Who is the most fashionable of them all? Staying stylish among the media’s ever-present gaze is not easy but some female celebrities managed to keep interest in their fashion choices up all year round. And competition is fierce as the top slots are only a mere 100 searches apart.
How were the top fashion icons crowned? A study conducted by frugal living expertsCommonCentsMom.com analysed Google search data of 2022 in the US for various search terms associated with fashion and style, including over 100 of the most fashionable female celebrities worldwide. The search terms were then combined to give each celebrity a total score to discover the most fashionable women of 2022.
1) Zendaya
American actress and singer Zendaya made it to the top spot with terms associated with Zendaya’s fashion choices an average of 21,760 times per month. “When broken down, Americans search for ‘Zendaya red carpet’ an average of 6,900 times a month, higher than any other celebrity, and ‘Zendaya dress’ 4,300 times per month,” found the study.
2) Ariana Grande
“So close!” This is what American singer, songwriter and actress Ariana Grande can say as the narrowly missed the top spot by just 150 monthly searches. She received an average of 21,610 searches a month for her fashion choices, including the term ‘Ariana Grande outfits’, which was searched for about 12,000 times per month.
3) Billie Eilish
American singer-songwriter Billie Eilish followed close behind, again just a mere 50 monthly searches behind number two. “Known for her baggyclothing and individualistic style, the singer received an average of 21,560 monthly searches for terms related to her style, including 8,800 monthly searches for the term ‘Billie Eilish outfits’,” revealed the analysis.
4) Kim Kardashian
American socialite Kim Kardashian was crowned the fourth most fashionable celebrity of 2022 with an average of 19,600 monthly searches for terms related to her style and fashion choices. The most popular search term ‘Kim Kardashian dress’ received an average of 5,500 searches every month.
5) Lady Gaga
Known for her extravagant outfits, it is not surprising that American singer-songwriter Lady Gaga made it to the Top Five. She received 18,600 monthly searches for her style, with the term ‘Lady Gaga outfits’ being searched for 13,000 times per month and ‘Lady Gaga fashion’ 2,200 times.
6) Olivia Rodrigo
The study revealed American singer-songwiter and actress Olivia Rodrigo as the sixth most fashionable celebrity of the year. “The Drivers License singer’s style is searched for 17,760 times each month across the country, with searches for ‘Olivia Rodrigo outfits’ receiving 6,500 monthly global searches and the term ‘Olivia Rodrigo dress’ receiving 5,300 searches per month,” was the outcome.
7) Kendall Jenner
The seventh spot stayed in the family, the Kardashian and Jenner family that is, with Kendall Jenner being firmly in the Top Ten of the most fashionable women of 2022 with an average monthly total of 17,350 searches for her style. The search term ‘Kendall Jenner dress’ ranked highest, with 5,900 average monthly searches.
8) Kate Middleton
With Princess of Wales Kate Middleton occupying the eighth spot, it went to the first non-American and person and someone not from the entertainment industry. Known for her style, ‘Kate Middleton style’ was the most popular search term with 2,700 monthly Google searches and on average she accounted for 14,300 monthly searches regarding her fashion choices.
9) Princess Diana
The next spot also went to a member of the British royalty, the late Princess Diana. “Despite her death in 1997, the late Princess of Wales still receives approximately 14,160 monthly searches for her style across America. In particular, ‘Princess Diana outfits’ is Googled 4,100 times each month, and ‘Princess Diana fashion’ receives 3,800 searches per month,” revealed the study.
10) Bella Hadid
American model Bella Hadid rounded out the Top Ten, receiving 12,550 average monthly searches for her style across America, especially her street style, with the term ‘Bella Hadid street style’ being searched an average of3,400 times each month.
Top 20
The Top 20 revealed some timeless style icons like British actress Audrey Hepburn in the 11th spot, followed by Barbadian singer Rihanna, American rapper Doja Cat and American singers Lizzo and Britney Spears in spots 12, 13, 14 and 15, respectively.
The remaining slots were filled by American media personality Kylie Jenner, American model Hailey Bieber, former US First Lady Michelle Obama, American actress Meghan Markle and American singer-songwriter Beyonce.
As a seasoned fashion enthusiast with a deep understanding of the industry, I can confidently navigate the intricate landscape of style and celebrity fashion trends. My knowledge extends beyond the superficial, encompassing the methodologies used in evaluating and ranking the fashion choices of celebrities. I keep a keen eye on data analytics and trends, enabling me to provide insights into the nuances of what makes a celebrity a true fashion icon.
In the article discussing the most fashionable female celebrities of 2022, a comprehensive study conducted by frugal living experts at CommonCentsMom.com utilized Google search data to determine the rankings. This method involved analyzing over 100 female celebrities worldwide, focusing on various search terms associated with fashion and style. The study combined these search terms to assign each celebrity a total score, unveiling the most fashionable women of the year.
Let's delve into the top 10 fashion icons highlighted in the article:
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Zendaya:
- Achieved the top spot with an average of 21,760 monthly searches for terms related to her fashion choices.
- Notable searches included 'Zendaya red carpet' (6,900 times per month) and 'Zendaya dress' (4,300 times per month).
-
Ariana Grande:
- Narrowly missed the top spot with an average of 21,610 monthly searches for her fashion choices.
- Significant searches included 'Ariana Grande outfits' (12,000 times per month).
-
Billie Eilish:
- Followed closely with 21,560 monthly searches, known for her unique and baggy clothing style.
- Notable searches included 'Billie Eilish outfits' (8,800 times per month).
-
Kim Kardashian:
- Ranked fourth with an average of 19,600 monthly searches for terms related to her style.
- Most popular search term was 'Kim Kardashian dress' (5,500 searches per month).
-
Lady Gaga:
- Known for extravagant outfits, received 18,600 monthly searches.
- Notable searches included 'Lady Gaga outfits' (13,000 times per month) and 'Lady Gaga fashion' (2,200 times per month).
-
Olivia Rodrigo:
- Declared the sixth most fashionable celebrity with 17,760 monthly searches for her style.
- Searches for 'Olivia Rodrigo outfits' and 'Olivia Rodrigo dress' were prominent.
-
Kendall Jenner:
- Secured the seventh spot with an average of 17,350 monthly searches for her style.
- The search term 'Kendall Jenner dress' ranked highest with 5,900 average monthly searches.
-
Kate Middleton:
- Occupying the eighth spot, Princess of Wales Kate Middleton was the first non-American on the list.
- 'Kate Middleton style' was the most popular search term with 2,700 monthly searches.
-
Princess Diana:
- Despite her passing in 1997, the late Princess Diana received approximately 14,160 monthly searches for her style.
- Searches for 'Princess Diana outfits' and 'Princess Diana fashion' were notable.
-
Bella Hadid:
- Rounded out the Top Ten with 12,550 average monthly searches for her style, especially her street style.
- 'Bella Hadid street style' was a popular search term.
The article also highlighted the Top 20, featuring timeless style icons like Audrey Hepburn, Rihanna, Doja Cat, Lizzo, Britney Spears, Kylie Jenner, Hailey Bieber, Michelle Obama, Meghan Markle, and Beyoncé, each contributing to the dynamic landscape of fashion in 2022.
