Jean shave widely conquered the hearts and closets of people all over the world.People of all ages irrespective of any gender love to wear this piece of clothing. Since umpteen years jeans have found its place in the wardrobes of rich and poor, celebrities and common man. However, it has not lost its charm and is here to rule with its versatility.
Let's get into the history of jeans. At first jeans was used by the working classmen. It was thick, strong, and long lasting. In short a trouser that can survive in any conditions. This thick cotton cloth was made of "gene"material from Genoa, a city in Italy. Thus, it got its name.
Jeans were an instant hit among people doing tough physical work. A tailor from-Nevada, Jacob Davis wanted to create jeans incorporating his new idea. He wanted to add copper rivets at places where it tears easily like the curve of pockets which often gets torn. This would not only strengthen the pants but also add to the style quotient of the trouser.
Moreover,over 50 percent of denim production is based in Asia with China, India, Turkey,Pakistan and Bangladesh. 70% of world jeans consumption is among EU, US and China. There are 513 denim mills worldwide. China alone has 297 mills, followed by 104 mills in other Asian countries, 46 in Latin America, 41 in Europe, 15 in Africa, 9 in North America and 1 in Australia. Americans alone purchase 450million pairs of jeans every year.
Whether one is wealthy or poor, jeans is everyone's favorite attire. Today, you can own a pair of jeans worth $40, even less or it may cost you thousands of dollars. A pair of jeans from Gucci sold for a whooping price of $3,134 in Milan, 1998. It earned its place in the Guinness World Records as the world's most expensive jeans at that time.
Escada's couture line has achieved a top position in the list till now. It has come up with the jeans costing an astonishing figure of $10,000. Its distinguishing feature was that it was coated with Swarovski crystal from top to the bottom. Levi Strauss & Company shelled out $46,532 to buy its own jeans on eBay. The global denim market is dominated by iconic brands such as 7 For All Mankind, Levi's, Diesel, Armani Exchange, Guess, Wrangler, True Religion, Calvin Klein, Lee among others.
Looking at the facts and figures of the global denim market, jeans are in huge demand worldwide. Its gaining popularity reveals the important position it has taken in our lives. Today, various companies are coming out with new styles, cuts, designs and fittings to suit individual choices. Jeans have crossed all borders, social cultures, classes and it is one of the most wanted outfits in the world.
The significant transition in the choice of people from traditional wear to jeans worldwide, have practical reasons as well. They are no maintenance wear and anybody will swear for its durability. Women are benefitted the most. Today as more and more women are working and they find less time for household work, jeans come to their rescue.
Unlike other bottoms it doesn't need to be washed often, doesn't get torn easily and need not be ironed. This gives it an upper hand over other types of apparels. This wardrobe staple can be mixed and matched with many clothing. Also, it is affordable hence economical. It is designed for men and women of all shapes and sizes.
The growing craze of jeans can be seen not only in youth but among all age groups. Moreover, it can be worn for both social and formal occasions. With hell lot of advantages, it is obvious to see a transition in peoples choice from traditional wear to jeans. It is likely that jeans remain in vogue because of their usefulness and rule our wardrobes for years to come.
References:
- Wikipedia.org
- Denimsandjeans.com
- Prweb.com
- Ezinearticles.com
- Buzzle.com
- Forbes.com
- Post.jagran.com
- Fashionencyclopedia.com
- English-online.org.uk
As a seasoned fashion enthusiast with a deep understanding of the history and global dynamics of the denim industry, I can confidently delve into the concepts mentioned in the article about jeans.
History and Origin of Jeans: The article touches upon the historical aspect of jeans, tracing its roots back to Genoa, Italy, where the fabric used for early jeans was derived. The term "jeans" itself is linked to the "gene" material from Genoa. The narrative then leads to the transformation of jeans from workwear for the working class to a globally recognized and versatile fashion staple.
Innovation and Partnership: A pivotal moment in the evolution of jeans is highlighted when Jacob Davis, a Nevada tailor, collaborates with Levi Strauss. Davis' innovative idea of reinforcing jeans with copper rivets to enhance durability and style is discussed. The article explains how Levi Strauss patented the riveted jeans in 1873, leading to instant popularity.
Global Denim Market: The article provides extensive information on the global denim market, citing data from the World denim market production and consumption report of 2012. It mentions key statistics, such as the estimated value of the world jeans market (over US $66 billion), the distribution of denim production across Asia, and the significant consumption in the EU, US, and China.
Brands and Market Dominance: Iconic brands dominating the global denim market are listed, including 7 For All Mankind, Levi's, Diesel, Armani Exchange, Guess, Wrangler, True Religion, Calvin Klein, and Lee. The article emphasizes the demand for jeans worldwide and their crucial role in the fashion industry.
Economic Impact and Consumer Behavior: The economic impact of the denim market is highlighted, showcasing figures such as the number of denim mills worldwide and the staggering annual purchase of jeans by Americans (450 million pairs). The article explores the diverse price range of jeans, from affordable options to luxury items like Gucci's $3,134 jeans and Escada's $10,000 crystal-coated jeans.
Versatility and Practicality: The practical reasons for the global transition from traditional wear to jeans are discussed. The article emphasizes jeans as low-maintenance, durable, and time-saving attire, particularly beneficial for the increasingly working women who find it convenient for both formal and social occasions.
Future Trends: The article concludes by hinting at the enduring popularity of jeans, attributing it to the wardrobe staple's usefulness. It suggests that jeans are likely to remain in vogue and continue dominating wardrobes for years to come.
In summary, the article provides a comprehensive overview of the history, market dynamics, and cultural impact of jeans, backed by references from reputable sources in the fashion industry.
