do, as well as what action you want your reader to take: donate! Remove anything that causes confusion or weighs down your message.

How can I impress a donor? ›

Mainly the donor wants a partner who can run a good program, but to further reciprocate the relationship you can also strive to be a good communicator, be transparent, share expertise and lessons learned, and give thanks and recognition for their support. Don't forget the donor once the money is in your account!

What are the three C's of fundraising? ›

All 3 legs, or, the 3 Cs of fundraising – capacity, commitment and connection should be firmly in place prior to raising money for a building renovation or endowment campaign.

What are the 10 basic principles of fundraising? ›

The following are truths you should incorporate into whatever fundraising you do:
  • Never ask a stranger for money. ...
  • Cultivate before asking. ...
  • Think of the needs of the donor. ...
  • Ask for support for what you need. ...
  • Personalize your solicitation. ...
  • Raise money from the inside out. ...
  • Raise money from the top down.

What are the main 4 categories of fundraising? ›

4. Different types of fundraising
  • Capital investment. Capital campaigns are more than raising money to get a new building.
  • Crowdfunding. The digital giving marketplace is growing rapidly and can help you to raise much needed funds for your project.
  • Bid-writing skills. ...
  • Cultivating new donors. ...
  • Large donations and legacies.

What is the rule of 7 in fundraising? ›

Experts recommend connecting with your donor seven times during the year so that when you are ready to make an ask the following year, the donor is confident in your mission and leadership. This simple yet effective concept is known as the “Rule of 7”.

What are the 6 steps to a fundraising plan for a new nonprofit? ›

Use these six steps to determine how your team can streamline and increase fundraising to set your nonprofit up for sustainability and longevity.
  1. Reflect on what's working and what isn't. ...
  2. Define consistent sources of support. ...
  3. Review programmatic goals. ...
  4. Set two-year objectives. ...
  5. Identify new targets.
Feb 1, 2023

What is a donation strategy? ›

A nonprofit fundraising strategy is a detailed plan created to guide you through a chosen campaign. Fundraising strategies vary depending on the size, capacity, and goals of the nonprofit planning them, along with the specifics of the campaign being planned.

What is the 80 20 rule in fundraising? ›

Pareto's Law can be summarized as follows: 80% of the outputs results from 20% of the inputs. Now let's make this relevant to the fundraising world: 80% of the funding comes from 20% percent of our donors. 80% of our total volunteer hours comes from 20% of our volunteers.

What is the hardest part about fundraising? ›

Building trust with the public is one of the biggest fundraising challenges for any nonprofit. Donors want to be sure their money will make a difference.

How to raise $1,000 for charity? ›

Seven strategies for charity fundraising success
  1. Talk to the charity you're raising funds for. ...
  2. Run your own fundraising event. ...
  3. Launch a social media competition. ...
  4. Ask people to volunteer their time and skills. ...
  5. Make it easy for others to share details of your fundraiser. ...
  6. Get your community together – online and off.
Mar 2, 2023

How can I raise money fast for a fundraiser? ›

10 Fast Fundraising Ideas to Boost Donations
  1. Fast fundraising is easy with these tips.
  2. Focus on the 'why' ...
  3. List your individual expenses. ...
  4. Reach out to your inner circle first. ...
  5. Add special dates within the fundraiser. ...
  6. Reach out to different types of donors. ...
  7. Get creative with how you share your fundraiser.

What is the number one rule of fundraising? ›

The first rule of fundraising is that people give to people. The corollary of this rule is that the people who are getting must have a viable list of prospects who can give.

Who makes the most donations? ›

Two of Airbnb's co-founders gave to help Ukrainian refugees, and Microsoft co-founder Bill Gates took the top spot by giving $5.1 billion to the Bill & Melinda Gates Foundation last year. Altogether, the donors on the list contributed $16 billion.

What is a nice message for donations? ›

Generic donation thank you quotes
  • “Thank you for your donation. ...
  • “We know you have a lot of choices when it comes to donating, and we are so grateful that you chose to donate to our cause. ...
  • “We have a lot of work to do, and your generous donation helps us get that important work done.”
Mar 15, 2023

What is the average amount raised on GoFundMe? ›

How Is Help Hope Live Different? The average GoFundMe medical fundraising campaign raises a total amount that typically falls between $2,000 to $2,600.

Can I use a fake name on GoFundMe? ›

If you don't want to use your full name, whether for safety or personal reasons, you can enter your chosen name here. Be sure to enter your legal name when it comes time to set up transfers.

How do I attract donors on GoFundMe? ›

Drive donations with these fundraiser sharing tips:
  1. Share your GoFundMe early and often. ...
  2. Ask friends to help you spread the news. ...
  3. Use specifics when sharing your fundraiser. ...
  4. Highlight timely moments or milestones to drive urgency. ...
  5. Reach out to your neighborhood. ...
  6. Record a video. ...
  7. Share on weekday mornings.

What do you say when asking for donations on GoFundMe? ›

Be specific in your ask

Give potential donors clear-cut reasons why they should donate to your cause. In your ask, be sure to break down these three things: Your current situation. The reason why you're fundraising.

What is a fancy name for a charity event? ›

On this page you'll find 14 synonyms, antonyms, and words related to charity event, such as: fundraiser, philanthropic enterprise, pledge campaign, pledge drive, radiothon, and telethon.

What is an example of a good fundraising letter? ›

I'm writing to ask you to support me and my [cause/project/etc.]. Just a small donation of [amount] can help me [accomplish task/reach a goal/etc.] Your donation will go toward [describe exactly what the contribution will be used for]. [When possible, add a personal connection to tie the donor to the cause.

What is a fundraising theme? ›

A theme is critical to rally supporters around your fundraising campaign goal. It helps fundraisers and donors feel like they're a part of your work and something bigger than themselves. Take steps to use this powerful motivator and you can raise more funds and awareness for your cause.

Top Articles
Latest Posts
Article information

Author: Dr. Pierre Goyette

Last Updated:

Views: 6045

Rating: 5 / 5 (50 voted)

Reviews: 89% of readers found this page helpful

Author information

Name: Dr. Pierre Goyette

Birthday: 1998-01-29

Address: Apt. 611 3357 Yong Plain, West Audra, IL 70053

Phone: +5819954278378

Job: Construction Director

Hobby: Embroidery, Creative writing, Shopping, Driving, Stand-up comedy, Coffee roasting, Scrapbooking

Introduction: My name is Dr. Pierre Goyette, I am a enchanting, powerful, jolly, rich, graceful, colorful, zany person who loves writing and wants to share my knowledge and understanding with you.