Rexall and Giant Tiger add new private-label brands (2024)

Recently, non-grocery retailers have ramped up their private-label food offerings. Among them: Walmart with “Our Finest” frozen foods and “Your Fresh Market” bakery lines, and Shoppers Drug Mart with its extensive “Simply Food” brand. Now, add two more retailers to that list.

Last week, drugstore operator Rexall unveiled what it is calling a “new flagship private brand” called Be.better that contains a food element. Discount department store chain Giant Tiger, meanwhile, is adding a line called Giant Value to its food shelves.

Rexall’s Be.better brand consists of more than 100 products in four categories: vitamins; household products such as cleaners; beauty products; and snack food such as vegetable crisps.

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Giant Value

Each product contains a health or sustainability benefit. For instance, Be.better snacks are high in fibre or low in sodium or gluten-free. Household cleaners are free of artificial dyes and fragrances, with all the ingredients listed on their labels.

“There is an element of better-for-you in these products,” Rexall spokesperson Michelle Lee said.

The Be.better line is carried at some 300 corporate Rexall and Rexall Pharma Plus stores. Key features and benefits of each product are explained next to check marks on the front of packages.

“Our customers have told us they are looking for more options to make it easier to take those small steps towards living better, in every area of their lives. Our new Be.better line provides Canadians with the tools they need to feel good about their choices,” Frank Scorpiniti, CEO of Rexall Pharma Plus, said in a press statement.

Rexall is running a four-week promotion for the new brand, including special introductory pricing. Promotion so far included radio ads, flyers, as well as in-store marketing.

At some Pharma Plus stores this week, end caps of Be.better products were featured under signs that said, “Exclusive products crafted to help you live better.” Staff were wearing Be.better t-shirts.

Giant Tiger meanwhile is in the midst of a soft launch of a new brand of everyday food. The Giant Value lineup covers products such as muffins, donuts, paper towels, frozen entrees, cheese and honey.

At a Giant Tiger store in Toronto this past weekend, Giant Value products like coffee, sugar and bagged cereals were featured sporadically on shelves next to name-brand items. Also on shelves were two more Giant Tiger house food brands: Market Value and Sylvie’s.

On one shelf, a 400-gram jar of Giant Value chocolate and hazelnut spread was priced at $2.47, while a 375-gram Nutalla jar cost $3.87.

Giant Value products feature a check mark logo that is also the letter “V” in the words “Giant Value.”

Ottawa-based Giant Tiger has some 200 stores across Canada. Stores in Western Canada are operated by the North West Company through a franchise agreement with Giant Tiger.

Rexall and Giant Tiger add new private-label brands (2024)

FAQs

What are the private brands of Giant Tiger? ›

Private in house brands include Lily Morgan, mySTYLE, ACX active, Monkey Bars, Bella & Birdie, Survival Gear, Mountain Ridge, and Giant Value.

Why is giant tiger so cheap? ›

Keeping costs low. Wood said one of the main reasons Giant Tiger is able to keep costs low is because of its private trucking fleet, which handles product deliveries for all its stores across the country.

Who makes Giant Tiger ketchup? ›

Heinz Tomato Ketchup, 1-L – Giant Tiger.

How many stores does Giant Tiger have? ›

Giant Tiger is a Canadian owned, community-focused family discount store that was established in 1961 and has over 260 stores across Canada, employing over 10,000 team members. With a mission to make every dollar matter, we ensure to offer quality merchandise at everyday low prices.

How many brands are under Tiger brands? ›

The team also drives exciting growth opportunities across the world through its Exports business, focusing on bringing 154 quality brands and products within 21 categories to consumers in 55 countries around the world.

What brand of shirt has a tiger logo? ›

Gucci pays homage to their rich Italian heritage through iconic elements from the brand's archives.

Where does Giant Tiger get their meat from? ›

Giant Tiger is proud to support over 60,000 dedicated Canadian beef farmers and ranchers who raise high quality beef with pride in each and every province.

Why are tigers declining? ›

Habitat loss

Tigers have lost an estimated 95% of their historical range. Their habitat has been destroyed, degraded, and fragmented by human activities. The clearing of forests for agriculture and timber, as well as the building of road networks and other development activities, pose serious threats to tiger habitats.

