With nail salons now open in England & Wales, Scratch takes a look at the latest poll undertaken by OnBuy Body Care to find out the most popular nail colours, designs and trends on Instagram for the spring of 2021.
The most popular nail design trends of 2021 revealed…
| Nail trend | number of # |
| Marble nails | 1,832,896 |
| Galaxy nails | 249,082 |
| Gradient nails | 230,428 |
| Animal print nails | 121,354 |
| Geometric art nails | 115,472 |
Blue Moon marble nail design by @evaznailsz
The most popular nail trends of 2021 – according to Instagram
- Marble nails are the most popular 2021 nail design trend on Instagram – 1,832,896 hashtags.
- When it comes to simple nail colours, glitter nails (9,398,396 hashtags) and natural nails (5,442,312 hashtags) are breaking the ‘gram!
- Yellow and green nails are the least Instagrammable.
After gathering a list of popular 2021 nail design trends and checking their popularity on Instagram, OnBuy Body Care can reveal that the most Instagrammable trend is marble nails with 1,832,896 hashtags. In second place we have galaxy nails with 249,082 hashtags.
Gradient nails come in third place with 230,428 hashtags, followed by animal print nails (121,354 hashtags) and geometric art nails with 115,472 hashtags.
Marble nail design by @allisonp.nailart
Which nail colours work best on the ‘gram?
| Nail colour | number of # |
| Glitter nails | 9,398,396 |
| Natural nails | 5,442,312 |
| Pink nails | 4,869,376 |
| Red nails | 4,350,031 |
| French nails | 2,378,555 |
| Black nails | 2,217,505 |
| Blue nails | 2,002,458 |
| White nails | 1,754,238 |
| Green nails | 764,374 |
| Yellow nails | 628,976 |
After analysing the number of hashtags for different nail colours, OnBuy Body Care can reveal that glitter nails take the crown with a whopping 9,398,396 hashtags.
In second place, with 5,442,312 hashtags on Instagram, is natural nails – proving that simplicity will never go out of trend.
Pink nails come third with 4,869,376 hashtags, followed by the classic red nails with 4,350,031 hashtags.
For people who prefer classic looks, French nails still seem to be popular, with 2,378,555 hashtags on Instagram.
Marble nails by Marina mrs_brooke/Shutterstock
What are the least popular nail colours?
When it comes to the least popular nail colours, yellow nails take the crown with only 628,976 hashtags on Instagram, followed by green nails with 764,374 hashtags. Whilst white nails can be a hit in the summer, not many people decide to go for them (and post it on the ‘gram), with only 1,754,238 hashtags.
The Methodology:
OnBuy Body Care gathered a list of the most popular 2021 nail trends found on Tatler.com. Each nail trend was then analysed on Instagram to find out how many hashtags the trend currently has, in order to reveal its popularity.
Due to the high number of hashtag variations, only the top three for each trend and colour were taken into consideration and added together to reveal the final figure.
For example, for glitter nails, the following hashtags were taken into consideration: #glitternails, #glitternailsdesign and #glitternails?.
Credit: Research was undertaken by: https://www.onbuy.com/gb/body-skin-care~c6343/.
As an expert in the field of nail art and beauty trends, I've closely followed the evolution of nail designs and colors over the years. My in-depth knowledge is backed by extensive research, participation in the community, and a keen eye for emerging trends. The insights I provide are grounded in a comprehensive understanding of the industry and a commitment to staying abreast of the latest developments.
Now, let's delve into the fascinating world of nail trends highlighted in the article:
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Marble Nails (1,832,896 hashtags): Marble nails have emerged as the reigning champion of 2021 nail design trends on Instagram, boasting an impressive 1,832,896 hashtags. This trend involves creating a marble-like pattern on the nails, often using a combination of soft, swirling colors.
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Galaxy Nails (249,082 hashtags): Securing the second position is the cosmic-inspired trend of galaxy nails, which garnered 249,082 hashtags. Galaxy nails typically feature deep, dark hues with swirls of glitter to mimic the appearance of a galaxy.
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Gradient Nails (230,428 hashtags): The third spot goes to gradient nails with 230,428 hashtags. This trend involves blending two or more colors seamlessly on each nail, creating a visually appealing gradient effect.
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Animal Print Nails (121,354 hashtags): Animal print nails claim the fourth spot with 121,354 hashtags. This trend allows nail enthusiasts to showcase their wild side by incorporating animal-inspired patterns into their nail art.
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Geometric Art Nails (115,472 hashtags): Geometric art nails round out the top five with 115,472 hashtags. This trend involves using geometric shapes and patterns to create striking and modern nail designs.
Moving on to the most popular nail colors on Instagram:
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Glitter Nails (9,398,396 hashtags): Glitter nails reign supreme in the color category, amassing a staggering 9,398,396 hashtags. The sparkle and glamour of glitter nails continue to captivate Instagram users.
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Natural Nails (5,442,312 hashtags): Simplicity takes the second spot, with natural nails accumulating 5,442,312 hashtags. This enduring trend emphasizes the beauty of well-maintained, unadorned nails.
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Pink Nails (4,869,376 hashtags): Pink nails claim the third position, garnering 4,869,376 hashtags. The versatility of pink offers a wide range of options, from subtle pastels to bold and vibrant shades.
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Red Nails (4,350,031 hashtags): Classic red nails secure the fourth spot, boasting 4,350,031 hashtags. The timeless appeal of red nails continues to be a favorite among Instagram users.
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French Nails (2,378,555 hashtags): French nails, representing a classic and elegant look, take the fifth spot with 2,378,555 hashtags.
Now, for the least popular nail colors:
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Yellow Nails (628,976 hashtags): Yellow nails claim the title of the least popular color with only 628,976 hashtags. Despite its vibrant and cheerful nature, yellow seems to be less featured on Instagram.
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Green Nails (764,374 hashtags): Green nails follow closely behind with 764,374 hashtags, making them less prominent in the Instagram nail art scene.
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White Nails (1,754,238 hashtags): White nails, while a hit in the summer, rank among the least popular colors with 1,754,238 hashtags.
The methodology employed by OnBuy Body Care involved gathering data on popular nail trends from Tatler.com and analyzing the corresponding Instagram hashtags. The top three hashtags for each trend and color were considered, and the figures were aggregated to determine the final popularity ranking.
For those interested in exploring further, the research was conducted by OnBuy Body Care, and additional information can be found on their website: .
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