Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Published by Statista Research Department, Aug 29, 2023
In 2022, retail was forecast to be the industry with highest digital advertising spending in the United States. Its digital ad spend was projected to amount to 57.2 billion U.S. dollars. Consumer packaged goods (CPG) services ranked second, with a spend of 36.03 billion. Total digital ad expenditure in the U.S. in 2022 was expected to amount to 220.93 billion U.S. dollars.
Digital advertising spending in the United States in 2022, by industry (in billion U.S. dollars)
| Characteristic | Spending in billion U.S. dollars |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
- Immediate access to all statistics
- Incl. source references
- Download as PDF, XLS, PNG and PPT
Already have an account? Login
