If the red carpet this January is any indication, Spring Fashion color this year brings together a dichotomy in our desire for comfort and familiarity while yearning for new experiences and adventure.
See ROSE Go brings this to life with a range of soothing and timeless silhouettes made in joyous hues that celebrate the familiar and playfulness. None more so than the shade of violet. Everyone wants to feel safe. On the other hand, we want to feel the energy of being active again. Purple is the perfect mix of both emotions. At its purest, purple is the combo of comfort and adventure. Serene and passion. Safe and the unknown. It is a hue that satisfies our need for clarity and security while giving in to the desire to be free-spirited optimistic, spontaneous, and joyous!
The desire for safe and adventure is reflected by Pantones color of the year, Very Peri. A periwinkle blue with an undertone of red violet, the shade has been designed to capture the strangeness of these times, as well as beckon a bright new future. Pantone created this hue using blue as a base. Of course we know and love the blue color family as flattering, easy to wear and creating a sense of familiarity. Adding the red violet undertones introduces a freshness in a nod toward the bright future. Pantones explains the shade was also inspired by the natural world of wellness. Can’t you just smell the lilacs and lavender? After the unsettling events of the past two years, they nailed it with that a of calming sensibility.
With color fashion trends coming on strong in 2023, the fashion world has especially embraced shades of violet. Even though purple can be seen as a bolder color, it can also act as a versatile one too. It works with various color combinations. Color block purple with bright colors like Kelly Green or Canary Yellow. For a more minimalistic look, pair purple with more sophisticated neutrals. If you haven’t worn purple in a while you might be surprised how easy it is to incorporate into your spring wardrobe. A periwinkle cut out maxi dress may be hiding in your closet or you may feel the need to add our Lilac Day Dream Button Down Shirt and Woven Short set to your new Spring wardrobe rotation.
Purple can be seen across Fashion Week runways starting as early as last year. Valentino was one of the first to incorporate the color, with Very Peri ensembles in daywear staples: floaty shirts, low-slung denim, shift dresses and tailored blazers dresses.Several other designers followed suit the following season, withTom Ford coming though with laidback, athleisure-y spring trend, but not for going unnoticed, see Tom Ford’s purple sequins bomber. Jil Sander showcased purple on and... ‘er on the actual runway. The show used a long and narrow runway carpeted in lilac and illuminated the whole space in same delicate tone. The vibe? Cocooning and relaxing. Purple has strong game in the menswear sphere, too, with Virgil Abloh featuring Pantone’s own Veri Peri in his final collection for Louis Vuitton. You don’t have to don a Dior ballgown or Saint Laurent cape, you can easily incorporate lilac, lavenders and violets into your own everyday street style.
One thing we know for certain -Purple offers daily wear a welcome breath of fresh air after so many months of excruciating sameness, evoking creativity, imagination and a sense of moving ahead.
The need for calm with a healthy dose of free spirited optimism and joyful adventure is strong at See ROSE Go. We balance this need with dependable favorites and bold new color. Executive director of the Pantone Color Institute and a color psychologist Leatrice Eiseman, has said, “Brighter colors lift your spirits and let you abandon the rules about color that you learned, when you were older. They bring you back to being a kid again and teach you to celebrate something in your life that will give you pleasure.” What better way to let your hair down than to harken back to the carefree days of our youth when your number one concern was playing.
Post pandemic fashion is reintroducing our wardrobes to play. Have fun breaking the rules we have learned. Experiment with color combos, be adventurous with a bright new tone. We can't wait to try on new and bright colors like purple. We used some of the dreamiest, wearable shades of purple in our new capsule. This Spring See ROSE Go offers a Lilac Day Dream color in our Signature Button Down and Woven Short. Layer with our luscious deep purple hue called Berry in our Trailblazer Crew Sweatshirt.Tonal layering and color blocking abound! We hope you are excited to explore a whole new world of color.
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FAQs
Every year, a new color rules the fashion industry until a new one comes along and takes its place. In 2022, colors like Kelly Green and Valentino PP Pink made it to the A-list along with comfy shades of Pantone's Very Peri. Every color says something. Seeing a flush of pink will make you feel a certain way.
