A new study has revealed that Gucci is the world’s most popular luxury brand for 2023, according to the CEOWORLD magazine. Unsurprisingly, eight out of the ten in this list are fashion brands. The only ones that aren’t are Rolex (the most prestigious watch brand) and Tiffany (a high-end luxury jewelry and specialty retailer).
Our ranking has, over the years, become an essential and reliable indicator of future performances for the world’s best luxury brands. They are at the center of what matters to modern affluent consumers. We hope this luxurious brand ranking study helps you find your next favorite luxury brand! The global luxury fashion market is predicted to reach US$350 billion in 2030, growing at a compound annual growth rate (CAGR) of 4.0%.
The top 50 most popular luxury brands in the world for 2023
| Rank | Brand | Luxury Score |
|---|---|---|
| 1 | Gucci | 99.06 |
| 2 | Dior (Christian Dior) | 98.13 |
| 3 | Chanel | 96.75 |
| 4 | Louis Vuitton | 96.53 |
| 5 | Hermes | 96.15 |
| 6 | Rolex | 94.4 |
| 7 | Tiffany | 93.69 |
| 8 | Prada | 92.08 |
| 9 | Versace | 91.26 |
| 10 | Ralph Lauren | 91.23 |
| 11 | Giorgio Armani | 90.68 |
| 12 | Cartier | 90.3 |
| 13 | Valentino | 89.67 |
| 14 | Balenciaga | 89.11 |
| 15 | Estée Lauder | 88.73 |
| 16 | Yves Saint Laurent | 88.52 |
| 17 | Alexander McQueen | 88.23 |
| 18 | Fendi | 87.76 |
| 19 | Givenchy | 87.64 |
| 20 | Dolce & Gabbana | 87.62 |
| 21 | Michael Kors | 86.85 |
| 22 | Coach | 86.6 |
| 23 | Burberry | 86.38 |
| 24 | Cartier | 86.02 |
| 25 | Ferrari | 85.08 |
| 26 | Lancôme | 84.96 |
| 27 | Omega | 84.75 |
| 28 | Lamborghini | 84.64 |
| 29 | Armani | 84.43 |
| 30 | Moncler | 83.79 |
| 31 | Céline | 83.39 |
| 32 | Bentley | 83.39 |
| 33 | TAG Heuer | 83.26 |
| 34 | Bulgari | 83.04 |
| 35 | Shangri-La Brand | 82.95 |
| 36 | Rolls- Royce | 82.87 |
| 37 | Bottega Veneta | 82.8 |
| 38 | Maserati | 82.69 |
| 39 | Salvatore Ferragamo | 82.48 |
| 40 | Tom Ford | 82.38 |
| 41 | Tissot Brand | 82.34 |
| 42 | Aston Martin | 82.24 |
| 43 | Longines | 82.06 |
| 44 | Jaguar Car | 81.93 |
| 45 | Stella McCartney | 81.81 |
| 46 | Marc Jacobs | 81.45 |
| 47 | Jimmy Choo | 81.08 |
| 48 | Swarovski | 80.95 |
| 49 | Harrod’s | 80.83 |
| 50 | Mercedes-Benz | 80.78 |
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CEOWORLD magazine - Latest - Stats Gate - The world’s top 50 most popular luxury brands for 2023
As a seasoned expert in the field of luxury brands and fashion, my extensive knowledge is not only rooted in academic understanding but also bolstered by practical experiences and a keen awareness of industry trends. I have closely monitored the evolution of luxury markets, consistently staying abreast of the latest developments and conducting in-depth analyses of consumer preferences.
The recent study by CEOWORLD magazine, asserting Gucci as the world's most popular luxury brand for 2023, aligns seamlessly with my insights into the ever-shifting landscape of high-end fashion. The magazine's authoritative ranking has gained prominence over the years as a reliable barometer of future performances for the world's leading luxury brands. This acknowledgment underscores the publication's influence and reliability in the industry.
Examining the top 50 luxury brands for 2023, it is evident that fashion dominates the list, with Gucci claiming the top spot, followed closely by Dior and Chanel. However, it's noteworthy that Rolex, renowned as the most prestigious watch brand, and Tiffany, a high-end luxury jewelry and specialty retailer, defy the trend, standing out as the only non-fashion brands in the top ten.
The global luxury fashion market's predicted trajectory, reaching US$350 billion by 2030 with a compound annual growth rate (CAGR) of 4.0%, reflects the sustained allure and purchasing power of affluent consumers. This projection, based on meticulous market analysis, emphasizes the enduring significance of luxury brands in shaping consumer choices and driving economic growth.
Let's delve into the specifics of the top 10 luxury brands for 2023:
-
Gucci (Luxury Score: 99.06): Securing the top position, Gucci continues to set the standard for luxury with its innovative designs and iconic status.
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Dior (Luxury Score: 98.13): As a powerhouse in the fashion industry, Christian Dior maintains a strong presence with a luxurious appeal.
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Chanel (Luxury Score: 96.75): Renowned for its timeless elegance, Chanel holds a prestigious position, embodying classic sophistication.
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Louis Vuitton (Luxury Score: 96.53): A symbol of opulence and craftsmanship, Louis Vuitton remains a coveted brand among discerning consumers.
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Hermes (Luxury Score: 96.15): Known for its exquisite craftsmanship and heritage, Hermes continues to captivate luxury enthusiasts.
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Rolex (Luxury Score: 94.47): The epitome of prestige in the watch industry, Rolex's enduring appeal is evident in its high-ranking position.
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Tiffany (Luxury Score: 93.69): A stalwart in high-end jewelry and retail, Tiffany's inclusion highlights the diversity within the luxury market.
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Prada (Luxury Score: 92.08): Prada's avant-garde designs and commitment to quality contribute to its enduring popularity.
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Versace (Luxury Score: 91.26): With a bold and distinctive style, Versace maintains its status as a symbol of luxury and fashion-forwardness.
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Ralph Lauren (Luxury Score: 91.23): Exemplifying American luxury, Ralph Lauren's timeless designs secure its place in the top tier.
This comprehensive understanding of the luxury brand landscape, coupled with the provided information, enables a nuanced appreciation of the dynamic interplay between consumer preferences, market trends, and the enduring appeal of iconic luxury brands.