What is the alternative to Giant Tiger? ›

Giant Tiger's competitors and similar companies include I.C.O.N Products, Shopcade, Hudson's Bay and Aveda.

Who makes McDonald's ketchup now? ›

Ketchup. That's right, McDonald's ketchup tastes different — and some may say, better — than what you get at the store. And, no, it's not just Heinz ketchup masquerading in a McDonald's packet. McDonald's actually makes its own ketchup.

Who is the largest ketchup manufacturer in the world? ›

Ketchup Market Leaders
  • Conagra Brands, Inc.
  • The Kraft Heinz Company.
  • Unilever PLC.
  • Nestlé S.A.
  • Del Monte Foods Holdings Limited.

What is the oldest ketchup brand? ›

Heinz Tomato Ketchup is a brand of ketchup manufactured by the H. J.
...
Heinz Tomato Ketchup.
Introduced1876
MarketsWorldwide
Previous ownersH.J. Heinz Company
TaglineIt has to be Heinz
Websiteheinz.com/ketchup
5 more rows

What company owns Giant Tiger? ›

Giant Tiger is the leading Canadian-owned family discount store, committed to providing on-trend family fashions, groceries and everyday household needs. The North West Company owns and operates five (5) Giant Tiger stores in Western Canada.

Is Giant Tiger worth it? ›

With a hearty selection of bargain clothing, grocery and household items, Giant Tiger is definitely worth the shopping trip if you're on a budget. With everything you could need for the cottage or campsite, Giant Tiger is also worth making a pit stop to on your way to your next summer getaway.

Who owns Farm Boy? ›

Why is Tiger Brands closing? ›

Rocketing metal prices have pushed up the cost of the tins it uses in production. Tiger Brands' decision to shut down the factory came after the group struggled to find a buyer. A consortium of farmers failed to raise the required money by the deadline of end March.

What is happening to Tiger Brands? ›

Loss of consumer trust

In July 2021, the group recalled some 20 million cans of Koo and Hugo's vegetable products after a defected side seam was found in a small batch. The recall – which was estimated to cost the company up to R650 million – amounted to about 9% of the group's production for the year.

What is the Tiger Brands scandal? ›

The scandal has highlighted Tiger Brands' past failures, including an expensive failed attempt to enter the Nigerian market in 2010. In 2007, the company was fined 98.7 million rand ($8.3 million) for their role in a cartel that fixed the price of bread, hiking the price of a staple food.

What brand has jumping tiger logo? ›

Le Tigre is an American brand of apparel designed to rival Lacoste in styling. First offered in 1977, Le Tigre polos sported a leaping tiger in lieu of Lacoste's signature crocodile and Retro Fox's leaping fox.

What designer brand uses a tiger? ›

What is the Kenzo logo? Even though some consider the poppy indicative of the brand, it is widely known as the brand with tiger logo. The iconic Kenzo tiger print appeared more prevalent after former creative directors Carol Lim and Humberto Leon took over.

What expensive brand has a tiger? ›

THE GUCCI TIGER BY GUCCI

Originally released 1950.

Is Giant Tiger losing money? ›

Hedge fund giant Tiger Global has reportedly lost 52% this year as tech losses accelerated in May.

Can you eat real tiger meat? ›

The dish, also known as “tiger meat,” or “steak tartare,” is dangerous because it is uncooked, meaning it can still contain harmful bacteria that can cause foodborne illness, which are only killed by cooking ground beef to 160°F.

Is it illegal to sell tiger meat? ›

Additionally, wild tigers are protected species, so consuming their meat is illegal in most areas.

How many lions are left? ›

The IUCN estimates that between 23,000 to 39,000 lions remain in the wild. However, other data from recent years suggests that that number may be closer to 20,000, as three-quarters of their population is in decline.

How many tigers are left in the world 2023? ›

How many tigers are left in the world? Habitat loss is a major factor in the decline in wild tiger populations. There are only approximately around 4,500 tigers left in the wild, according to the WWF, although some estimates put the number even lower.

What will happen if all the tigers are dead? ›

will also decrease. The rainfall cycle will get disturbed; the weather will get imbalance. We will also not get forest product such as timber, medicinal plants, fruits, etc.

Is Giant Tiger profitable? ›

As of 2021, the chain reported annual sales of roughly $2 billion and employed about 10,000 people. Its headquarters are located on Walkley Road in Ottawa.