Is purple considered a spring color? ›
Purple, Violet, Lilac: The must have color of Spring.
Is purple color trending? ›
Purple, with its various shades, has made a triumphant comeback in the fashion world. From the elegance of lavender to the vibrancy of violet and the richness of plum, this versatile color trend is dominating runways and everyday wardrobes.
Can you wear purple in the spring? ›
I hope this look inspires you to try wearing more Purple and Florals pieces this Spring. How do you feel about wearing Bold Colours, especially the colour Purple? I know that for some of you, Bold Colours might seem intimidating to wear at first; but you can try incorporate them into your wardrobe slowly.
What is the 2022 color of the year dress? ›
Very Peri is a new color invented to represent 2022's cautious optimism and the metaverse.
What are the hottest colors in fashion? ›
According to experts, trendy colors include warm neutral tones like soft beige, cream, and peach. Bold and vibrant colors like bright orange, lively green, and vibrant blue will also play a significant role in the fashion year 2024.
What season is purple? ›
You can wear your color palette year-round. The beauty of having a color analysis is that you find out which shades of all colors flatter your skin tone. For example, there are four main types of purple- spring (a more bright purple), summer (a softer purple), autumn (a warm purple), and winter (a cooler purple).
Is purple a Summer color? ›
Light Summer's best colours are those with plenty of white added, and which often look like they might spill over into being Spring colours - the palest of yellows, light aquas, sky blues, and lavender purples.
What are the 3 colors of spring? ›
A Spring seasonal color palette is full of warm and bright shades like poppy red, daffodil yellow, and tangerine orange. Some of the neutral Spring colors are ivory, cream, camel, and clearer browns.
What months do you wear purple? ›
Since then, purple has become universally used in almost all nonprofits that support survivors of domestic violence. The third Thursday of October has now become nationally recognized as Purple Thursday where people nationwide are encouraged to wear purple to increase awareness for domestic violence.
As a once-royal color, purple symbolizes wisdom, power, spirituality, luxury, wealth and nobility. Since it is between red and blue, purple is known for the combination of red's power and blue's stability. The color purple also symbolizes independence and dignity.
Does purple look good on anyone? ›
True purple has the perfect balance of blue and red mixed together. It truly flatters everyone. And Periwinkle is usually just a little more on the blue side. Of course it always matters on the exact shade that you find.
What color goes best with purple clothes? ›
Purple is such a standout color that it might seem like a problematic hue to build a decor scheme around. In reality, colors that go with purple span a spectrum of shades, including black, navy blue, white, and metallics. Gold, copper, and yellow are colors that go with dark purple, imparting a regal ambiance.
What is the best complimentary color to purple? ›
The purple complementary color is yellow because purple sits opposite yellow on the color spectrum. This means that citrus shades are the perfect balancing purple contrast color. Look to yellow's close neighbors, orange and lime green, for more color palette options that bring out the best in purple.
What hair colors go with purple? ›
Purple and silver work so well together because they cancel out yellow tones in naturally blonde hair, as well as lightened hair. You can start toward the top of the hair with purple and then blend out to silver or vice versa.
What is the style for 2022? ›
We are wearing cardigans as sweaters in 2022 - think of it as a button up, but in cozy form. Another trend we are carrying over from Fall 2021, is knits and textures, only in cardigan form. I love that 2022 is giving us new ways to wear our classic items. Our wardrobes deserved this kind of attention.
What is the fashion color for 2024? ›
2024 Color Trend: Orange Dreamsicle
This sweet orange shade falls at the cornerstone of vibrant and soft. It fulfills a sense of freshness and self-expression without feeling over the top — plus, it's arguably seasonless.
What is the color of Vogue in 2024? ›
The Pantone Color of the Year for 2024 is “Peach Fuzz”— A Call for Human Connection | Vogue.
Is neon green in fashion in 2022? ›
The trend might have not blown up back then, but in the seasons to follow, designers continued to send neon garments down the runway. The persistence paid off. Hot pink, has risen as the hottest color of 2022 and by the looks of it, neon green will follow suit.
