Lululemon Might Reach Its Financial Target Ahead of Schedule. Time to Buy? | The Motley Fool (2024)

About a year ago, Lululemon Athletica's (LULU -0.20%) management team, led by CEO Calvin McDonald, released a new and improved financial outlook, called the "Power of Three x2" strategy. This built upon goals outlined three years prior. Lululemon had achieved its previous goals ahead of schedule, so the upgraded financial targets were necessary.

This top apparel stock is firing on all cylinders right now, based on its latest earnings figures. And because of this strong momentum, Lululemon just might reach its "Power of Three x2" goal ahead of the fiscal 2026 deadline. Does this mean it's time to buy the stock? Let's take a closer look.

No signs of slowing down

During its fiscal 2022 (ended Jan. 29), Lululemon registered revenue of $8.1 billion, up 30% year over year. And for the current fiscal year, the business expects sales to rise 15%. If this estimate pans out, then it would mean that over the previous five years Lululemon would have increased revenue at a compound annual growth rate (CAGR) of greater than 23%. In the original "Power of Three" plan from 2019, the leadership team said they would like to see annual sales gains in the "low teens" over the next five years.

Clearly, Lululemon has been significantly exceeding those early expectations by roughly 10% per year.Under-promising and over-delivering can be a wonderful attribute for investors. It can result in lowered expectations, which simply raises the chances that the company can produce results that wow to the upside. Lululemon shares are up a whopping 290% over the past five years, indicative of this type of behavior.

This gives me confidence that the company can exceed the new "Power of Three x2" outlook, which includes a revenue target of $12.5 billion by fiscal 2026. Last April when this plan was announced, Lululemon's management projected sales to double between fiscal 2021 and fiscal 2026, which is a 15% annualized growth rate.

But in the just-ended fiscal year, the company's revenue increased 30%, as I noted earlier. This means sales will need to increase at a CAGR of 11.5% over the next four fiscal years -- a low bar indeed, especially for a company growing as fast as Lululemon.

The business is on its way to exceeding management's forecast, which could be possible with strong international expansion. In fiscal 2022, just 30% of Lululemon's overall revenue was derived outside of the U.S. Nike, on the other hand, generated 60% of its total sales outside North America in its latest fiscal quarter.

One specific country is poised to be a big growth engine in the years ahead. "Our new store openings in 2023 will include 30 to 35 stores in our international markets, with the majority of these planned for China," CFO Meghan Frank said on the Q4 2022 earnings call. Lululemon has almost 100 stores in mainland China right now (out of 655 total).

The men's category is also a huge focus, which has grown faster than the women's segment over the last three years. In 2024, Lululemon plans to launch its footwear line for men. What's more, the digital channel, which already accounts for 52% of company-wide sales in the most recent fiscal quarter, should drive further gains for Lululemon.

The valuation isn't cheap

Lululemon's operations were virtually unfazed over the past three years. A global health crisis, supply chain bottlenecks, soaring inflation, and the possibility of a recession haven't done much to impact the company. And even today, Lululemon continues performing extremely well.

So it shouldn't be a surprise that the stock isn't exactly cheap right now. At a current price-to-earnings ratio of 55, Lululemon's fantastic fundamental attributes and long-term optimism might already be priced into the stock. But if investors believe that the business can once again exceed the expectations management has laid out, shares could head much higher a few years from now.

Neil Patel has positions in Lululemon Athletica. The Motley Fool has positions in and recommends Lululemon Athletica and Nike. The Motley Fool recommends the following options: long January 2025 $47.50 calls on Nike. The Motley Fool has a disclosure policy.

As someone deeply immersed in the world of finance and investment, my expertise in analyzing and interpreting market trends, as well as understanding corporate strategies, is evident. I have a comprehensive grasp of financial terminologies, market dynamics, and strategic planning within the business landscape. Now, let's delve into the concepts presented in the article about Lululemon Athletica.

Lululemon Athletica's "Power of Three x2" Strategy

1. Background and Context:

  • The management team, led by CEO Calvin McDonald, introduced the "Power of Three x2" strategy as an upgraded financial outlook.
  • It builds upon goals outlined three years prior and was deemed necessary due to the company's early achievement of previous goals.

2. Financial Performance:

  • Lululemon's latest earnings figures indicate that the company is currently performing exceptionally well.
  • In fiscal 2022, the company registered revenue of $8.1 billion, a significant 30% year-over-year increase.

3. "Power of Three x2" Goal:

  • The article mentions Lululemon's goal of reaching $12.5 billion in revenue by fiscal 2026.
  • The company has consistently exceeded earlier expectations, with a compound annual growth rate (CAGR) of over 23% in the previous five years.

4. Sales Growth:

  • The original "Power of Three" plan from 2019 aimed for annual sales gains in the "low teens" over the next five years.
  • Lululemon has been significantly exceeding these expectations by roughly 10% per year.

5. International Expansion:

  • Lululemon is focusing on strong international expansion, with just 30% of its revenue derived outside the U.S. in fiscal 2022.
  • China is highlighted as a significant growth engine, with plans to open 30 to 35 stores in the country in 2023.

6. Market Focus:

  • The men's category is a significant focus for Lululemon, having grown faster than the women's segment over the last three years.
  • Plans to launch a footwear line for men in 2024 and a digital channel accounting for 52% of company-wide sales in the most recent fiscal quarter.

7. Valuation:

  • Lululemon's stock is trading at a current price-to-earnings ratio of 55.
  • Despite global challenges like a health crisis and supply chain issues, the company has performed well, impacting its valuation.

8. Investment Considerations:

  • The article suggests that Lululemon's stock may not be cheap due to its high valuation.
  • The company's ability to consistently exceed expectations and its strong fundamental attributes are factors that could impact future stock performance.

9. Disclosure and Positions:

  • Neil Patel, the author, discloses having positions in Lululemon Athletica.
  • The Motley Fool, the publication, discloses positions in and recommends Lululemon Athletica and Nike.

In conclusion, the analysis provides a comprehensive understanding of Lululemon Athletica's strategic approach, financial performance, growth goals, and potential challenges, offering valuable insights for investors considering the stock.

Lululemon Might Reach Its Financial Target Ahead of Schedule. Time to Buy? | The Motley Fool (2024)
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