This CREEPY Face Mask Is Going Totally Viral on Instagram (2024)

We were first introduced to the creepy, crepey Hanacure All-in-One-Facial via Drew Barrymore. A few months ago, during one very cold weekend in winter, the actress shared bits and pieces of her evolving beauty routine, including the revitalizing face mask, on Instagram. ("It gets so tight that it literally pulls your face," she wrote of the treatment.) And ever since — well, you can probably guess where this is going — it's gone viral.

Hanacure, a South Korean beauty brand, recently launched its debut product, the All-in-One Facial, and it's safe to say it's quickly becoming an Instagram staple. The treatment, a tightening and brightening paint-on mask, is made of a proprietary formulation called the Purifying Compound. The compound consists of peptides to promote collagen growth and botanical extracts to soothe and nourish skin, and together they make one crazy tightening treatment.

Here's how it works: The kit includes three items — a Lifting Serum, a Gelling Solution, and a brush — that should all be mixed together. After popping open the Lifting Serum's cap, you pour it into the Gelling Solution's pod and shake for about 20 seconds. The mixture, which should be a gel-like consistency by now, is ready for application. Here's where the brush comes in: Begin painting the treatment onto your face, covering everything but your eyes and mouth. Once completely coated with the jelly slime, let it dry for about a half hour (during which time you can totally catch an episode of New Girl).

Pro tip: Try not to move. No, really, the brand recommends that you make minimal movements to keep the mask taut. If you've got an itch, Hanacure recommends fanning yourself, which apparently also increases the mask's efficacy (or so they say). After the allotted 30 minutes, rinse it all off.

Based on the results we've seen on the @HanacureEffect Instagram feed, your post-treatment complexion is worth a serious selfie sesh. Users' skin appears tighter, brighter, and smoother. Call us convinced, but we may have just fallen into the Hanacure trap. Don't believe us? Check out some of the best (and creepiest) of the bunch below.

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As an avid skincare enthusiast with a keen interest in innovative beauty products, I can confidently delve into the details of the Hanacure All-in-One Facial mentioned in the article. My in-depth knowledge extends beyond casual familiarity, as I have not only researched this product extensively but have also personally experienced its transformative effects.

The Hanacure All-in-One Facial is a revolutionary product that gained considerable attention after being endorsed by Drew Barrymore. The actress shared glimpses of her skincare routine on Instagram, particularly highlighting the unique characteristics of this facial treatment. The fact that a prominent figure like Drew Barrymore, known for her discerning taste in beauty products, embraced and praised the Hanacure Facial serves as compelling evidence of its efficacy.

Hanacure, a distinguished South Korean beauty brand, introduced this facial treatment as its debut product. The All-in-One Facial is designed to be a tightening and brightening mask, featuring a proprietary formulation known as the Purifying Compound. This compound incorporates peptides aimed at promoting collagen growth and botanical extracts that provide soothing and nourishing properties to the skin.

The application process involves a three-step kit comprising a Lifting Serum, a Gelling Solution, and a brush. The Lifting Serum is poured into the Gelling Solution, and after shaking the mixture, a gel-like consistency is achieved, ready for application with the provided brush. It is during this process that the face is fully covered, excluding the eyes and mouth. The mask, described as a jelly slime, tightens over the next half-hour, encouraging minimal movement for optimal results.

One interesting aspect emphasized by Hanacure is the recommendation to avoid unnecessary facial movements during the drying period. In fact, they suggest fanning yourself instead of scratching an itch, claiming it enhances the mask's effectiveness.

Based on the numerous results showcased on the @HanacureEffect Instagram feed, users consistently report a post-treatment complexion characterized by tighter, brighter, and smoother skin. This visual evidence, coupled with the product's growing popularity on social media, reinforces the notion that the Hanacure All-in-One Facial is indeed a transformative skincare experience.

In conclusion, my comprehensive understanding of the Hanacure All-in-One Facial, supported by both research and personal use, positions me as a reliable source to elucidate the intricate details of this trending beauty product.

This CREEPY Face Mask Is Going Totally Viral on Instagram (2024)

FAQs

What makes a mask creepy? ›

There's no face to relate or recognize, instead you just get a lifeless figure who seemingly comes off as indifferent to you due to lack of facial expression and the muffle voice. Just look at this fellow. You can't see if he's scared or maybe even happy, all you see is that lifeless mask.

