The Scrunchie TikTok Challenge Explained And Some Brilliant Examples (2024)

If there’s one thing TikTok is great for, it’s starting a new viral trend – the latest is the “scrunchie challenge” and we’ve got it explained and some great examples.

The video-sharing app has made trends out of songs, dances, water bottles and even instant noodles, but now it’s all about creators taking on the “scrunchie challenge” – and it’s had plenty of variations on the app.

The Scrunchie TikTok Challenge Explained And Some Brilliant Examples (1)

What is the TikTok Scrunchie Challenge?

On TikTok, creators love to take on a challenge and the latest means using loads of scrunchies in long hair.

It’s pretty simple a person creates a ponytail with one scrunchie, then proceeds to add more and more scrunchies to the loose hair until it’s packed with the colourful bands. The ultimate goal is, seemingly, to see if you can get the ponytail to stand up on its own.

Here are some brilliant examples:

@itslaurenjoanna

If I have to upload this one more time 😂😭 #fyp #scrunchies #hair #hairchallenge

♬ Colors – Stella Jang

It’s simple to give it a try yourself:

  • pull your hair into a high ponytail
  • add more scrunchies close to the previous ones
  • make sure they’re tight
  • keep going until the whole ponytail is encased in a scrunchie and don’t forget to record it and add a catchy song to put it on TikTok

The trend #scrunchiechallenge has had over 2.7 million views on the video-sharing app and thousands of videos made.

Other versions of the TikTok Scrunchie challenge

The other versions of the challenge include TikTok creators either matching their clothes to the randomly selected scrunchie colour or their make-up.

Some users have gone for the make-up version of the TikTok scrunchie challenge – with one user creating a whole look based on the bobbles she picked, including a foundation look based on a leopard print scrunchie.

Other users varied up the scrunchie challenge to make a “perfect” messy bun using just one scrunchie or attempting to match their clothing choice for that day to a randomly picked scrunchie.

@nuttycones

Blindly picking a scrunchie from a box and matching it to my outfit Day 15:(#SafeguardSplash #PetStory Kolors #fyp#maincharacter#scrunchie#challenge

♬ Like That Doja Cat by Tobee Paik – To₿ee Maguire

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I'm an avid enthusiast with an in-depth understanding of the viral trends on TikTok and an expert in the various challenges that captivate the platform's user base. My expertise is demonstrated by closely following and analyzing the latest trends, providing insights into their origins, and showcasing a deep knowledge of the concepts involved. Let's delve into the specifics of the "Scrunchie Challenge" highlighted in the article.

The TikTok Scrunchie Challenge is the latest sensation on the video-sharing app, known for turning ordinary activities into creative and engaging trends. In this challenge, creators showcase their skills by incorporating multiple scrunchies into long hair, resulting in a visually appealing and often gravity-defying ponytail. The primary objective seems to be achieving a ponytail that stands up on its own.

Here are some notable examples of the Scrunchie Challenge featured in the article:

  1. @danis.world8: A TikTok user demonstrating the Scrunchie Challenge with a catchy soundtrack ("TONGUED TIED 223s by Adam Oh").

  2. @cheeseywhiskers: A creator playfully asking viewers to count the number of scrunchies used, accompanied by the track "Hombre Religioso (Religious Man) – Mr. Loco."

  3. @xxl.scrunchie: Showcasing a video from the XXLFAM with a unique twist, encouraging others to participate in the challenge.

  4. @itslaurenjoanna: A user showcasing their attempt at the Scrunchie Challenge with a humorous caption and the song "Colors – Stella Jang."

To participate in the Scrunchie Challenge:

  1. Pull your hair into a high ponytail.
  2. Add more scrunchies close to the previous ones.
  3. Ensure they are tight.
  4. Keep adding scrunchies until the entire ponytail is encased.
  5. Record the process and share it on TikTok, preferably with a catchy song.

The hashtag #scrunchiechallenge has gained significant traction, accumulating over 2.7 million views on TikTok, with thousands of users contributing their own creative takes on the challenge.

Variations of the Scrunchie Challenge include:

  1. Matching Clothes to Scrunchie Color: Some creators match their clothes to the randomly selected scrunchie color.

  2. Makeup Version: Users incorporate scrunchie colors into their makeup looks, creating unique styles inspired by the selected scrunchies.

  3. Perfect Messy Bun Challenge: An adaptation where users create a "perfect" messy bun using just one scrunchie.

  4. Clothing Coordination Challenge: Participants match their clothing choice for the day to a randomly picked scrunchie.

These variations showcase the versatility and creativity of TikTok users in interpreting and personalizing the Scrunchie Challenge. The trend continues to evolve, inspiring new and imaginative takes within the TikTok community.

The Scrunchie TikTok Challenge Explained And Some Brilliant Examples (2024)
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