We're Less Than A Week Into 2023 And We Already Have The Year's First Viral Trend (2024)

We’re pinning this one on Kendall Jenner.

Jan 04, 2023 1:16am

One of fashion's cardinal rules drilled into us from an early age is that stockings should never be worn as pants.

But as any fashion fanatic would know, rules are made to be broken. Thus, a simple pair of stockings worn as tights has landed itself as the most viral trend of 2023 (so far).

Indeed, 2023 is really in its 'no pants, no problem' era after a handful of celebrities have stepped out sans the bottom half of their outfits and honestly the look is a mood and a half.

We're calling it now, but the do-it-yourself catsuit aesthetic, see: sporting thick opaque tights with a skin-tight top, will be all the rage in 2023, and it's easy to see why.

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Back in November, Kendall Jenner laid the foundations for this style by sporting a pair of sheer stockings with a new season Bottega Veneta sweater and Saint Laurent heels while out and about in LA.

This, of course, came after Kylie Jenner sported a similar style while attending LOEWE's Paris Fashion Week show. However, instead of wearing black underwear to blend with her sheer stockings, Kylie opted to wear a pair of logo white undies over the top of her stockings to match her white tank.

Naturally, the nearly-naked look set the fashion scene alight on TikTok and Twitter with people questioning the practicality of this ensemble. Nevertheless, this didn't stop fashiontok and style influencers from showing us how to get the looks for less.

We were intrigued if a pair of hosiery could replace our slouchy slacks and blue denim boot cut jeans for good. Could this just be the next step in the underwear-as-outwear revolution?

After all, if opaque enough, a pair of stockings could replace our cult-favourite Wadrobe.NYC leggings on a lazy day, especially when styled with an oversized boxy blazer.

But trust Kendall Jenner to prove that we needn't cover up the stockings to make this look stylish.

Stepping out in Aspen for New Year's Eve in true supermodel style Kendall opted for a pair of sheer tights and a long sleeve black turtleneck. Little else was needed to complete the ensemble aside from a set of chunky gold bracelets.

We can already hear the sounds of Kendall copycat running to replicate this outfit themselves.

And given the timing of this viral look (see: holiday and cuffing season), we can't help but think that this outfit would work as the perfect sensual date night look.

Simply style with a body suit and pair of classic stilettos like Kendall, or add an oversized coat like influencer Emma Rose Leger.

Below, ELLE Australia's edit of the essential style staples you need to recreate this iconic look yourself.

Style Staples TO ACHIEVE THE STOCKINGS AS PANTS TREND

1 / 0

Wolford x Mugler Mesh-panelled Tights, $230 at Farfetch

3 / 0

HEIST The Fifty High Tights, $40.67 at NET-A-PORTER

4 / 0

WOLFORD Black Opaque 80 Tights, $65 at SSENSE

5 / 0

DISCO SLEEVELESS MOCK NECK BODYSUIT, $160 at SKIMS

6 / 0

WOLFORD The Tied Bodysuit, $276 at MyTheresa

7 / 0

ANINE BING Via Underwired Jersey Bodysuit, $187 at Farfetch

8 / 0

WITTNER George Leather Kitten Heel Slingbacks, $200 at The Iconic

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We're Less Than A Week Into 2023 And We Already Have The Year's First Viral Trend (2024)

FAQs

What is the TikTok trend prediction for 2023? ›

Based on global research studies, we predict that three macro trend forces will shape TikTok in 2023: actionable entertainment, making space for joy, and community-built ideals.

What is the trend in TikTok in March 2023? ›

Trend: Screaming, Crying, Throwing Up — March 24, 2023.

What is trending in TikTok February 2023? ›

A new Bombastic Side Eye remix just dropped! As we know by now, TikTok trends often birth more trends. In February 2023, we saw the 'bombastic side eye' clip and popular Internet sound effects that went viral – only this remix has a little more pep in its step. But, “what is a bombastic side eye?” I hear you ask.

Why does my TikTok stop getting views after an hour? ›

If your TikTok video has no views after an hour…

TikTok has to make sure videos are within their community guidelines. They tend to pick up on TikTok videos that may contain inappropriate content and will hold them back to keep their audiences safe. “But my video is totally within their guidelines!” we hear you say.

