In 2005, China’s Guangdong province was poised to grow to be one of the largest production centers in the world for global cosmetics. However, while the Asia-Pacific region dominates the cosmetics industry with a 39% market share, safety concerns relating to Chinese manufactured products have resulted in more skincare and makeup being made in other regions around the world, particularly in North America.
Today, North America’s global cosmetics market share is around 25%, with an increasing number of products being manufactured in the USA. This growth has been driven not only by China’s diminishing reputation, but also by growing demand for ‘Made in USA’ products by both beauty brands and by consumers themselves.
Made in USA
For beauty brands, there are numerous benefits that come with partnering with a local manufacturer, including simple communications, prompt support, quality control measures that reflect FDA regulations, and reduced shipping costs for prototypes and finished formulations. And for customers, it’s been found that 70% of Americans believe that it’s important to buy US-made products, with 60% willing to pay 10% more for goods made in country.
Today, beauty brands like Paula’s Choice, Lime Crime, and Urban Decay make all of their products in the USA, with Maybelline, L’Oreal, and Revlon producing most products at facilities across North America. And while cosmetics are made all over the country, California has the biggest concentration of cosmetics facilities in the USA, with the west coast state home to more than 25% of America’s beauty establishments.
California Manufacturers
Many cosmetics are manufactured in California due to the high concentrations of beauty brands based on the west coast, including Colorproof, Kat Von D Beauty, and NYX Professional Makeup. California has fast become a principal hub for the beauty industry, and is excellently placed to source new components arriving into the Port of Los Angeles from the Asia-Pacific region, which is still the heart of global production.
If you’d like more information about producing your new cosmetic products in the USA and tapping into all of the benefits of ‘Made in the USA’ with Adonis contract manufacturing, speak to us today.
FAQs
California (1,061 businesses), Florida (297 businesses) and New Jersey (275 businesses) are the States with the most number of Cosmetic & Beauty Products Manufacturing businesses in the US.
What country uses the most cosmetics? ›
The United States spends the most on cosmetics.
Who manufactures the most beauty product? ›
Leading companies
As of 2022, the French cosmetics company L'Oréal was the leading beauty manufacturer in the world, generating revenues of over 40 billion U.S. dollars that year. The company owns the leading personal care brand worldwide, L'Oréal Paris, valued at nearly 48 billion U.S. dollars in 2022.
Who is the largest manufacturer of cosmetics? ›
L'Oréal remains the world's largest cosmetics company, followed by Unilever, and P&G. Cosmetics Technology lists the top ten cosmetics companies, based on revenues in 2020.
Which country has the biggest skincare industry? ›
The United States is leading the ranking by revenue in the skin care segment of the beauty & personal care market, recording 19.9 billion U.S. dollars.
Which country exports most cosmetic products? ›
Exporters and Importers
Beauty Products are the world's 69th most traded product. In 2021, the top exporters of Beauty Products were France ($10.8B), South Korea ($7.97B), Japan ($5.83B), United States ($5.6B), and Germany ($3.9B).
Who is the biggest consumer of cosmetics in the world? ›
Which country spends the most on cosmetics? The United States spends the most on cosmetics.
What is the biggest market for beauty products? ›
The U.S. currently is the world's largest beauty market, with about 20% share, followed by China (13%) and Japan (8%). While projections for growth vary, most agree it will continue to advance at a 5%-to-7% compound-annual-growth-rate to reach or exceed $800 billion by 2025.
Which country is no 1 in beauty products? ›
According to one survey, the highest-quality beauty products come from Japan, the United States, and France (in that order). In this survey, 65 percent of those who used a wide variety of beauty products from different countries placed Japanese products in the number one spot.
Which country uses the least makeup? ›
Many of us are simply used to at least covering the dark circles from the night before prior to showing up to work. However, in the Netherlands, you can be staring into your female boss' makeup-free face during the morning meeting — and no one bats an eyelash.
Sephora, Ulta and Sally are the top three based on Cosmetify's assessment of social engagement. According to the Cosmetify Index, which ranks the world's biggest beauty brands based on their social engagement and following, Sephora, Ulta Beauty and Sally Beauty were the top three beauty retailers in 2022.
Why is Korean skin care better? ›
Most Korean beauty skin care products use organic ingredients like herbs, aloe vera, snail slime, plant oils, and other natural substances found in nature. On top of these having natural reactions to a user's body, the risk of irritation is lower compared to products that use artificial ingredients.
Is most makeup made in China? ›
Are some of the makeup brands in your vanity made in China? For nearly 99% of all makeup enthusiasts, the answer is YES. With recent news of asbestos and toxic metals in makeup manufactured in China, it is important now more than ever to be an educated consumer.
What is the biggest makeup brand in the US? ›
Largest cosmetics and beauty companies by market cap
| # | Name | M. Cap |
|---|
| 1 | L'Oréal 1OR.PA | $246.97 B |
| 2 | Estee Lauder 2EL | $63.64 B |
| 3 | Givaudan 3GIVN.SW | $31.31 B |
| 4 | ULTA Beauty 4ULTA | $22.64 B |
17 more rowsSome brands choose to make their cosmetics elsewhere and ship the finished products into China as this is a way to get around the animal testing law. However, it should be noted that the Sephora Collection cosmetics are made in China, making this an unlikely possibility.
What country does cosmetics come from? ›
We get our first glimpse of cosmetics in ancient Egypt, where makeup served as a marker of wealth believed to appeal to the gods. The elaborate eyeliner characteristic of Egyptian art appeared on men and women as early as 4000 BCE.
