Fast Fashion is a Feminist Issue - The Circle (2024)

Fast Fashion is a Feminist Issue - The Circle (1)

Blog by Raakhi Shah, CEO The Circle

Nine years ago, cracks began to appear on the Rana Plaza building in Dhaka, offering a brief warning of its imminent collapse. Forced to continue working in the garment factories contained in Rana Plaza, 1134 people, mainly women, were killed when the building came down on 24th April 2013. They weren’t making munitions or working down a mine, they were sewing fast fashion for brands we know, love, and continue to consume. This should not be a dangerous and degrading job, but to this day it remains so.

The aftermath and immediate horror of the largest garment factory disaster led to the Bangladesh Accord for building and fire safety which was signed by over 200 companies. Nevertheless, there have been more avoidable deaths of garment workers. In November 2020, 12 people were killed in an explosion in Gujarat, India. In Cairo in March 2021, within two weeks 28 people were killed in a factory fire and a building collapse – both housing garment factories. The safety of workers has long been overlooked, and most of these workers are women. The world of fashion and consumerism is a system of greed and exploitation that traps millions of women in cycles of violence, suffering and poverty. To make matters worse, the power imbalance between the workers and management allows for exploitation of the women with gender-based violence rife.

It is clear: the way we make clothes is hurting women. And it is hurting their families. No-one wants to take their children out of school and send them to work because they themselves aren’t receiving a wage that they and their family can survive on.As our inspirational Circle Ambassador and former child garment worker, Kalpona Akter said:

“It definitely wasn’t my choice to go to the factory. I had to go because my father was the primary earner and he got ill. Altogether with my siblings there were seven of us, so there was no food at home. In a typical month I would work more than 400 hours and earn $6.”

We need systemic change to ensure workers are no longer subjected to poverty pay, violence and life-threatening conditions in factories. There are many calls to implement more sustainable practices, and the recent International Accords (2021) aid safety in factories. The cracks in the industry are starting to appear but it is not enough and still the women working in these factories remain neglected. When social justice involves women in the global south, it is easy to disappear them altogether. We refuse to let this happen. We call on you to help us end this cycle of abuse and to fight for the rights of garment workers.

Join us and:

  • Call for garment workers to receive fair pay and an end to the violence and abuse they endure.
  • Call for the EU to implement The Circle’s ground-breaking proposal which would lift millions out of poverty.
  • Donate to The Circle to support garment workers in Sri Lanka, and other countries, who are victims of violence and human rights abuses
  • LIsten to a podcast with Raakhi Shah and Kalpona Akter in conversation

Photograph credit ©BetterWork/ILO/IFC.

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Fast Fashion is a Feminist Issue - The Circle (2024)

FAQs

Fast Fashion is a Feminist Issue - The Circle? ›

The world of fashion and consumerism is a system of greed and exploitation that traps millions of women in cycles of violence, suffering and poverty. To make matters worse, the power imbalance between the workers and management allows for exploitation of the women with gender-based violence rife.

How is fast fashion a feminist issue? ›

Fast fashion is a feminist issue: it fundamentally relies on unfair pay and poor working conditions, which women often don't have any other option but to accept. Picture factory workers making your clothes.

How are women's rights affected by fast fashion? ›

So let's start with some facts. 93% of the people making our clothes don't earn enough to cover life's necessities, and 80% of textile workers are women of colour. There are multiple ways that the fast fashion industry aids the exploitation of women and girls and reinforces gender inequality.

What is the feminist view on fashion? ›

Fashion as a tool for femme liberation

However, garments that are patriarchal and oppressive in some contexts are often subverted in women's liberation movements. Sexualized garments such as lingerie are reclaimed as a symbol of sexual liberation, while feminized looks can be validating for some transwomen.

What is the argument against fast fashion? ›

Fast fashion is widely considered to be low-quality apparel produced rapidly to follow current trends in the industry and sold at rock-bottom prices. Although the monetary cost is low, textile workers and the environment are paying a high price. Fast fashion is cheap because workers are not paid adequately.

What is the root problem of fast fashion? ›

The environmental impact of fast fashion comprises the depletion of non-renewable sources, emission of greenhouse gases and the use of massive amounts of water and energy.

Why is fast fashion such a big issue? ›

Fast fashion has revolutionized the fashion industry at a cost to the environment and human rights. The fast fashion business model relies on the exploitation of resources and human labor to deliver garments following the latest trends to its consumers at an unprecedented rate.

What gender buys the most fast fashion? ›

Studies have found that men are responsible for more overall climate emissions than females through lifestyle choices, spending habits and even their diets. However, when it comes to fashion, women have the greater appetite. With the availability of fast fashion, women are more likely to buy more clothes, more often.

Who suffers the most from fast fashion? ›

Overwhelmingly, the people who suffer the most in this chain are women. Fast fashion is a woman's rights issue.

Why is fast fashion bad for society? ›

Clothing production consumes resources and contributes to climate change. According to Fashion Revolution, the raw materials used to make fast fashion clothes require land and water, or the extraction of fossil fuels. This means that the production itself is already cruel to the environment.

Why is fashion seen as feminine? ›

Fashion has always been an integral part of femininity. It not only reflects a woman's personality but also enhances her beauty and grace. Fashion has the power to boost a woman's confidence, making her feel more confident and empowered.

How does fashion affect women's rights? ›

Many women's rights activists were anti-fashion, claiming fashion was the acceptance of female oppression. Suffrage leader Elizabeth Cady Stanton believed fashion kept women from achieving their full potential and was a way to keep women subservient to men.

What is the feminist apparel controversy? ›

Staff at the clothing brand Feminist Apparel found out their CEO had admitted to sexual misconduct - and were fired within days of confronting him about it. Feminist Apparel sells clothes and accessories with slogans promoting feminism and equality.

Why is fast fashion a feminist issue? ›

Our continuous overconsumption of fast fashion directly allows for countless women across the planet to suffer in the production stage of the clothes we wear. Thus, fashion is a feminist issue. It's time to address the way we dress and hold these companies accountable for their crimes against our fellow women.

What is the dark side of fast fashion? ›

The relentless demand for cheap, disposable clothing drives the consumption of finite resources like water, energy, and raw materials, contributing to pollution and climate change. Labor Exploitation: Behind the glamorous facade of fast fashion lies a grim reality for the workers who produce these garments.

Is lululemon fast fashion? ›

Short answer: No, Lululemon is not fast fashion.

How did fashion affect women's rights? ›

Many women's rights activists were anti-fashion, claiming fashion was the acceptance of female oppression. Suffrage leader Elizabeth Cady Stanton believed fashion kept women from achieving their full potential and was a way to keep women subservient to men.

Why is fast fashion an ethical issue? ›

Many of the dyes and chemicals used to color and set fabrics are highly toxic, both to workers and to the surrounding natural environment. Many factories in underdeveloped countries lack proper safety equipment, ventilation, and disposal mechanisms.

Why is fast fashion an important issue? ›

The pressure to reduce costs and speed up production time means environmental corners are more likely to be cut. Fast fashion's negative impact includes its use of cheap, toxic textile dyes—making the fashion industry the one of the largest polluters of clean water globally, right up there with agriculture.

How is fast fashion a social injustice? ›

Labor Exploitation: Fast fashion heavily relies on cheap labor sourced from countries with lax labor laws. Garment workers in fast fashion are mostly women and children who face poor working conditions, low wages, and long hours.

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