What are the big social media trends for 2023? ›

Employee advocacy will be the social media trend to talk about. In 2023, brands will tap their workforce to become creators. Employee advocacy has been a hidden social media marketing gem for quite some time. This year, thanks to a costly paid ad environment and declining organic reach, it will step into the spotlight.

Is TikTok going in 2023? ›

TikTok Is Kicking Off 2023 With A Stack Of Exciting New Updates - Plann. Get started with social mediaLearn the basics of social media and speak like a social pro in no time.

Will TikTok still be around in 2025? ›

Analysts expect the number of TikTok users in the US to continue rising for at least two more years. In 2024, this is set to grow by 3.2% and surpass the 100 million mark for the first time. An annual increase of 2.6% is forecast for 2025, which will bring the total number of US TikTok users to 103.3 million.

How often should I post on TikTok 2023? ›

TikTok recommends posting three times a day as this will increase your chances of reaching your audience at their most active time. Posting consistently at multiple best times can help you reach your target audience in different time zones.

Who is the most followed person on TikTok 2023? ›

Here are the top 10 TikTok influencers in 2023.
  • Charli D'amelio,@charlidamelio (148.7 million) ...
  • Bella Poarch, @bellapoarch (92.4 million) ...
  • Addison Rae Easterling,@addisonre (88.7 million) ...
  • Zach King,@zachking (70.9 million) ...
  • Dixie D'amelio, @dixiedamelio (57.5 million) ...
  • Jason Derulo,@jasonderulo (56.6 million)
Jan 24, 2023

How do I get more views on TikTok 2023? ›

How to get more views on TikTok: 8 top tips
  1. Find your audience. TikTok is all about authenticity and sharing what you love doing. ...
  2. Keep it under 30 seconds. ...
  3. Create content every day. ...
  4. Use hashtags. ...
  5. Keep on top of trends. ...
  6. Use trending sounds. ...
  7. Create Stitch and Duet videos. ...
  8. Use TikTok Analytics.
Nov 17, 2022

Is TikTok safe 2023? ›

In terms of privacy and security, it is not different from other social media like Facebook or Instagram. Since TikTok Security measures are quite comprehensive, using the app is secure for your device, and even payment methods are primarily protected.

Is 500 views on TikTok good? ›

🌟 How many views in an hour on TikTok is good? Viral videos must get at least 500 full views in half an hour, if not more. A single view, according to TikTok, is when visitors watch the video without skipping or leaving.

Is it bad to post too much on TikTok? ›

Can I Post Too Much on TikTok? Usually, posting more than 4 times per day can be too much. There is no need to burn all your resources on making more TikTok videos, as usually more than that won't drag any more engagement or growth to your brand.

Why do I only get 300 views on TikTok? ›

The secret to getting a higher number of views on TikTok is simple: You need a high video completion rate. If most people finish watching your video, TikTok will assume it's an engaging video, and it will push it to users' For You Pages (FYP).

What will 2023 trends be? ›

Insider spoke with stylists and designers to find out what the next big fashion trends will be. They said this year will bring shades of pink and green, metallics, and faux leather. The experts also highlighted ballet flats, blazers, and cargo pockets as up-and-coming trends.

What will be the color of 2023? ›

The Pantone Color Institute named Viva Magenta as its official color of the year for 2023 for its joyous yet powerful nature. A red with subtle notes of purple, magenta flawlessly complements many different color palettes from those on the richer, jewel-tone side of the spectrum to even a lighter, earthy palette.

What are new trends in 2023? ›

Green hydrogen, nuclear fusion and other green technologies will be developing fast in 2023, as the world transitions away from carbon. Other technology trends include developments in gene editing, quantum computing and connected devices. Expect artificial intelligence to get even smarter in 2023.

What is the most powerful social media marketing strategy in 2023? ›

If you're a marketing leader wondering where to invest your budget, time, and resources in 2023, it's imperative you consider influencer marketing. Influencer marketing has proven to be one of the most effective strategies for social media marketers.

What are the trends for January 2023? ›

Based on their search data, Pinterest predicts the next big things for 2023 to include: Fashion: Lace, tulle, and shimmer trends (“Airy styles”), body-baring silhouettes, tassels, 2000s romcom-inspired outfits, sci-fi and rave looks.

Is TikTok turning off? ›

In short, no, there is nothing to suggest TikTok will shut down in 2022.

