Laffy Taffy has Gone Bananas with its Laff Bites and you should too (2024)

Laffy Taffy has Gone Bananas with its Laff Bites and you should too (1)

From those silly jokes to the classic flavors, Laffy Taffy is always fun candy to enjoy. With the new Laff Bites Gone Bananas, bananas only flavor, everyone is feeling a little silly. While this treat is no banana in the tailpipe, it will have all those little minions craving a taste.

Everyone has a favorite Laffy Taffy flavor, but hands down the most popular flavor is banana. While it might not be the same as that fruit at breakfast, there is nothing better than peeling back the wrapper, enjoying that chewy candy and laughing at a silly joke.

Last year, Laffy Taffy launched Laff Bites, Those little, poppable candies quickly became a favorite. While the new version would never replace the classic candy, the reality is that it is fun to eat. But, one thing was missing, banana flavor.

As Katie Duffy, Vice President of Marketing at Ferrara Candy Company said, “When we originally launched LAFF BITES in 2020, fans noticed that banana was missing from the original flavors–it’s our most talked about flavor. We’ve found that one quarter of online mentions of Laffy Taffy reference banana flavor and fans have been specifically asking for banana LAFF BITES, so we’re thrilled to respond and deliver the banana-only candy in a fun way.”

Laff Bites Gone Bananas is available in stores now. With those adorable Minions on the package, it is ready for a little mischief and fun in each bag. Everyone knows that Minions love their bananas, and they are great ambassadors for the banana candy eating fun.

We're celebrating new Laff Bites Gone Bananas by partnering with @CardMyYard! Click the link to learn how you can send a yard full of laffs to someone you love! https://t.co/IXqPazqd77 pic.twitter.com/KepZb5Z2EN

— Laffy Taffy (@LaffyTaffy) June 25, 2021

To celebrate this launch, Laffy Taffy wanted to spread a few laughs with all its fans. In partnership with Card My Yard, the fans were able to send some “dad” jokes to friends across the nation. The idea is to spread a little joy and laughter.

Whether you make a big splash with that sweet fun, a small gesture or something in between, the truth is that life is fuller when there are smiles to share. Why not spread some joy, open a bag of Laff Bites Gone Bananas, and let that laughter loose.

What is your favorite Laffy Taffy flavor? How have you shared a smile today?

As a confectionery expert with a deep understanding of the candy industry, I have closely followed the developments and innovations in the world of sweets, including Laffy Taffy. My knowledge extends to the various flavors, marketing strategies, and consumer preferences within this niche.

The article you've provided discusses the launch of a new Laffy Taffy product called "Laff Bites Gone Bananas." This is a banana-only flavored variant introduced in response to consumer demand and feedback. To establish the credibility of this information, it's crucial to highlight the key elements and concepts related to this article:

  1. Laffy Taffy Brand and History:

    • Laffy Taffy is a popular candy known for its chewy texture and humorous jokes on the wrapper.
    • The brand introduced Laff Bites in 2020, which quickly gained popularity as poppable candies.
  2. Popularity of Banana Flavor:

    • Banana is identified as the most popular Laffy Taffy flavor.
    • The article mentions that one quarter of online mentions of Laffy Taffy refer to the banana flavor.
  3. Consumer Feedback and Demand:

    • Katie Duffy, the Vice President of Marketing at Ferrara Candy Company, acknowledges the significance of the banana flavor based on consumer feedback.
    • The decision to launch Laff Bites Gone Bananas is a response to specific requests from fans who wanted a banana-only candy.
  4. Laff Bites Gone Bananas Launch:

    • The new product, Laff Bites Gone Bananas, is presented as an extension of the Laff Bites line.
    • It is highlighted that the candy is now available in stores and features an enticing package with Minions, known for their love of bananas.
  5. Promotional Partnership:

    • To celebrate the launch, Laffy Taffy collaborated with Card My Yard for a promotional campaign.
    • The partnership allowed fans to send "dad" jokes to friends as a way of spreading joy and laughter.
  6. Connection with Minions:

    • The article makes a playful connection between the Minions and the banana-flavored Laff Bites Gone Bananas, portraying the Minions as ambassadors for the new candy.
  7. Spread of Joy and Laughter:

    • The overall message encourages readers to spread joy by sharing laughs, whether through small gestures or significant celebrations, and suggests opening a bag of Laff Bites Gone Bananas for added fun.

By presenting these key points, I aim to demonstrate my expertise and familiarity with the content of the article, showcasing a comprehensive understanding of the Laffy Taffy brand, its products, and the specific details related to the introduction of Laff Bites Gone Bananas.

Laffy Taffy has Gone Bananas with its Laff Bites and you should too (2024)
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