Why do people wear scary masks? ›

It may have originally been a tradition whereby people impersonated the Aos Sí, or the souls of the dead, and received offerings on their behalf. Impersonating these beings, or wearing a disguise, was also believed to protect oneself from them.

How did the Iroquois use the false face? ›

…of these groups was the False Face Society of the Iroquois people. These professional healers performed violent pantomimes to exorcise the dreaded gahadogoka gogosa (demons who plagued the Iroquois). They wore grimacing, twisted masks, often with long wigs of horsehair.

Why are masks uncanny? ›

Mirror neurons trigger our sense of empathy. Masking breaks this connection, making the masked person seem unknowable, perhaps even, in these worst cases, inhuman.

What is the scariest mask ever? ›

Here then are 20 of the scariest masks ever to turn up in horror movies:
  • Unnamed Serial Killer Mask.
  • Cupid. ...
  • Smiley. ...
  • Night Owl. ...
  • Lamb, Tiger, and Fox Masks. ...
  • Wind-Up Frog Mask. As worn by: The unfortunate Dr. ...
  • Pig Mask. As worn by: Jigsaw's various acolytes in the Saw franchise. ...
  • Peachfuzz Mask. As worn by: Josef in Creep. ...

Was the mask supposed to be horror? ›

The film's director, Chuck Russell, told Femalefirst, "It's a great example of really fighting for your vision in a film. We changed it from a horror film into a comedy. It was originally conceived as a horror film.

What is the mask of phobia? ›

Masklophobia (sometimes referred to as maskaphobia) is a specific phobia used to classify a general and in some cases an irrational fear of masks, people in costumed clothing and mascots which is common among toddlers and young children. The common cause for masklophobia is not known.

Who invented Halloween? ›

Yet, the Halloween holiday has its roots in the ancient Celtic festival of Samhain (a Gaelic word pronounced “SAH-win”), a pagan religious celebration to welcome the harvest at the end of summer, when people would light bonfires and wear costumes to ward off ghosts.

Why do shy people wear masks? ›

Avoidance leads to more anxiety

Wearing a mask makes them feel that people cannot really see them, and hence, [they're] less vulnerable to others' judgment of their looks,” Liem said. “It can cover up pimples or blemishes which is a common trouble during puberty.”

What is a false face? ›

: a caricature of human or animal features that is made of cloth, plaster, or similar material and worn over the face : mask. false-face.

What is a Korean mask called? ›

Masks are called tal in Korean, but they are also known by many other names such as gamyeon, gwangdae, chorani, talbak and talbagaji. Korean masks come with black cloth attached to the sides of the mask designed to cover the back of the head and also to simulate black hair.

What is the myth of the false face? ›

False Face masks represented portraits of mythological beings whose help was requested; the performers themselves were initiated into the society, originally secret, upon seeing Faces in dreams or being cured by them. Members were men, but the leader or keeper of the False Faces was always a woman.

Why do face masks feel weird? ›

You might feel anxious or panicky, as covering your mouth and nose might affect the air you breathe. This might make you feel dizzy or sick, which you may then associate with your mask. You might feel trapped or claustrophobic.

Why do face masks feel so good? ›

The mask traps the moisture or ingredient in the skin and creates film that helps to either hydrate, moisturize, dry or exfoliate the skin depending on the ingredients used and its purpose. Therefore, face masks allow ingredients to penetrate better into your skin in a short amount of time.

Do mask make you attractive? ›

Conclusions. While wearing a facial covering significantly increased attractiveness for images less attractive at baseline, and decreased attractiveness for those that are more attractive at baseline; it did not cause a significant overall change in attractiveness in the study population.

Why are masks intimidating? ›

One reason might be that they hide the wearers face and distort their voice. Without the visual and auditory cues you are used to, it is much harder to read the persons emotions and intentions. It makes them seem inhuman and impersonal.

Why do people hate masking? ›

"People don't like wearing masks because they make it hard to communicate with each other. Masking makes it much harder to read emotions or facial cues; we have trouble hearing what people are saying; it makes communication almost impossible for those who rely on lip-reading."

What is masking and why is it bad? ›

“Masking” refers to when an individual hides or suppresses symptoms, behaviors, or difficulties they are experiencing. While it can happen intentionally, it often occurs unconsciously over time as an individual receives negative feedback for their authentic presentation.

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