Is TikTok gonna last forever? ›

Nobody knows how long TikTok will last. Some analysts point to the failure of other short-form video platforms like Vine. Others point to TikTok's growing user base and popularity with Generation Z. Nobody has a crystal ball – but for influencers, the rule remains the same.

Is TikTok losing popularity? ›

TikTok remains teens' most favored social media platform so far in 2023, though its favorability fell one percentage point from the fall of 2022 with a 37% share, according to Piper Sandler's Spring 2023 Taking Stock with Teens survey. Behind TikTok is Snap (27%) and Instagram (23%).

Is TikTok growing or Shrinking? ›

Since launching in 2016, TikTok has skyrocketed through the app-o-sphere to capture the hearts and minds and screens of social media users, with some seriously brag-worthy numbers, like 3 billion downloads (including 672 million downloads in 2022 alone) and 50 million daily active users.

Will TikTok become less popular? ›

Not only is the number of people using TikTok increasing, but the amount of time users spend on the app is also increasing. According to App Annie, the amount of time users spend on the app has been increasing by around 210% each year, and this usage growth is expected to continue into 2022 and beyond.

Is it OK to post everyday on TikTok? ›

How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.

Do TikTok posting times really matter? ›

Does It Matter What Time You Post on TikTok? Yes! While the TikTok algorithm ranks content based on a combination of factors, posting at your most optimal time is worth experimenting with.

Is 12 a good time to post on TikTok? ›

According to our research, 6 am to 10 am and 7 pm to 11 pm would be the best time to post on TikTok, whereas the best days to post on TikTok are Tuesday, Thursday, and Friday.

Who is TikTok owned by? ›

TikTok, and its Chinese counterpart Douyin (Chinese: 抖音; pinyin: Dǒuyīn), is a short-form video hosting service owned by ByteDance. It hosts user-submitted videos, which can range in duration from 3 seconds to 10 minutes. TikTok Pte. Ltd.

Who is the 3 most famous person on TikTok? ›

Most-followed accounts
RankUsernameOwner
1@khaby.lameKhabane Lame
2@charlidamelioCharli D'Amelio
3@bellapoarchBella Poarch
4@addisonreAddison Rae
47 more rows

How much does TikTok pay? ›

According to reports from top influencers, TikTok pays around $0.02 and $0.04 for every 1,000 views. These are reports based on payments received through the TikTok Creator Fund. This is a program that TikTok introduced in 2021 in a bid to compensate content creators for creating content on the platform.

Does rewatching a TikTok count as a view? ›

If the video autoplays or loops, or a viewer comes back to watch it multiple times, those all count as new views. (When you watch your own video, however, those views are not counted.)

Is 3000 views on TikTok good? ›

Views. If your videos get 100 or fewer views, you're going to have a zombie account, so delete and start again. Videos that get between 1000–3000 views mean you have a mid-tier account. Videos that get 10,000+ views mean you have a “head” account.

Is TikTok 18+ a thing? ›

Don't get the wrong idea about what that means. TikTok is extending the hours of its adult swim. The app is letting users restrict their videos so only viewers only the age of 18 can watch.

What age is OK for TikTok? ›

TikTok is a video-sharing platform where you can watch and create videos, and livestream. The app has an age-rating of 13+.

Is TikTok safe for 11? ›

What age is TikTok recommended for? Common Sense recommends the app for age 15+ mainly due to the privacy issues and mature content. TikTok requires that users be at least 13 years old to use the basic TikTok features, although there is a way for younger kids to access the app.

How much money is 1k views on TikTok? ›

How much does TikTok pay per 1,000 views? According to top creators, TikTok pays contributors between $0.02 and $0.04 per 1,000 views through its Creator Fund program.

Is 700 views a lot on TikTok? ›

Typically TikTok will show your videos to 500-600 viewers. If you get views from 70% of that audience, your video is rated as viral.

Is 2000 views a lot on TikTok? ›

Anything above that ratio is considered above average or good. Mid-Tier accounts are considered an average of around 1000-3000 views, you can calculate base on this average. Engagement is a key contributing factor in your TikTok growth, making the like:view ratio more important than you think.

How many Tiktoks should I post a week? ›

Most marketers post on TikTok 4-6 times per week. However, as with many social media sites, it is possible to post too much and oversaturate your audiences.

