Coco Chanel and Success (2024)

Coco Chanel and Success (1)

From Rags to Riches, Fashion Designer uses Special Opportunities, the 10,000-Hour Rule and Right Time, Right Place to Reach Success.

By: Lylah Dixon | Business/Entrepreneurship Major

From perfume to suits and little black dresses, Coco Chanel, known as Gabrielle “Coco” Chanel is an iconic designer. In 1910, Ms. Chanel opened up her first store on Paris’s Rue Cambon. She started making clothes and one special piece inspired her for her brand. People kept asking where she got it and she offered to make more. The special piece was a dress she made out of an old jersey. Coco said, “My fortune is built on that old jersey that I’d put on because it was cold in Deauville.” (Coco Chanel Biography)

Coco Chanel’s father put her in an orphanage when her mom passed. There she was taught how to sew. She stayed there for a while and started her business. She came out with her well-known perfume called Chanel №5. From there, her business skyrocketed. To perfume, suits, dresses, skirts, etc. Coco Chanel’s business turned into what is known as today. One unfortunate event turned her business the other way. It was the economic depression of the 1930s. She closed all her shops. At age 70 she made a comeback. Even better than when she started. Everyone around the world was impressed. In the book Outliers: The Story of Success by Malcolm Gladwell, he writes, “Success is not a random act. It arises out of a predictable and powerful set of circ*mstances and opportunities.” Chanel used Malcolm Gladwell’s ideas on special opportunities, 10,000 hours, right time right place to reach her level of success.

Coco Chanel grew up without her family in her life. Her mother died of tuberculosis. Soon after, the rest of her family rejected her. That is when her father took her to an orphanage. At this point in her life, she was only 12 years old. When she arrived at the orphanage, the nuns took care of her and taught her how to sew. If she was never brought there, her interest in the industry would’ve never sparked. In the book Outliers, Malcolm Gladwell writes about how success is reached by the opportunities that are offered to us. He discusses lucky breaks. Obviously, success doesn’t just come with lucky breaks, it also takes some hard work and talent. Chanel was in Moulins she met someone named Etiene Balsan. He came from a family of wealthy industrialists. Chanel and Etiene started seeing each other and he helped her open a boutique in Deauville. Since Chanel was looking for a way to get out of poverty, it worked out great because Etiene helped her climb that ladder. Soon they were over and Chanel met another man named Arthur who helped her finance her fashion business. He was very wealthy. He owned a shipping and coal business. He was also very good at polo so he was very well known. He was her biggest publicity. Not too long after he died in a car crash. Chanel was devastated. But she used this unfortunate event to motivate herself more in her career. Even though Chanel did not know this, everything that happened to her led her one step closer to special opportunities that made her business skyrocket. These hardships lead her to search for wealth. That wealth would make her one step closer to her success. Every little detail led to opportunities to help Coco reach her goals. With her connections, she met a man named Earnest Beaux, whose father was an expert in making perfume. Chanel suggested different smells he should use and convinced him to let her use it. The first perfume she came out with was known as Chanel №5. That perfume is known and still being sold today. That perfume was the first ever made by a designer. They called it “liquid gold.”

Coco Chanel not only used special opportunities to achieve her goals, but she also worked very hard and got in her 10,000 hours when she was very young. Chanel’s first customers were princesses and duch*esses. She dresses them in simple, elegant clothing which was the style Coco Chanel wanted to make her brand. Her clothes are the most copied styles of all time. Ms. Chanel learned how to sew from the nuns who took care of her at age 17. She started very young and got a job from a seamstress. Chanel met so many famous people to help her get her 10,000 hours.

Coco Chanel used right time, right place by creating styles that no one has ever seen before and opened a new door in the fashion industry. Her styles have continued throughout the years and even used a lot in modern times. Where she was located also had to do with the idea of right time right place. She moved to Paris when she opened up her first location. Paris was a big place for fashion at the time and still is.

Coco Chanel is a very famous designer whose fashion and stories inspire young designers and entrepreneurs today. Even if fashion is not something you are interested in. The entrepreneurship aspect of her story can inspire many people.

Works Cited

“Coco Chanel.” Biography.com, A&E Networks Television, 27 Feb. 2018, www.biography.com/people/coco-chanel-9244165.

“Gabrielle.” Entrepreneur, Entrepreneur, 10 Oct. 2008, www.entrepreneur.com/article/197624.

Gladwell, Malcolm, Outliers. Little Brown and Company, November 18, 2008

Coco Chanel and Success (4)

Lylah Dixon, a freshman business major from White Bear Lake, Minnesota, is pursuing a dream of owning her own fashion line one day. Dixon loves to hang out with her friends in her free time.

What I’ve Learned:

Procrastination, do not do it.

When it comes to talking in front of the class, no one cares if you mess up or lose your train of thought. It happens to everyone and everyone is here to learn.

Malcolm Gladwell, while reading his book Outliers, taught me a different way to look at how people reach success and how his ideas are original and well taught to other people.