Can you return to any Giant Tiger? ›

What is Giant Tiger's Return/Refund Policy for In-Store Purchases? Our promise: satisfaction guaranteed or your money cheerfully refunded with the presentation of sales receipt — no time limit. Refunds may be made at any of our locations.

Who makes McDonald's fries? ›

McCain Foods make McDonald's French fries to our gold standard specifications, which means that they are not quite the same McCain fries you find in the freezer section of your grocery store. Our cooking process is also different from how you might cook fries at home.

Who makes Wendy's ketchup? ›

Heinz supplies ketchup to both McDonalds (for now!) and Burger King, and to Wendy's and Chick-fil-A. For McDonalds, at least, it seems that the new Burger King connection at Heinz was one step too far. McDonalds has taken a stand on ketchup.

What is McDonald's mayonnaise made out of? ›

Ingredients: Soybean oil, Water, Liquid egg yolk, Vinegar, Sugar, Salt, Mustard seeds, Mustard bran, Xanthan gum, Potassium sorbate, Calcium disodium EDTA. Contains: Egg, Mustard.

What is the #1 ketchup in USA? ›

Heinz. Heinz holds the title of number 1 ketchup brand in the world for very good reasons. It's everything you expect from ketchup — sweet, tangy, and rich. If Goldilocks was deciding on the perfect ketchup, this one would be just the right one with its spot-on consistency.

What outsells ketchup? ›

Ever since 1992, salsa has consistently outsold ketchup every year in the United States.

What is the highest grade ketchup? ›

According to the United States Department of Agriculture (USDA), there are three grades of ketchup: A (which is the highest grade and it's called "fancy"), B (or "extra standard"), and C ("standard").

What does 57 mean on Heinz? ›

'To release ketchup faster from a glass bottle, here is a little secret from Heinz,' a spokesperson explained. 'The sweet spot to tap on the Heinz bottle is the 57 on the neck. All you need to do is apply a firm tap where the bottle narrows, and the ketchup will come out easier. '

What is the difference between ketchup and catsup? ›

You can actually call the substance by either name, as there's no difference between ketchup and catsup. They're just two different terms for the same thing. Ketchup has been around a long time. The name probably comes from ke-chiap (sometimes written ke-tsiap), which was a pickled fish sauce popular in China.

When did they stop making green ketchup? ›

We were beginning to embrace greens of a more natural ilk. And so in January of 2006, Heinz discontinued the once irresistibly popular line of vibrant sauces.

What is the competitive advantage of Giant Tiger? ›

Giant Tiger believes it has a competitive advantage in its franchisees, who have a deep knowledge of the communities where their stores are located. If they don't already have retail experience, they work at Giant Tiger to acquire it.

Did Giant Tiger stores get sold? ›

On Thursday it announced that 36 of the 46 Giant Tigers locations have been sold for $45 million to a group called “Giant Tiger Stores Limited.” It will keep five in northern Canada, changeover one to an alternate brand and close six.

What brands are owned by Giant? ›

Giant Brands

The four Giant Group product brands are GIANT, Liv, Momentum, and CADEX, and each one provides specialized products and services for different consumer groups.

Does Giant Tiger take back bras? ›

For products purchased in-store, exchanges are based on availability of product. Undergarments: Bras, and swim tops such as tankini and bikini tops are not to be classified as undergarments and will be refunded. Underwear, bodysuits, bikini bottoms and 1-piece bathing suits are final sales.

Does Giant Tiger have orange shirts? ›

Giant Tiger is proud to partner with Indspire and two-spirited Ojibway artist Patrick Hunter Art & Design to create and design an orange shirt to help spread awareness for National Day for Truth and Reconciliation.

How do you become a VIP at Giant Tiger? ›

To become a Member, individuals must create a GT VIP® Account online through the Website or using the mobile GT VIP® application (the “GT VIP® App”). No purchase or fee is required in order to become a Member. You must agree to these Terms, and if applicable, the GT VIP® App end user terms and conditions.

What is the Farm Boy controversy? ›

Ottawa, ON - October 27, 2021

Farm Boy has issued a recall on Farm Boy™ Dijon Mustard due to mislabeling and potential for an allergic reaction. The contents of Lot 28241 contain Farm Boy™ Dill & Garlic Mustard (containing egg), with a best before date of 2023 10 13.

