In June, when BTS’ single “A Brand New Day” was released, we allstreamed it nonstop for a whole day.
BTS’ worldwide number of fans of millions of adoring fans, dubbed ARMY (Adorable Representative MC for Youth), is strong enough to make significant waves — and help members break music business benchmarks. Yes, the answer is BTS, they have the most powerful fandom in the world in 2020.
Some members of the ARMY repeatedly listen to music in order to increase BTS’ YouTube and streaming music site numbers.
They’ve assisted BTS in smashing worldwide involvement milestones on Twitter. They’ve joined forces for worthy causes like fundraising and agroforestry in BTS’ honour. They’ve also purchased a billboard in Times Square, New York.
And, perhaps importantly for BTS admirers, they’ve helped to make the band among the most popular boy bands here on the planet.
Getting in on the action
BTS has been courting the ARMY internet since the beginning. BTS’ management, Big Hit Entertainment, would just have to look at social media since it lacked the contacts and monetary help of record companies.
This increased their appeal by creating a sense of connection among their followers. BTS already has the most Twitter following of any K-pop group.
Diehard fans may buy an official subscription for around $30, which includes early show tickets and personalised birthday greetings from BTS. However, if a member breaches official member standards, such as travelling the very same plane as that of the group, their participation may be revoked.
Streaming’s Potential
The self-assumed tasks of several ARMY members are straightforward: stream the group’s music videos quite so many hours as needed so that our heroes remain on top of the pop charts.
The South Korean arm K-ARMY divides and conquers advance of the an albums or single release date, providing lists of tracks which must be played indefinitely. To maximise its broadcasting skills, committed ARMY members borrow phones from friends and relatives and sign onto numerous accounts.
