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Published by Jan Conway, Jul 13, 2023
Baileys was the largest global liqueur brand worldwide in 2022, with volume sales amounting to approximately 8.8 million 9 liter cases. Malibu ranked in second place, with sales of around 4.8 9 liter cases in that year.
Sales volume of liqueur worldwide in 2022, by brand (in million 9 liter cases)*
Characteristic | Sales volume in million 9 liter cases |
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Source
Release date
June 2023
More information
Region
Worldwide
Survey time period
2022
Supplementary notes
*Includes globally and regionally operating brands.
Citation formats
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