What is missing in the beauty industry?
Chemical ridden products, vague ingredient labels, and hidden chemicals are three of the major problems with the beauty industry. All these problems stem from one major source: lack of regulation. Lack of regulation enables companies to put unsafe chemicals in products and vaguely label chemicals as “fragrances”.
Potential Entry of New Competitors
For the cosmetic industry, the most important barriers are the exclusive rights and economies of scale. However, this industry has large capital requirements since the differentiation of products that are sold in it.
- Embracing natural beauty. One of the most prevalent trends in the beauty industry is embracing authenticity. ...
- Diversifying marketing in the beauty industry. ...
- Selling customizable beauty. ...
- Partnering with influencers. ...
- Celebrating sustainable and clean products.
Ethic Issues in the Cosmetic Industry
In more recent years, the beauty industry has been criticized for practices surrounding: false claims and misleading advertisem*nts, the unethical sourcing of ingredients, child labor, the use of harmful ingredients, animal testing, and excessive packaging.
- Create a business plan. Everything starts with a plan. ...
- Set your goals. ...
- Define your brand. ...
- Build your social media campaign. ...
- Get professional training. ...
- Follow the hottest trends.
In 2020, the beauty industry around the world saw significant drops in sales from the year before. Of course, people were spending their money stocking up on toilet paper instead of mascara, but still.
Greenwashing also called "Green sheen" is a marketing strategy used by companies to position themselves in the minds of consumers as an environmentally friendly brand/product. In this way, companies exaggerate their claims or the benefits regarding environmental issues in an attempt to mislead consumers.
Within the cosmetics category in the U.S., eye cosmetics was the most profitable segment. In 2020, about 1.96 billion U.S. dollars were generated from sales of eye cosmetics in the U.S. Facial cosmetics was the second most profitable segment, with sales revenue of 1.9 billion U.S. dollars.
#1—New Natural
The New Natural trend is about hydrating formulas, slicked-back hair, minimal makeup, and a fresh color palette that includes Ice Blue, Taupe, and Peach. It's an "evolved clean" look that means "inclusivity and enhancing what makes us unique," Trendalytics states.
- Double Eyeliner.
- Earthy Shades.
- Emerging Makeup Brands to Try.
- A Touch of Texture.
- A Goodbye to Beach Waves.
- Micro Accessories.
- Strawberry Strong.
- The Wet Look.
What are some ethical issues in a beauty salon?
Ethical issues encountered in the beauty salon range from the treatment of those who are unable to provide informed consent to truthful communication about skin care products, from privacy and data protection to the management of incidental findings and signs of domestic violence, and from the protection of junior ...
The main offenders
“Deodorant, body wash and lotion, shampoo and conditioner and perfume are some of the most toxic and unhealthy products women use every day,” says Norden. “These can contain ingredients like aluminium, fragrance, triclosan, sulfates and parabens to name only a few.”
L'Oréal, who owns Maybelline, Lancôme, Garnier, Yves Saint Laurent Beauty, Kiehls, Urban Decay (a very well known cruelty free brand) and more, buys mica through intermediaries such as the German company Merck and the Chinese company Kuncai.
So are heavy metals, like lead found in lipsticks and clay-based products, and endocrine-disrupting chemicals like parabens and phthalates, among others. EWG has also found toxic PFAS chemicals – used in flame retardants and Teflon – in some cosmetics.
Rank | Celebrity | Brand |
---|---|---|
1 | Rihanna | Fenty Beauty |
2 | Jessica Alba | The Honest Company |
3 | Kylie Jenner | Kylie Cosmetics |
4 | Lady Gaga | Haus Laboratories |
Research has shown that Asian-Americans spend the most on beauty products across the globe, spending 70 percent more than the general U.S. population on these beauty products.
Despite all of its success, Sephora is also famous for scandals. Regularly embroiled in lawsuits over everything from discrimination to STDs and with so many partner brands, there are a lot of juicy details to dig in to regarding all the issues surrounding the famed beauty brand.
Globally, the industry is strong and only getting stronger. How big is the beauty industry? Up from $483B in 2020 to $511B in 2021 — and with an annual compounded growth rate of 4.75% worldwide — it's predicted to exceed $716B by 2025.
- Beauty Brands Focus On Hyper-Personalization. ...
- At-Home Treatments are Here to Stay. ...
- Women Demand Clean Beauty. ...
- It's All About the Eyes. ...
- Nobody Wants Maskne. ...
- Growing Demand for Men's Beauty Products.
Brand Ratings
Bad - Garnier isn't a clean brand, and their Whole Blends line is guilty of greenwashing. Iffy - By 2025, the brand pledges to use 100% post-consumer recycled or bio-plastics. However, as of today, this is not the case. Good - Garnier is a cruelty-free brand, but not a vegan brand.
What is an example of greenwashing?
An example of greenwashing is the American multinational oil and gas corporation ExxonMobil indicating they were reducing greenhouse gas emissions while they were actually increasing.
According to a study by market research company Nielsen, Black Americans bought more beauty products in 2019 than any other group of consumers. To put that in context, they found that Black Americans outspent other groups by nearly 19 percent, which translates to $572.6 million.
TABS Analytics' second annual U.S. Cosmetics Study found that millennial women (ages 18 to 34) are the heaviest buyers of beauty products in the $13 billion cosmetics market (market size excludes skin care and hair care products).
