Gala Etiquette: Social Season Tips (2024)

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Last week I was fortunate to attend a lovely gala for the Westlake Chamber of Commerce at the Austin Country Club. I must admit, part of the fun was in the weeks leading up to the gala, when I was asked several questions regarding gala etiquette. Below are a few common questionsthat come up during the social season:

    1. When is the appropriate time to send invitations for a gala? Timing is crucial for charity balls, parties, dinners and events, not just galas. This is true whether the organizer is mailing printed invitations or inviting guests via email and telephone. To put timing in perspective, let’s look at social event guidelines in general:
Anniversary party:3-6 weeks
Bar or Bat Mitzvah4 weeks
Bon Voyage partylast moment – 3 weeks
Charity ball/gala6 weeks – 12 weeks
Christmas party4 weeks
co*cktail party1 – 4 weeks
Debutante ball6 weeks – 3 months
Formal dinner3 weeks – 6 months
Graduation party3 weeks
Housewarming party1 – 3 weeks
Informal dinner partyseveral days – 3 weeks
Luncheon Partyseveral days – 2 weeks
Progressive Dinner3 weeks
Teaseveral days – 2 weeks
Thanksgiving dinner2 weeks – 2 months
Very casual partySame day – 2 weeks

If the invitation is sent too late, many times the guest has already made a commitment or has alternative plans. If the host is concerned that the invitation may not be calendared, or may be misplaced, then a “save the date” card may be mailed first, with the invitation to follow during the proper mailing window.

2. How do I dress when the invitation does not specify? What is Creative Black Tie? If the invitation does not specify, rely on the host to guide you. Contact the organizer and inquire as to past history, and ask other guests what they plan to wear. It has been helpful to my clients to take a look at wardrobe and attire considerations from a variety of resources.

WHITE TIE
Females:Formal, floor length evening gown, best jewels, gloves.
Males:Full evening regalia. (Black tail coat, matching trousers with single satin or braid stripe, white pique’ wing-collar shirt with stiff front, white pique’ waist coat, studs and white bow tie, black patent shoes, black dress socks).
WHITE TIE & DECORATIONS:
White Tie and White Tie with Decorations is common in Diplomatic Circles. If the guest has received decorations from the military or a foreign government, the decorations may be worn to a public white tie event. It would be inappropriate to wear decorations to a private party, unless the invitation stated “White tie and decorations.”
BLACK TIE:
Females:Formal evening gown or dress, or dressy co*cktail dress.
Males:Black tuxedo jacket, matching trousers, formal (pleated front or pique’) white shirt, black (silk, satin) bow tie, black cumme*rbund to match tie, optional suspenders, black patent shoes, black dress socks.
BLACK TIE OPTIONAL:
Females:Formal evening gown or dress. Short dressy co*cktail dress. Dressy separates (St. John).
Males:Black Tie or a dark suit with a white shirt and a conservative tie.
CREATIVE BLACK TIE:
Females:Formal evening gown or dress, dressy co*cktail dress, dressy separates, paired with elegant wrap, brooch or themed jewel.
Males:Black Tie paired with a theme or whimsical approach such as Texas Longhorns, or tropical paradise. A black or white shirt is paired with matching bow tie and cumme*rbund; black patent shoes, black dress socks, and studs.
SEMIFORMAL:
Females:Short, afternoon dress. co*cktail dress. Long, dressy shirt and top.
Males:Dark, wool business suit (with matching vest if desired) white shirt, conservative tie, leather shoes, dress socks, pocket accent (if desired).

3. What should I do when arriving at a gala? Just before arrival, read the invitation again. Refresh your memory and your date’s memory about the honorees, the awards, and the hosts. What are their spouses’ names? Whom do I need to meet, greet, and thank upon arrival and departure? Be sure to check in upon arrival, receive the program and check your coat or wrap. As a guest, be calm and gracious. Circulate and greet others. Remember that the person who does not acknowledge you when they see you, and know you,is behaving inappropriately and immaturely. When you see someone that you know at a social event, it is appropriate to greet them and say “Good evening, it is good to see you.”

