How to Understand Your Income Statement as a Small Business | Patrick Accounting (2024)

How to Understand Your Income Statement as a Small Business | Patrick Accounting (1)

The income statement, though seemingly a straightforward calculation, can become a source of stress when it’s cluttered with numerous categories and intricate details.

Understanding all those details is key to making good business choices, but it can be a lot to take in. At Patrick Accounting, we’ve spent twenty years making those tough numbers easy to understand.

In this article, we’re going to walk you through three important parts of your income statement as a small business that you really need to know about to keep your business financially healthy.

What is an Income Statement

Your Income Statement also called a “Profit and Loss Statement” or “P&L”, is actually a very simple formula:

Total Income – Total Expenses = Profit.

It isn’t any more complicated than that.

However, it can look complicated when you begin to add subcategories to the “Income” and “Expenses” parts of the equation. Most (but not all) businesses have several categories of income as well as a number of expense categories. Listed together, they can make for an intimidating spreadsheet full of numbers, but at the end of the day, the equation is still: Total Income – Total Expenses = Profit.

1. The Income Statement Is Absolutely Essential

Snapshot of Financial Health

Think of your income statement as a health check for your business. It shows if you’re making money (which is great!) or if you’re losing it (which is a warning sign). As a small business owner, you need to know how profitable your business is – or isn’t. And, let’s face it, if you’re not profitable…you will have a hard time staying in business.

The Core of Business Decision-Making

This statement isn’t just a bunch of numbers. It’s a story about your business’s day-to-day activities. It helps you decide what’s working and what’s not, guiding you on where to focus your efforts, such as boosting sales, cutting costs, or maybe changing up your products or services.

2. Income Statements Don’t Show Everything About Your Income

Recognizing Revenue

Your income statement shows your earnings, but it’s not telling you when the cash will hit the bank.

For instance, in service industries, revenue is recognized when the service is completed, not when the invoice is sent or payment is expected. This distinction can result in a scenario where your books show a profit, but your bank account doesn’t reflect this because the cash hasn’t been received.

Cash Flow Versus Profit

Seeing a profit on your income statement is good news, but it doesn’t always mean you have that money available. Profit on paper and cash in the bank can be two different things. Knowing the difference helps you plan better and keeps you from spending money that’s not yet in your pocket.

3. Income Statements Don’t Cover All Expense Details

Timing of Expense Recognition

Let’s break down a tricky part of accounting that can confuse many of us who aren’t accountants: when do expenses show up on your income statement? Expenses aren’t always recorded in the period they are paid. For example, the cost of raw materials is recognized when the finished goods are sold, not when the materials are purchased. This can create discrepancies between your cash outlays and the expenses shown on your P&L.

Capital Expenditures and Financing

Imagine you buy a big piece of equipment or a vehicle and pay for it over time. In accounting, you might show the cost of this equipment on your income statement right when you buy it, not spread out over the years you’re paying for it. This can make your profits look smaller, but it might also reduce how much tax you owe that year. On the other hand, sometimes the cost is spread out on the books over many years, even if you finish paying for it sooner.

Since accounting doesn’t always match the expense with the actual cash outlay, it’s important to consider multiple statements to help you see the whole picture.

Key Numbers to Look For on Your P&L

Let’s define what some of the key numbers you need to know really mean.

Revenue

Revenue is the money you bring in every time you sell something. It’s useful to organize this into different categories based on the type of income. For example, a restaurant might separate its revenue into food sales, bar sales, and catering sales. This categorization helps you see where your earnings are coming from.

Cost of Goods Sold (COGS)

COGS includes all the expenses directly linked to producing what you sell. This includes purchases of inventory, freight to ship the inventory, delivery costs, packaging costs, etc.

For a service-based business, instead of parts and inventory, COGS includes expenses related to your production or service team such as hourly wages.

Operating Expenses (OPEX)

Operating Expenses cover everything else it costs to keep the lights on, service your customers, market your business, etc. These expenses, often referred to as overhead, are generally consistent no matter how much you sell.

How Your P&L Can Help Your Small Business

Your P&L does a great job of showing how your business is doing financially over a period of time. It equips you to make better spending decisions and shows you what adjustments could increase profitability. The bottom line is that it gives you the insight you need to make awesome business decisions.

The Power of Three: P&L + Balance Sheet + Cash Flow Statement

Your P&L is just one piece of the puzzle. When you look at it alongside your Balance Sheet and Cash Flow Statement, you get a full picture of your business’s financial health. This trio of financial reports equips you to manage your business with a clear understanding of your financial standing.

Dig Deeper into Your Financial Statements

With a basic understanding of your income statement, you’re hopefully feeling more confident now about the financial health of your business. By dissecting the key elements—revenue, expenses, and profits—you’ve taken a crucial step towards financial mastery. Now, this newfound knowledge may lead you to question: what should I do with my profits?

