Beauty is in the nose of the beholder (2024)

Gene found that determines if putative human pheromone smells naughty or nice.

Beauty is in the nose of the beholder (1)Some smell it sour, some smell it sweet.Punchstock

The compound androstenone can induce many reactions, depending on who is on the receiving end. For some, it smells sweet, like flowers or vanilla; to others it is foul, like sweat or urine. And then there are those who can't smell it at all.

Now researchers have found the molecular receptor responsible for sensing androstenone, and the genetic variations behind its assorted olfactory impacts. The finding may one day help to settle the debate over whether the compound, which is a breakdown product of testosterone, acts as a pheromone in humans.

Androstenone is known to be a key mating pheromone for pigs. "If you were a female pig who could not smell this, you would have a hard time on a date," says Leslie Vosshall, a neurobiologist at Rockefeller University in New York and an author on the study. "It's a very exciting odour for pigs." Whereas the compound clearly fans the flames of porcine passion, its effect on humans is a matter of debate.

Smell that?

Vosshall and her co-workers tested 335 putative human odorant receptors — more than 85% of the estimated full human complement — for responses to 66 different odours. One receptor, with the decidedly unsexy name OR7D4, yielded the strongest response to androstenone and it's close relative, androstadienone. It did not respond to the other 64 odorous compounds1.

“It has got to beat online dating.”

Jeffry Isaacson

To work out if and how this receptor differs in different people, the team looked at the genetic sequence of the gene that codes for it. Vosshall and her colleagues sequenced the OR7D4 gene from 391 people, and found two common gene variants to focus on.

It turned out that people with two copies of the most common OR7D4 variant tended to find the smell of androstenone stronger and describe it as 'sickening'. Those with one or two copies of the second common variant were more likely to perceive the scent as 'extremely weak', and to label it 'sweet'. People with a third, less common variant were more likely to be unable to detect androstenone at all. In all of these cases, perception of other odours was not affected.

"We always thought the mechanism had to be due to receptor differences," says Gary Beauchamp, director of the Monell Chemical Senses Center in Philadelphia, Pennsylvania, who began studying androstenone more than 25 years ago but was not affiliated with the present study. "What's wonderful about this is proving it."

Chemical attraction

Now that the receptor is known, it will be easier for researchers to address lingering questions about androstenone's possible role as a human pheromone, says Jeffry Isaacson, a neurobiologist at the University of California, San Diego. "On that level, this is a major breakthrough," he says. "It's been quite a controversial area of research."

Pheromones are chemicals that serve as messengers to members of the same species. Sex pheromones are the most famous example, but other forms of olfactory communication exist as well.

Sniffing androstadienone has been shown to produce physiological effects in both men and women. Whether such responses qualify the compound as a pheromone has been hotly debated, in part because its mechanism of action is unclear, says Vosshall.

Sold on the idea

ADVERTIsem*nT

Meanwhile, scientific debates have done nothing to slow the inevitable march of capitalism. Love-scent.com, one of many purveyors of androstenone sprays, has already declared androstenone a human pheromone and a "scientifically proven sex-attractant".

The commercial and media rush to declare these compounds human pheromones has set some researchers on edge. "It's been overhyped a lot as a pheromone," says Vosshall. "So I think there's been a lot of backlash."

Now that the receptor has been identified, Vosshall hopes to find out whether variations in OR7D4 are also linked to physiological effects, or even human behaviour.

Such research would be welcome, says Isaacson. As a 45-year-old, single neurobiologist, he says he would personally grateful for any new insight into human pheromones: "They've sure got to beat online dating."

Visit our isinthenoseofthe_b.html">newsblog to read and post comments about this story.

  • References

    1. Keller, A., et al. Nature doi:10.1038/nature06162 (2007).
Beauty is in the nose of the beholder (2024)

FAQs

Beauty is in the nose of the beholder? ›

Beauty is in the nose of the beholder: Fragrance modulates attractiveness, confidence and femininity ratings and neural responses to faces of self and others.

Did Shakespeare say beauty is in the eye of the beholder? ›

Shakespeare expressed a similar sentiment in “Love's Labours Lost” which read, “Beauty is bought by judgment of the eye.” My favorite rendition, however, came from Miss Piggy who said, “Beauty is in the eye of the beholder, and it may be necessary from time to time to give a stupid or misinformed beholder a black eye!”

Who originally said beauty is in the eye of the beholder? ›

Margaret Wolfe Hungerford (née Hamilton) is widely credited with coining the saying in its current form. Hungerford wrote many books, often under the pseudonym of 'The duch*ess'. In the 1878 novel Molly Bawn, there's the line "It is an old axiom, and well said, that “beauty is in the eye of the beholder".

