Buy 1, Save 15%! Buy 2, Save 20%! Buy 3+, Save 25%!* Code: SPRING24. Ends 3/17.SAVE NOW
Get started with one of these images.
","visualSearchSearchBtnText":"Search","visualSearchPasteLinkPlaceholderTextMobile":"Paste image link","visualSearchPasteLinkPlaceholderTextPc":"Paste link to image","visualSearchUploadImageText":"Upload image","visualSearchServiceUnableGoBackBtn":"Go back","visualSearchServiceUnableError":"We’re sorry, but our visual search feature is temporarily unavailable. Please try again later.","visualSearchTakePhotoInvalidError":"Invalid image file. Please try again or upload an image.","visualSearchInvalidTypeError":"Invalid image file. Please upload an image in a .jpg, .png, .gif, .bmp, or .webp format.","visualSearchDragAndDropPhotoText":"Drag and drop photo here or upload from your device","visualSearchOverSizeError":"Your image is larger than the maximum size of 6MB. Please reduce size and try again.","visualSearchConfirmVisualSearchText":"Visual Search","visualSearchTakeAPhotoText":"Take a photo","visualSearchTakePhotoText":"Take photo","visualSearchBrOr":"or","visualSearchNoticeText":"Upload or take a photo with frames you love to find similar ones.","visualSearchTitleText":"Visual Search","visualSearchCameraAccessTitle":"Camera access required","visualSearchCameraAccessCloseBtn":"Close","visualSearchCameraAccessInfo":"Please enable your browser’s camera permissions in order to proceed. No data will be saved as outlined in our privacy policy.","visualSearchTakePhotoGoBackText":"Go back","visualSearchCloseVisualSearchText":"Close visual search"};window.visualSearchResourceBundle=visualSearchResourceBundle;window.staticDomain='//static.zennioptical.com';window.visualSearchConfig={photoTemplate:JSON.parse('{"html": "
", "style": "
" }')}
Skip to main content
The Hidden Costs You Pay for Glasses
Have you ever wondered why glasses cost so much? When you buy glasses from a traditional brick-and-mortar retailer, you’re not just paying for the frame and lenses; you’re also paying big money to cover the retailer’s hefty outsourcing costs, which usually include manufacturing, licensing fees, warehousing, and more.
Unlike those retailers, Zenni has its own state-of-the-art production facility with advanced prescription and edging labs. We cut out the middlemen and pass huge savings on to you instead. And who doesn’t like huge savings?
Frames are designed and manufactured by a 3rd party. Licensing fee paid to the brand owner.
Zenni
Frame Manufacturing
Frames are designed and manufactured by Zenni in our own state-of-the-art facility, keeping costs down. Large volume contributes to low overhead which also saves money.
Traditional
Distribution
A wholesale distributor purchases from the manufacturer and resells to a retailer.
The retailer stocks and sells merchandise to customer in a physical store.
Zenni
Distribution
No retail distribution needed. Zenni sells directly to the customer.
Traditional
Lens Manufacturing
Frames are shipped from retailer to a 3rd party lens manufacturer who makes the lenses, assembles the glasses, then ships them back to the retailer.
Zenni
Lens Manufacturing
Lenses manufactured and glasses are assembled by Zenni’s RX lab.
Traditional
Order Fulfillment
You pick up your glasses at the retail store.
Zenni
Order Fulfillment
Your glasses come to you.
Total
Zenni’s direct-to-consumer model means lower prices than traditional retail stores.
If you buy from a brick-and-mortar optical retailer, the price may include additional expenses for rent, utilities, employee salaries, and more. When you combine these markups with brand premiums and marketing expenses, you can get a pretty expensive pair of glasses.
Apple's Vision Pro headset starts at $3,499. The Vision Pro includes lots of pricey state-of-the-art parts. One estimate from research firm Omdia puts the “bill of materials” for the headset at $1,542, and that doesn't include the costs of research and development, packaging, marketing or Apple's profit margin.
Most, if not all, online vendors price their glasses at a lower price than actual retail shops do. And you might've heard the reason for this, but it's primarily because online vendors tend to cut out the middleman in the supply chain.
Opticians subsidise the low cost of eye tests and examinations by heavily inflating the price of glasses frames and lenses. Is the manufacturing cost of lenses somewhat expensive? Yes, but opticians are still putting a huge markup on top of it. There are two parts to the cost of glasses - lenses and frames.
Cheap eyeglasses are manufactured with very little quality control. This means that the lenses may not be able to correct your vision problems adequately. Even the smallest mistake in your lenses such as a slightly-off focal point or too-strong magnification can cause problems such as: Eye strain.
It's no secret that eyeglasses can be expensive when you purchase them from an eye doctor. And the reason for this is because of the high overhead cost and materials that come with running an optical business.
Lifestyle Habits. Our lifestyle habits can also contribute to bad eyesight. Spending long hours in front of a computer screen, reading or watching television, can cause eye strain and fatigue. These activities can also increase the risk of developing dry eye syndrome, which can affect your vision.
The most expensive part of the headset is apparently the 1.25-inch Sony Semiconductor display used in the device. That display is what makes what you see with the Vision Pro look so realistic; however, that realism comes at a steep price.
With more than 100 locations throughout the U.S., we purchase a very high volume of eyeglass frames from manufacturers. Due to this volume, we have significant buying power with our vendors and are able to negotiate unheard-of low prices. Then we pass those savings onto our customers!
Your prescription glasses' pricing depends on a variety of variables. Because of this, glasses prices for corrective eyewear can cost anywhere from $50 to $1,000 or more. On average, prescription glasses cost around $200, though insurance can determine the final price.
Fact: If you need glasses or contacts for distance or reading, use them. Not wearing your glasses will strain your eyes and tire them out instead of resting them. However, it will not worsen your vision or lead to eye disease.
One reason progressive lenses cost more than other kinds is that they're harder to make. Cutting and shaping the gradient on progressive lenses is simply a more delicate and time-consuming process than cutting a lens with the same prescription throughout—or even one with multiple fixed prescriptions.
Cheaper lenses will give you the clarity of vision you require, but more expensive ones will give you a more distinctive pair of glasses, with personalized features. Customized features like lens color, anti-reflective coating, scratch-resistant, polarized, photochromic, etc. are the components of higher price.
An optometrist is an expert regarding eyes. A significant advantage of buying your glasses from them is that they can provide you with all the information you need to make an informed decision. With an eye doctor's help, you can be assured you'll get the best frames and lenses for your eyes.
Optometrists recommend replacing your glasses every one to three years. However, everyone is different, and there's no hard and fast rule. Your eyesight may change so slowly that it may not be obvious you need new glasses.
Introduction: My name is Geoffrey Lueilwitz, I am a zealous, encouraging, sparkling, enchanting, graceful, faithful, nice person who loves writing and wants to share my knowledge and understanding with you.
We notice you're using an ad blocker
Without advertising income, we can't keep making this site awesome for you.