Frequency at which men wear thongs by age U.S. 2017 | Statista (2024)

FAQs

What percentage of men wear thongs? ›

We recently explored what types of underwear men wear, and a shocking 11.6% of men report wearing thongs on a regular basis.

1974: The thong makes its official debut with Rudi Gernniech's invention of the thong swimsuit. A year later this style was being sold as underwear across America! 1990s: Thong underwear hits the mainstream, marketed widely as a practical undergarment to pair with slim-fit jeans to best avoid visible panty lines.

Almost a fifth of U.S. women, aged from 16 to 25 years, revealed that they wore thongs almost daily as of 2017. In comparison over 85 percent of women over 51 years of age stated that they never wore thongs, showing thongs to be an undergarment favored by younger women in the United States.

Thongs for Men

The overwhelming majority of American men do not wear thongs at all. In terms of ethnicity, 95 percent of Asian American men never wear thongs, compared to 87 percent of Hispanic American or Latino men and 92 percent of white American men.

Yes, thongs are becoming more mainstream in men's underwear today, but as in many of the stylish underwear worn by men it's more of a personal thing to do and most likely will continue to be one of those best kept secret for some of us men who enjoy wearing one.

The answer is a firm YES from Deadgoodundies.com who have sold tens of thousands of thongs from their online store dedicated to 'changing men's underwear, one pair at a time'. For many years male string briefs were the website's runaway best sellers, then micro and mini bikinis overtook men's g-strings for a few years.

Thongs offer the lightweight, frontal support you need to contain your genitals WITHOUT all the excess back fabric that can lead to ride-up and wedgies. With less fabric comes freedom of movement and breathable comfort ‒ two things you aren't always guaranteed with with your underwear.

Thongs can be a good option for athletes who need support but also want to avoid any extra fabric that may restrict their movement. They are commonly used in sports like bodybuilding, where freedom of movement is essential for performance.

No more visible panty lines:

Since they are made from thin fabrics, the edges are not raised and the thong fits on your body like a second skin.

Can I wear thongs everyday? Absolutely! Thongs are a great everyday choice, because they can be worn under anything without giving a Visible Panty Line (VPL). Tight fitting thongs that require constant readjustment are a no-go.

What states are thongs legal? ›

As a general rule: thong swimsuits are legal in public in almost every state in the United States. But, they are not legal in every municipality or jurisdiction in every state. For example: in Florida, the state allows people to wear thong swimsuits, but several counties and cities do not allow them to be worn.

If they fit correctly (not to small), they are very comfortable and safe to wear. I've worn them practically every day for 30 years with zero issues. If you want to they them, be sure and get the next size up of you fall between sizes, and make sure they are made of soft material.

You may be horrified or you may be pleased to learn that men do indeed wear thongs. Not only that, but they wear them allllllll the time. They wear them during the day, they wear them during the night, they wear them under their clothes, and they wear them as clothes, depending on where you are.

In the 1990s, the thong gained wider popularity in the United States as underwear and as swimwear, especially with women, but also men. In the US and Europe, the wearing of thongs by men was once mainly limited to the dance belt, the posing pouch for bodybuilders and the realm of male strippers.

Thongs offer the lightweight, frontal support you need to contain your genitals WITHOUT all the excess back fabric that can lead to ride-up and wedgies. With less fabric comes freedom of movement and breathable comfort ‒ two things you aren't always guaranteed with with your underwear.