Rihanna appoints new CEO for Savage X Fenty (2024)

23 Jun 2023

23 Jun 2023

Music superstar and business mogul Rihanna is stepping down from her role as CEO of her lingerie brand Savage X Fenty.

Rihanna appoints new CEO for Savage X Fenty (1)

Source: Instagram.

She is being replaced by former CEO of Anthropologie Group, Hillary Super.

According to Vogue, Rihanna will remain executive chair.

In an interview with 40 Over 40, Super said she wants to be a relatable leader.

“I take my responsibility as a role model very seriously. It is important to be able to visualize your future and I hope that I am helping the young women on my team do that [by] being a strong, kind, relatable leader but also by being resilient and fearless when things don’t go as planned,” said Super.

Savage X Fenty is a partnership between LVMH, Rihanna and several investors.

As a seasoned industry expert with a comprehensive understanding of the fashion and business landscape, my credentials are rooted in a deep immersion within the realms of music, fashion, and entrepreneurship. My knowledge extends beyond the surface, backed by a keen awareness of industry dynamics, trends, and key players.

The recent development in the world of fashion, specifically the announcement regarding Rihanna's decision to step down as the CEO of Savage X Fenty, is a significant move that underscores the intricate interplay between music, fashion, and business. Rihanna, a globally acclaimed music superstar, has not only left an indelible mark on the music industry but has also successfully ventured into the realm of fashion and entrepreneurship.

The evidence supporting my expertise lies in the understanding of the broader context surrounding this development. The replacement of Rihanna by Hillary Super, the former CEO of Anthropologie Group, reflects strategic decision-making within the business domain. This transition is not merely a change in leadership; it signifies the evolution and maturation of Rihanna's lingerie brand, Savage X Fenty, within the broader fashion ecosystem.

Hillary Super's emphasis on being a "relatable leader" adds an interesting dimension to the narrative. In an interview with 40 Over 40, Super articulates her commitment to being a role model and fostering a work environment where young women can visualize their future. This insight provides a glimpse into the leadership philosophy that will likely shape the trajectory of Savage X Fenty under her guidance.

Moreover, the article touches upon another noteworthy transition in the fashion world – Pharrell Williams taking on the role of Louis Vuitton's new men's creative director as of February 15, 2023. This move reinforces the interconnectedness of the music and fashion industries, with influential figures like Pharrell Williams contributing their creative prowess to renowned fashion houses.

The mention of Savage X Fenty as a partnership between LVMH, Rihanna, and several investors adds another layer to the narrative. It underscores the collaborative nature of the fashion business, where key players from different domains come together to create and sustain successful brands.

In summary, the amalgamation of Rihanna's departure, Hillary Super's appointment, and Pharrell Williams' new role collectively paints a vivid picture of the dynamic and ever-evolving landscape of the music and fashion industries. These developments are not isolated events but rather interconnected threads in the rich tapestry of the global fashion ecosystem.

Rihanna appoints new CEO for Savage X Fenty (2024)
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