What philosopher said beauty is in the eye of the beholder? ›

Quote by Plato: “Beauty lies in the eyes of the beholder”

What does it mean that beauty is in the eye of the beholder? ›

A common saying is "Beauty is in the eye of the beholder," which means beauty doesn't exist on its own but is created by observers. That famous quote can help you remember that a beholder is someone who sees or otherwise experiences things, becoming aware of them.

What's wrong with saying that beauty is in the eye of the beholder? ›

It implies an acute sensitivity to conflict and a fear of being rude or mean to others. However, by resorting to the phrase, what we actually do is unleash a stranger and more reckless situation: what we're in effect stating is that nothing is ever really more beautiful – or uglier – than anything else.

Is beauty in the eye of the beholder in the Bible? ›

28:1; Ezek. 23:42). If the Bible stipulates certain things as beautiful, then there really is beauty in the eye of the Beholder, with a capital B. Almighty God is inexpressibly beautiful in his own being.

What is another way to say beauty is in the eye of the beholder? ›

Another possible way of saying it: "Beauty is (very) subjective." or "The concept of beauty is different from one culture to another and even from one person to another within a single culture." A synonym for "beauty is in the eye of the beholder"??? Hmmm.... maybe, "I know what I like, and I like what I see."

How do you respond to beauty lies in the eyes of the beholder? ›

Expert-Verified Answer

The phrase "beauty lies in the eyes of the beholder" means that beauty is subjective and varies from person to person. For example, you could say, "I agree with you. Different people have different opinions and what one person finds beautiful may not be the same for someone else."

Is beauty in the eye of the beholder a compliment? ›

Meaning: Beauty exists in the mind that observes it. This expression is often used to describe a person or thing whose appearance does not match the commonly accepted standards of beauty.

What is Aristotle's concept of beauty? ›

Aristotle: beauty is symmetry

According to Aristotle, beauty could be measured. Literally. “The chief forms of beauty are order and symmetry and definiteness, which the mathematical sciences demonstrate in a special degree,” he says in Metaphysics.

Who said beauty is in the heart of the beholder? ›

As HG Wells said, "Beauty is in the heart of the beholder". And to perceive and be a spectator, you have to observe.

What did David Hume say about beauty? ›

In his summary of the first species of common sense, he had said that “beauty is no quality of things in themselves: It exists merely in the mind which contemplates them, and each mind perceives a different beauty.” This is (perhaps intentionally) a sloppy way of putting a point that he had made quite clearly in the ...

What does the Bible say about beauty? ›

1 Peter 3:3-4

“Your beauty should not come from outward adornments, such as braided hair and the wearing of gold jewelry and fine clothes. Instead, it should be that of your inner self, the unfading beauty of a gentle and quiet spirit, which is of great worth in God's sight.”

When you feel beautiful, you are beautiful. Do you think is it true? ›

Answer: I definitely agree with the notion that ''WHEN YOU FEEL BEAUTIFUL,YOU ARE BEAUTIFUL ". No one here can be compared to each other about beauty. Also no colour on the earth describes whether you are beautiful or not.

What did Shakespeare say about beauty? ›

Beauty is but a vain and doubtful good; A shining gloss that fadeth suddenly; A flower that dies when first it 'gins to bud, A brittle glass that's broken presently.

Who said beauty is in the eye? ›

Most sources attribute the first use of the modern-day expression to Margaret Wolfe Hungerford (née Hamilton) who wrote a number of books under the pseudonym of "The duch*ess," and, in her 1878 work Molly Bawn, wrote "beauty is in the eye of the beholder."

Who said art is in the eye of the beholder? ›

Quote by E.A. Bucchianeri: “Art is in the eye of the beholder, and everyone...”

Top Articles
Latest Posts
Article information

Author: Trent Wehner

Last Updated:

Views: 6097

Rating: 4.6 / 5 (56 voted)

Reviews: 95% of readers found this page helpful

Author information

Name: Trent Wehner

Birthday: 1993-03-14

Address: 872 Kevin Squares, New Codyville, AK 01785-0416

Phone: +18698800304764

Job: Senior Farming Developer

Hobby: Paintball, Calligraphy, Hunting, Flying disc, Lapidary, Rafting, Inline skating

Introduction: My name is Trent Wehner, I am a talented, brainy, zealous, light, funny, gleaming, attractive person who loves writing and wants to share my knowledge and understanding with you.