At the end of the day, we know how challenging it can be to decode the complexities of financial statements. At Patrick Accounting, we don’t just help you understand your income statement; we offer comprehensive financial guidance to empower your business decisions.

How to Understand Your Income Statement as a Small Business | Patrick Accounting (2024)

FAQs

How to read a small business income statement? ›

Your income statement follows a linear path, from top line to bottom line. Think of the top line as a “rough draft” of the money you've made—your total revenue, before taking into account any expenses—and your bottom line as a “final draft”—the profit you earned after taking account of all expenses.

How to read a P&L for dummies? ›

How to Read a Profit and Loss Statement
  1. Net Sales (or Revenue) – Cost of Sales (or Cost of Goods Sold) = Gross Profit (or Gross Margin)
  2. Gross Profit – Operating Expenses = Net Operating Profit.
  3. Net Operating Profit + Other Income – Other Expenses = Net Profit Before Taxes.

What is the basic understanding of the income statement? ›

An income statement is a financial statement that shows you the company's income and expenditures. It also shows whether a company is making profit or loss for a given period. The income statement, along with balance sheet and cash flow statement, helps you understand the financial health of your business.

How to prepare an income statement for dummies? ›

Steps to Prepare an Income Statement
  1. Pick a Reporting Period. ...
  2. Generate a Trial Balance Report. ...
  3. Calculate Your Revenue. ...
  4. Determine the Cost of Goods Sold. ...
  5. Calculate the Gross Margin. ...
  6. Include Operating Expenses. ...
  7. Calculate Your Income. ...
  8. Include Income Taxes.

How to tell if a company is profitable from an income statement? ›

Through the income statement, you can witness the inflow of new assets into a business and measure the outflows incurred to produce revenue. Profitability is measured by revenues (what a company is paid for the goods or services it provides) minus expenses (all the costs incurred to run the company) and taxes paid.

What is the basic formula for P&L? ›

Profit Loss Formula

Profit = Selling price (S.P.) - Cost price (C.P.) Loss = Cost price (C.P.) - Selling price (S.P.)

How can I understand my P&L better? ›

Use these seven steps to help you read and analyze a P&L report:
  1. Define the revenue. ...
  2. Understand the expenses. ...
  3. Calculate the gross margin. ...
  4. Calculate the operating income. ...
  5. Use budget vs. ...
  6. Check the year-over-year (YoY) ...
  7. Determine net profit.
Mar 10, 2023

What are the three most important parts of a P&L? ›

The main categories that can be found on the P&L include: Revenue (or Sales) Cost of Goods Sold (or Cost of Sales) Selling, General & Administrative (SG&A) Expenses.

How to analyze the income statement? ›

Basic analysis of the income statement usually involves the calculation of gross profit margin, operating profit margin, and net profit margin, which each divide profit by revenue. Profit margin helps to show where company costs are low or high at different points of the operations.

How to solve an income statement? ›

The basic formula for an income statement is Revenues – Expenses = Net Income. This simple equation shows whether the company is profitable. If revenues are greater than expenses, the business is profitable.

What should you keep in mind when examining an income statement? ›

The income statement presents revenue, expenses, and net income. The components of the income statement include: revenue; cost of sales; sales, general, and administrative expenses; other operating expenses; non-operating income and expenses; gains and losses; non-recurring items; net income; and EPS.

How do small business owners show proof of income? ›

Some ways to prove self-employment income include:
  1. Annual Tax Return (Form 1040) This is the most credible and straightforward way to demonstrate your income over the last year since it's an official legal document recognized by the IRS. ...
  2. 1099 Forms. ...
  3. Bank Statements. ...
  4. Profit/Loss Statements. ...
  5. Self-Employed Pay Stubs.

What is the formula for cogs? ›

The formula is as follows: COGS = Beginning Inventory + Purchases during the period − Ending Inventory Where, COGS = Cost of Goods Sold Beginning inventory is the amount of inventory left over a previous period. It can be a month, quarter, etc.

How to organize expenses on an income statement? ›

On an income statement, you separate expenses into broader categories and then subdivide those into more specific categories. The broadest categories for expenses are: Operating expenses: Most common. Include expenses incurred during the regular course of business.

How do you analyze a company's income statement? ›

Basic analysis of the income statement usually involves the calculation of gross profit margin, operating profit margin, and net profit margin, which each divide profit by revenue. Profit margin helps to show where company costs are low or high at different points of the operations.

How do you read a small business balance sheet? ›

Assets are on the top or left, and below them or to the right are the company's liabilities and shareholders' equity. A balance sheet is also always in balance, where the value of the assets equals the combined value of the liabilities and shareholders' equity.

How do you read a common size income statement? ›

This statement tells if and how profitable a company was during a determined period. Common size analysis of the income statement is usually done using total revenue (sales) as the base. Revenue is set at 100% and all other items as a percentage. The calculation looks like this: (Total item/Total Assets) * 100.

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