What happens if you don't post on TikTok for a while? ›

We encourage users to actively use TikTok after creating an account on our platform. If an account remains inactive for 180 days or more, the username may be reset to a randomized numeric username.

What is the best day to post on TikTok? ›

News travels quickly, and the best times to post on TikTok for the media and entertainment industry are Mondays at 8 a.m., Tuesdays from 5 to 9 a.m., Wednesdays from 6 to 8 a.m., Thursdays from 8 to 11 a.m., Fridays at 9 a.m., and Sundays from 6 to 8 a.m.

Is 1,000 views on my first TikTok good? ›

Views. If your videos get 100 or fewer views, you're going to have a zombie account, so delete and start again. Videos that get between 1000–3000 views mean you have a mid-tier account. Videos that get 10,000+ views mean you have a “head” account.

Why do I barely get TikTok views? ›

If you are getting zero or low views on your TikTok videos, it can come down to several reasons: New accounts do not get views immediately. Research popular trends and create a consistent posting schedule to get your initial views.

Why are my TikTok views under $100? ›

Uploading relevant content to your niche will be vital to getting views. If your first TikTok videos have less than 100 views each, it may be best to start over. Delete the account and create a new one to start afresh.

Is TikTok growing in 2023? ›

TikTok will have 834.3 million monthly users worldwide in 2023, according to our forecast. It is now the third-largest of the Big Five worldwide social networks (Facebook, Instagram, TikTok, Snapchat, and Twitter). Its ascent to global phenomenon has been incredibly quick.

What are your IT predictions for 2023? ›

Use of AI-tech will become the norm in 2023 to optimise systems and reduce energy use. AI and IoT will make data more actionable and allow occupiers to implement strategies to maintain and improve air quality and optimise space allocation.

What is one major blogging trend predicted for 2023? ›

Therefore, one of the blogging trends that will be dominant in 2023 is cross-channel promotion. This marketing strategy integrates all your marketing channels and unifies their plans, data, and goals across the board. This is different from multi-channel marketing, which also uses several channels to attract customers.

When to post on TikTok 2023? ›

Best Times to Post on TikTok for Media

Wednesdays from 6 to 8 a.m. Thursdays at 6 a.m. and from 8 to 11 a.m. Fridays at 9 a.m. Sundays from 6 to 8 a.m.

Will 2023 be a tough year? ›

' For much of the global economy, 2023 is going to be a tough year as the main engines of global growth – the US, Europe and China – all experience weakening activity, the head of the International Monetary Fund has warned.

Will 2023 will be good year? ›

2023 is going to be a fantastic year for you. A promotion or a salary increase may come your way. You can anticipate skyrocketing success and material abundance in the last quarter. Consistent, small-but-steady efforts over time are what it takes to accomplish anything.

What is number 1 horoscope 2023? ›

Number 1 Numerology 2023 Prediction: Family and Social Life

During this time, you will be very interested in and have high expectations for your social life status, and you will work extremely hard to accomplish your goals.

Which niche is best for blogging in 2023? ›

The most profitable blog niches for 2023
  • Digital marketing.
  • Blogging and making money online.
  • Health and fitness.
  • Personal finance and investing.
  • Recipes and food.
  • Personal development and self-care.
Jan 7, 2023

Do blogs still make money in 2023? ›

But as the blogging landscape continues to evolve, one question remains: do blogs make money in 2023? Yes. Although the days of earning a full-time income from a single blog are long gone, there are still plenty of ways to monetize your blog and earn some extra cash.

What will influencer marketing look like in 2023? ›

Employee-Driven Content Will Increase

An influencer marketing trend for 2023 that stems from the demand for more authentic content is the desire to see employee-driven or employee-based content increase. We've already seen how user-generated content can significantly impact sales and how brands are perceived.

When should I post on Instagram 2023? ›

In 2023, the overall best time to post on Instagram is 4 AM (calculated in local time across time zones). To find this data, Later analyzed over 11M global image, video, carousel, and Instagram Reels posts.

Should I post on TikTok everyday? ›

How often you post can also affect how your content is distributed on the platform (TikTok recommends posting 1-4 times per day). To find a posting schedule that will please both the TikTok algorithm and your fans, keep a close eye on your performance until you find a frequency that works.

Should I like my own Tiktoks? ›

Liking your own videos probably will not work. At the end of the day, people like content because they enjoy it, and that is not going to change if you artificially inflate the number of likes you have.

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