4. What is the appropriate decorum at a gala? We observe our colleagues and wonder, what will it be like to spend time with that person? What happens when the chips are down? Can I trust her to do the right thing when I step out of the room? That will either be a resounding “yes” or “no.” Stop, and think about your behavior. If you are making loud catcalls or whistling, it may be time to rethink your approach.

Even at local chamber events, minding your gala manners will save you from embarrassment and help you shine as a true professional.

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By Sharon Schweitzer|2018-10-11T14:55:20-05:00February 13th, 2012|Gala Etiquette, Social Etiquette|24 Comments

24 Comments

  1. FeliciaAugust 26, 2021 at 3:51 pm - Reply

    Pls what type of jewelries should a lady use for a gala night with a black long gown?

  2. LanaJune 10, 2019 at 4:24 pm - Reply

    Do I have to color coordinate my outfit with my husbands for a gala? My dress is mindnight blue, he has a black suit with a red tie.‍♀️

    • Sharon SchweitzerOctober 18, 2020 at 3:49 pm - Reply

      Dear Ms. Lana,
      When preparing for a gala, it isn’t necessary to color coordinate your gown with your husband’s black tie.
      Wearing a midnight blue dress while your husband sports a black suit sounds like a dynamic duo! Enjoy.

  3. Edz OrillaMay 20, 2019 at 1:35 am - Reply

    Can a gala night be done by the beach?

    • Sharon SchweitzerOctober 18, 2020 at 3:52 pm - Reply

      Dear Mr. Edz Orilla,
      Yes, and it sounds fabulous under the stars with a cool ocean breeze.

  4. MichelleMay 5, 2019 at 7:59 pm - Reply

    When I am with my husband he is always walking in front of me and he just expects me to follow him. I feel like I am always chasing him in formal attire. Is this good manners on his part? I need some advice because I don’t like it.

    • Sharon SchweitzerOctober 18, 2020 at 3:53 pm - Reply

      Dear Ms. Michelle,
      Different cultures have different expectations. We are all raised with unique cultural conditioning and it runs deep.
      I was raised in Japan where the custom is for men to walk in front of women because it is polite; similar to the polite U.S. custom
      where men walk on the street-side of the sidewalk and women walk closer to the building. Both customs originated to protect women from dangers.
      I don’t know if your husband is Japanese, or Asian, but if so- this may explain this practice. If not, I encourage you to open a dialogue with him.
      Does he realize he does this? Ask him about it and explain your position.

  5. prace na zlecenieDecember 31, 2018 at 4:33 pm - Reply

    Gratulacje dla autora. Interesujący artykuł, a to w dzisiejszych czasach rzadkość!

  6. CarolNovember 29, 2018 at 8:25 am - Reply

    Hi there, can I wear full length white dress for a Gala? My husband is wearing tuxedo. Thanks in advance

    • Sharon SchweitzerOctober 18, 2020 at 3:57 pm - Reply

      Dear Ms. Carol,
      Please know that the invitation sets the tone for the gala so read it very closely when determining what to wear. Conduct research online and find
      photos from previous year’s gala photos on social media or society pages. If these resources don’t provide sufficient insight for determining if a
      full length white dress is appropriate, ask your husband if it’s possible to speak to, text, call or email the organizer or event planner.
      Depending on the organizational culture, style of the full length white dress, and other factors, the dress may be perfectly appropriate.
      It’s best to err on the side of safety to avoid appearing like you’re being presented at a debutante ball.

  7. BethSeptember 18, 2018 at 11:03 pm - Reply

    Is it ok to wear a white formal dress with color on it to a gala? At the end of September? The theme is illumination.

    • Sharon SchweitzerOctober 18, 2020 at 3:59 pm - Reply

      Dear Ms. Beth,
      Historically, there was a wardrobe for every season and a dress code for every occasion. The holiday to mark the end of wearing summer resort wear, including white was Labor Day.
      Thank goodness the “no white after Labor Day” days are done. The fashion police won’t throw cuffs on you for wearing white. Feel free to wear white, winter white – it’s a great way to look modern.