Defining moments may be hard to talk about, but you never know who you are going to inspire.

Books are way more fun to read with other people.

The more personal stories are, the more people are interested.

Help, do not be afraid to ask for it. Everyone is here to help you, even though it might not feel that way.

Research, it takes a lot of time to find the exact material you are looking for but do not get discouraged.

It is easier to dream than do.

This class has helped from a business standpoint because you learn about success and everyone wants to succeed when they own their own business.

Coco Chanel and Success (2024)

FAQs

What was Coco Chanel's reason for success? ›

Coco Chanel was several things—wealthy, successful, and controversial—but what made her influential was her rebellious yet highly fashionable designs. Chanel approached fashion in a way that designers weren't at the time. She made clothes trendy, beautiful, and comfortable.

What was Coco Chanel's most famous quote? ›

In order to be irreplaceable one must always be different. Don't spend time beating on a wall, hoping to transform it into a door.

How successful was Chanel at first? ›

OPENING OF THE FIRST CHANEL BOUTIQUE IN DEAUVILLE

From 1913, she begins to sell a line of sportswear made of jersey, a material that was previously used to make men's underwear. This approach revolutionized fashion and women's relationships with their bodies. It was an instant success.

What was Coco Chanel last words? ›

She announced her final words to her maid which were: "You see, this is how you die."

What characteristics made Coco Chanel successful? ›

"Coco Chanel was a seductive personality and an extraordinary networker. Through her social skills, she gained quick access to members of high society and prominent clients whose aesthetic orientations matched her stylistic vision," explains Colucci.

What is Chanel's most successful product? ›

Chanel Tweed Suit

Perhaps the most memorable Chanel product after the perfume Chanel No. 5, is the famous tweed suit. This quickly became a favourite of many famous personalities like Jackie Kennedy, Princess Diana, Brigitte Bardot, and Barbara Walters.

What is Chanel's motto? ›

"Elegance is refusal." "In order to be irreplaceable one must always be different."

How did Coco Chanel change the world? ›

Coco Chanel not only influenced fashion in the 1920s but women and men at the time as well. After she freed women from corset, there was no going back. The world will always remember the iconic woman behind the Chanel brand, and women are forever thankful for her pushing the limits of what they can and cannot be.

What was Coco's inspirational quote? ›

Ernesto de la Cruz: And Héctor was my best friend. Success doesn't come for free, Miguel. You have to be willing to, do whatever it takes to... seize your moment.

How is Chanel so successful? ›

Gabrielle Chanel's continual refinement of her formula, offering fresh colours, fabrics and trimmings in line with the fashion zeitgeist, has ensured the CHANEL suit's undying popularity, cementing its place in fashion history as a timeless classic.

Who did Coco Chanel refuse to marry? ›

She refused a marriage proposal from the Duke of Westminster. Chanel reportedly had a 10-year affair with the second Duke of Westminster, Hugh Grosvenor, during which time the Duke proposed marriage to the designer. Chanel refused, later stating: “There are lots of duch*esses, but only one Coco Chanel.”

Who was Chanel's greatest rival? ›

As a revered designer with an enduring legacy in the French fashion world, Coco Chanel has had quite a few memorable feuds over the years, which we'll get into later. But there's no denying that her biggest rival was perhaps Elsa Schiaparelli.

Who owns Chanel after Coco died? ›

Following Coco Chanel's death in 1971, Chanel as a brand was on the decline. In 1974, Alain and Gérard took over as co-owners of the Chanel brand after their father, Jacques Wertheimer, died.

Why did Coco Chanel call herself Coco? ›

She learned to sew with the nuns so that she could later make a living as a seamstress. Occasionally she appeared as a singer in cafés, where she is said to have preferred performing the songs "Ko-Ko-Ri-Ko" and "Qui qu'a vu Coco", to which she owes her nickname.

What did Coco Chanel stand for? ›

Born on August 19, 1883, in Saumur, Coco Chanel was the creator of one of the most valuable fashion brands in the world. Her elegantly casual designs inspired women to abandon complicated and uncomfortable clothes. She freed ladies from the oppression of corsets, helped popularize pants for women and more.

How did Coco Chanel gain popularity? ›

Originally a hat store with designs made by Chanel through her sewing skills and vision of luxury meets casual, it soon began to expand due to interest from European celebrities who began endorsing her style, such as famed French actress Gabrielle Dorziat who was often seen wearing Chanel hats.

What are Coco Chanel's achievements? ›

Fashion designer Coco Chanel is famous for her timeless designs, trademark suits and little black dresses. In the 1920s, she launched her first perfume and eventually introduced the Chanel suit and the little black dress, with an emphasis on making clothes that were more comfortable for women.

Did Coco Chanel have children? ›

Chanel was never married and had no known children, but she looked after her elder sister's son, André Palasse, following her sister's suicide. On January 10, 1971, Coco Chanel died at the Ritz Hotel at the age of 87 from a heart attack. She was buried in Lausanne, Switzerland.

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