"NFL Sunday Night Football" was the most watched TV show in the United States in the 2022/2023 season, with roughly 18.14 million viewers. "Yellowstone" ranked second with approximately 11.6 million viewers.
NFL sports broadcasts score high with viewers
Football matches and other live sports events have always attracted impressive audiences in the United States, and this popularity also extends to their television broadcasts. In 2021, the Super Bowl LV was the top primetime telecast in the U.S., drawing nearly 93 million viewers to their screens. Not only that, but only two of the 10 most successful programs were not football-related, explaining why 30-second advertising slots during these shows can cost up to 830,000 U.S. dollars.
Most popular TV networks
NBC was the leading ad-supported television network in the United States, with an average viewership of around 5.54 million viewers in 2023. One of its most popular shows during the 2022/2023 season included "Chicago Fire," a drama that has been on the air for many years. The only other network to surpass four million viewers in 2023 was CBS, which aired "NCIS" as one of its most successful fictional series.