  8. Lisa DeniseAugust 4, 2018 at 1:17 pm - Reply

    We will be attending a black and white gala for someone’s retirement. How formal should we dress and must we wear both colors?

    • Sharon SchweitzerOctober 18, 2020 at 4:03 pm - Reply

      Dear Ms. Lisa Denise,
      May I ask if you know the background on the naming of the gala? Does the invitation specifically state “black and white?”
      If you are unsure of the formality level, please contact the host or hostess. Wearing one color, or either color to the gala would be fabulous.
      Enjoy your evening.

  9. MimiMarch 26, 2018 at 9:28 am - Reply

    Is it okay for my husband to wear a bow tie and vest to match my evening gown for a black tie optional gala? Or is that just for high school proms? 🙂

    • Sharon SchweitzerMarch 26, 2018 at 2:25 pm - Reply

      Hello Mimi,
      Wearing a cumberbund and tie to match the lady’s dress is highly favored in some parts of the U.S. At many weddings, the wedding party wear matching ties and cumberbunds to coordinate with the wedding colors. Your husband is not required to wear matching cumberbund for the gala; however in some regions of the country this may be the custom. You may wish to look at social media images from last year’s event for an idea of how colors were coordinated. I hope this is insightful.

  10. CinderellaJonesSeptember 21, 2017 at 2:57 pm - Reply

    Question: I am wondering if it’s appropriate for an unmarried woman to attend a gala alone. I’m considering it but wonder if I may feel uncomfortable being the solo person in a roomful of couples. yet the event is for a good cause…and I’ve always dreamed of going to a ball type of event. Please advise.

    • Sharon SchweitzerSeptember 26, 2017 at 9:19 am - Reply

      It is okay to go to a gala alone, with group of friends or colleagues who share an intrest in the crowd. Everyone in attendance is there to connect and be connected with. Whether you go alone or with someone come prepared with an ice breaker, and ask the host or hostess to make introductions.

      • TamNovember 5, 2018 at 10:22 am - Reply

        What should I wear at a New Year’s Eve Gala dinner while travelling on a family holiday party staying at a hotel that hold a NYE Gala dinner? Did not specify what type of Gala dinner. Because I’m travelling I don’t want to pack a bulky formal wear.

        • Sharon SchweitzerOctober 18, 2020 at 3:58 pm - Reply

          Dear Tam,
          Thanks for your inquiry. I encourage you to consider the culture of the family celebrating, the host hotel and the city.
          If this is a new family, conduct some research to determine their expectations. Check the hotel’s website for NYE gala dress code.
          Many clothiers now offer elegant travel options for evening galas. Select something special that you will enjoy wearing and add some sparkle with costume jewelry (to avoid theft while traveling.)

    • Steph R.March 21, 2022 at 1:54 pm - Reply

      Greetings,
      What is proper etiquette when you and your spouse are invited to sit at a table that is purchased by another couple? How should you “repay” them when they insist you do not?

      • Sharon SchweitzerMay 2, 2022 at 12:53 pm - Reply

        Thank you for your question. First, I would send a handwritten thank you note (on personalized stationery if possible some). You are under no obligation to invite them to another event, although many people believe it is the socially appropriate thing to do. The decision is yours since the other couple “insisted” that there was no need to do so. If the opportunity presents itself, and you wish to do so, you may invite them to a future event.

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Gala Etiquette: Social Season Tips (2024)

FAQs

How to socialize at a gala? ›

Use breaks in the action to walk around the room and socialize with people not at your table. Be aware that not everyone wants to discuss business at a social event. Enter conversations tactfully, and don't monopolize anyone's time. A firm handshake and a smile can go a long way.

How can I make my gala more fun? ›

One way to make your gala event stand out is to arrange surprise performances. These performances can add an element of excitement and unpredictability to your event, making it more memorable for your guests. Consider hiring a celebrity lookalike or impersonator to make a surprise appearance at your event.