Did Metro buy out A&P? ›

A&P Canada Company was a Canadian supermarket company that operated from 1927 until 2009, when its stores were rebranded under the Metro name by Metro Inc.
...
A&P Canada.
TypeSubsidiary
DefunctDecember 2009
FateAbsorbed into Metro Inc.
HeadquartersToronto, Ontario, Canada
6 more rows

Is Detwiler's Amish? ›

Detweiler's Country Store is an Amish store that has everything from Amish clothing and hats, to food, gifts, household goods, quilting supplies and toys.

What are Tiger brands? ›

Tiger Brands is South Africa's largest food company. Over one hundred covering a variety of packaged goods and foodstuffs.

What is the brand name with the tiger? ›

Onitsuka Tiger is a Japanese sports fashion brand started in 1949 by Onitsuka Shōkai (鬼塚商会, Onitsuka Co., Ltd), a sports shoes company founded by Kihachiro Onitsuka.

What type of brand is Tiger brands? ›

Tiger Brands Ltd (Tiger Brands) is a manufacturer and distributor of fast-moving consumer goods.

What is happening to Tiger brands? ›

Loss of consumer trust

In July 2021, the group recalled some 20 million cans of Koo and Hugo's vegetable products after a defected side seam was found in a small batch. The recall – which was estimated to cost the company up to R650 million – amounted to about 9% of the group's production for the year.

Why is Tiger brands closing? ›

Rocketing metal prices have pushed up the cost of the tins it uses in production. Tiger Brands' decision to shut down the factory came after the group struggled to find a buyer. A consortium of farmers failed to raise the required money by the deadline of end March.

What is Tiger brands future? ›

The Tiger Brands Future Leaders Development Programme (FLDP) is a 24-month enhanced development programme which aims to recruit South African graduates who demonstrate the potential to reach leadership positions in the organisation.

What is the rarest tiger coat? ›

WHITE WITH BLACK STRIPES

White tigers are rare because their colouring is caused by a mutation in their genes – the building blocks that make all animals look the way they do.

Is the Gucci tiger real? ›

Customers and animal rights activists, however, expressed dismay at the use of real tigers for the photoshoot. Gucci's disclaimer about no animals being harmed during the shoot did little to pacify the outrage. The Gucci ad campaign shows tigers lounging on rugs and perched on pianos.

What brand used a tiger in its ads? ›

The Esso Tiger debuted in the United States following World War II rationing. To differentiate Esso from its competitors, the Tiger was employed.

Who are Tiger brands customers? ›

Food Service customers include franchised restaurant groups, hotel groups, catering groups, airlines, and institutions, while Business to Business focuses on independent restaurants and coffee shops, independent hotels, game reserves, lodges and bed and breakfast establishments.

What is the generic name for tiger? ›

Integrated Taxonomic Information System - Report
GenusPanthera Oken, 1816 – roaring cats
SpeciesPanthera tigris (Linnaeus, 1758) – Tiger
Direct Children:
SubspeciesPanthera tigris altaica Temminck, 1844 – Siberian tiger, Amur tiger
SubspeciesPanthera tigris amoyensis (Hilzheimer, 1905) – South China tiger
22 more rows

Is tiger brand made in China? ›

Tiger Corporation (Japanese: タイガー魔法瓶株式会社, romanized: Taigā Mahōbin Kabushiki Gaisha, lit. 'Tiger Vacuum Flask [Magic-jar] Corporation') is a Japanese manufacturer that applies vacuum insulation and heat control technology to consumer electronic appliances.

Is Nestle under Tiger brands? ›

Nestlé South Africa (“Nestlé South Africa”), a fully owned subsidiary of the Swiss confectionary company, Nestlé SA, is acquiring ownership of its subsidiary Dairymaid- Nestlé (“DN”), which is jointly owned by Nestlé South Africa and Tiger Brands Limited (“Tiger”).

Who owns tiger company? ›

Donatus Ebubeogu - Owner - Tiger Foods Limited | LinkedIn.

Where are Tiger products made? ›

Tiger Products, are made at our 6500sq ft. manufacturing plant located Burbank, Ca. Yes, Tiger Products are manufactured right here in the USA!

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