L'Oréal tops the list, followed by Gillette, Nivea, Guerlain, and Estée Lauder, which make up the top five. They are followed by Pantene, Dove, Clinique, Garnier, and Head & Shoulders - rounding out the top ten.
- Lash Lift & Tint.
- Scalp Micro Pigmentation.
- Laser Hair Removal.
- Fat Freezing.
- Fat Dissolving.
- Chemical Peel.
- Microdermabrasion.
- CBD Facial Treatment.
“Au natural skin is likely to be trending in 2021. A minimal base with a natural finish is proving that less is more. Perfecting the skin to really celebrate clean, natural beauty, and focusing on what we already have, rather than changing or manipulating our assets.”
Today's standards for women are small waists, long hair, and flawless skin. Girls are required to be this “perfect image” when nobody is perfect. They are also expected to wear makeup in their daily lives, work out at the gym, stay skinny with curves in the right places, and be young.
The Pros Say You Can Make Thin, Y2K Brows Work For 2022 — Here's How. No tweezers required. It's official — we're hitting peak '90s revival.
Slugging is a catchy term that means slathering your face with petroleum jelly as the last step of your evening skin-care routine. The practice leaves your face as slimy as slug mucus (hence the name).
- Gray-Green. Brie Williams. ...
- Earthy Tones. Björn Wallander. ...
- Citron. Annie Schlechter. ...
- Deep Aubergine. Brie Williams. ...
- Chartreuse. Kelly Marshall. ...
- Warm Neutrals.
What are some of the current issues of concern in the beauty industry?
- Lack of Regulation. ...
- Greenwashing. ...
- Chemical Catastrophe. ...
- Marketing Myths. ...
- Difficult Access to Beauty Education. ...
- Idealized Beauty and Poor Mental Health. ...
- Revolving Body Expectations. ...
- Only The Start of Diversity and Inclusion.
Members are obliged to uphold the dignity of the profession and shall conduct themselves in conformity with good taste and professional decorum. Members agree to act honourably towards their clients and fellow practitioners. Members agree to maintain the confidentiality of their clients at all times.
- Innovativeness and Creativity. Beauty is an art that requires creativity. ...
- Cosmetology Education. ...
- Good Customer Service. ...
- Time Management. ...
- Good Grooming Habits. ...
- Trend Awareness. ...
- Physically Fit. ...
- Familiarity With Products.
Shampoo brands to avoid | Shampoo ingredients to avoid |
---|---|
Nexxus Therappe Ultimate Moisture and Clean & Pure Nourishing Detox | Ethoxylated ingredients, fragrance, methylchloroisothiazolinone, methylisothiazolinone, DMDM hydantoin |
- Hair Spray. ...
- Deodorant. ...
- Hair Color. ...
- Vegetable Shortening. ...
- Shampoo. ...
- Hair Serum. ...
- Body Lotion. ...
- Foot Creams.
Dangers for children
Mining mica is a labor intensive process that requires going into narrow shafts that frequently collapse and trap children under the rocks. To find mica, children are forced to go underground, where they often find themselves in complete darkness.
Long-term inhalation of mica dust may cause lung scarring which leads to symptoms such as coughing, shortness of breath, weakness, and weight loss. VULNERABLE POPULATIONS: Workers in cosmetic manufacturing factories, mines, mills, agriculture and construction work.
And an article by Jessica Defino for Hello giggles stated that “Studies prove that beauty standards directly contribute to anxiety and depression. They can trigger body dysmorphia and disordered eating. They can fuel low self-esteem, self-harm, and even suicide.
The most common chemical found in beauty products is paraben, which is used as preservative in deodorants, moisturisers, shampoos, body wash and makeup, and increases the chances of breast cancer. Its chemical structure is similar to estrogen and it can be carcinogenic even in tiny amounts.
Cosmetic chemicals enter the body through the skin, inhalation, ingestion and internal use, and pose the same risks as food chemicals. In addition to the risks posed by intentionally added ingredients, cosmetics can be contaminated with heavy metals, including arsenic, cadmium, lead, mercury and nickel.
Why is Rare Beauty so successful?
However, Rare Beauty has shown through their successes so far that their initiative works. By raising money through product sales, Rare Beauty can provide products to consumers, while still preaching self-love,educating, spreading awareness, and raising funds for mental health support and services.
- What Are the Best Celebrity Beauty Brands?
- Sienna Naturals: Issa's Wash Day Ritual.
- JLo Beauty: That Blockbuster Wonder Cream.
- Fenty Beauty by Rihanna: Hydrating Complexion Essentials.
- Keys Soulcare: Be Luminous Exfoliator.
- Honest Beauty: No Makeup Makeup Kit.
- Flower Beauty: Supernova Celestial Skin Elixir.
When she launched her brand Rare Beauty in 2020, she focused on the impact she could make on the community, turning attention away from herself. And it's paid off, quite literally. Within its first year of launch, Rare Beauty generated $60 million in revenue.
- Accelerating time to market.
- Managing product claims.
- Ensuring global quality and compliance.
- Attracting and retaining top talent.
In conclusion, most of the cosmetic products sold to women these days are not regulated by the FDA and can cause hazards in the long run for lots of women, make up constantly gives women negative mental health issues, and lots of companies provide low quality products that can pollute our environment for hundreds of ...