What to expect when attending a gala? ›

A gala event is typically thought of as a sophisticated party. Guests dress up, enjoy food, socialize, and maybe do some dancing. Nonprofits began using these gala events to entertain their supporters before asking for donations to their cause.

How to mingle at a gala? ›

At the party start by approaching the people or groups you're least intimidated by, and then work your way up to the ones that make you more anxious. A fairly well-known strategy is to find someone who seems even more uncomfortable and out of place than they are, and talk to them and try to put them at ease.

What is appropriate for a gala? ›

Typically, attire at galas is very formal and dress codes range from black tie to co*cktail attire. Some common gala dress codes include: Black Tie: This is one of the most formal types of dress codes. Men should wear a tuxedo or a dark suit with a bow tie.

What is expected from a gala? ›

27 Unique Gala Ideas for the Ultimate Fundraising Event. When you think of a gala, you probably imagine a formal, regal event. This might mean a black-tie dress code, catered dinner, live band, and speeches or presentations on the guest (or cause) of honor.

What do you talk about at a gala? ›

interests, asking questions can start great conversation! - “What keeps you busy lately?” - “Tell me about you.” - “Have you always lived in (city) or did you move here?” - “Have you seen anything good on Netflix/Hulu lately?” - “How has your year been going?”

What is the point of a gala? ›

Overall, the point of a gala is usually to raise money or awareness for a cause or an organization. All of the proceeds from the night typically go to a nonprofit organization or charity.

Are galas a thing of the past? ›

After a pandemic-induced hiatus, galas are back in a big way. Steve Paster, President of New York's iconic Alpine Creative Group, shares, “This is the first time in three years that galas are moving forward. 90% of all donations for nonprofits come through galas, so everyone that we work with is making a major push.”

What do you do in gala night? ›

A gala dinner is a large formal or semi-formal gathering, which generally includes a drinks reception, a seated dinner, and entertainment. Typically, the event includes a presentation, speech, awards ceremony, or announcement, strategically scheduled between the dinner and dancing portions of the evening.

How do you coordinate a gala? ›

Fundraising Gala Checklist
  1. Know Your Goal. ...
  2. Choose a Fundraising Method. ...
  3. Create a Budget. ...
  4. Build a Management Team. ...
  5. Set a Venue & Choose a Date. ...
  6. Plan Drinks, Meals & Entertainment. ...
  7. Market Your Event.

What time should you arrive at a gala? ›

The Event: A Fundraiser or Gala

If check-in time is 6:30 PM and the presentation starts at 7:45, plan to arrive by 7 (unless your boss or host has told you otherwise).

When should invitations go out to a gala? ›

Save-the-dates should go out 6–8 months in advance. If it's a charity or fundraising gala that you're planning, Protocol & Etiquette Worldwide advises that invitations should be mailed out 6–12 weeks before the event.

Should I go to a gala by myself? ›

Come alone(ish)

Every effort is made to give the gala the appearance of a major social event, but don't be misled. Galas are business. Everyone in attendance is fulfilling a duty and is there to connect and be connected with.

How do you socialize at a social event? ›

Introduce yourself to people, ask questions, and pay attention to conversations. Move around the room to talk to new people and be present in the moment. Start an activity, like dancing or karaoke, to get people involved.

What to talk about at a gala? ›

interests, asking questions can start great conversation! - “What keeps you busy lately?” - “Tell me about you.” - “Have you always lived in (city) or did you move here?” - “Have you seen anything good on Netflix/Hulu lately?” - “How has your year been going?”

How to stand out in a crowd physically? ›

Use a firm handshake when meeting people, and lean in or point your legs and feet toward the person you are talking to. Use a relaxed posture and widen your stance to show confidence. Avoid crossing your arms, fidgeting, fiddling with your phone, or looking bored. Make eye contact.

How do you get people to come to your gala? ›

For offline methods, one good strategy is to send out traditional flyers in the form of an invitation. Cordially invite the guest to your gala in a themed hand-out that feels special and exciting. And make sure it gives all the necessary details about registering online, buying tickets, and more.

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