10 Biggest Makeup Companies that Test on Animals (2024)

Even though testing on animals is now not a necessary procedure, there are still those who won’t give up, and here we will see some of the biggest makeup companies that test on animals.

Testing on animals has luckily seized to be trendy among cosmetic companies. The majority of the U.S. companies, and almost all European companies do not test on animals. The European Union has brought up a law in 2013 that bans all cosmetic testing on animals and in makeup production. Still, ongoing large scale animal testing is a common thing in China. Here, testing on animals is also mandatory for all cosmetic products that are imported into the country, as we will see in our list.

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As for makeup brands that don’t test on animals, there are plenty of them, and around 4,100 were listed on PETA’s website. Some of the cruelty free makeup brands in 2019 include The Body Shop, e.l.f. (NYSE:ELF), and the list is fortunately growing. So, if you ever wondered, does Dove test on animals, or does Covergirl test on animals, the answer is no. However, today we are looking at the other side of the medal, and companies that still test on animals in 2019.

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Animal testing might not be the best indicator of the harmfulness of a certain chemical on humans. Some chemicals can have even the opposite effects, show misleading results, or be difficult to interpret. In short, animal testing is not as successful or cost efficient as it might sound at a first glance. Of course, as technology and science develop, there are many other alternatives and even better tests and probes with higher resolution results. Such is cell-based test, or computer modelled tests which efficiently provide relevant results.

PETA was our number one source for discovering which makeup companies still test on animals, followed by sources such as Cruelty free kitty, and Captain-Planet. Then, we looked for some of the biggest makeup companies, based on their yearly sales or revenues that we have checked on companies’ websites (when the fresh information was available).

Now, let’s move on to the point of today’s list. As we will see, even if it is not mandatory, or even necessary, some big names still do animal testing on their products. Whether you would support this kind of cosmetics or not, it is a personal choice, here are those among the biggest makeup companies that still test on animals:

10. Bourjois

This French cosmetic and makeup company is owned by Coy Inc (NYSE:COTY), one of the US’ biggest multinational cosmetic and beauty companies, which owns around 70 brands, some of them cruelty free, some of them not. As one of those still testing on animals, Bourjois performs these tests for products sold in China, as Chinese law requires such procedure.

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9. Max Factor

Max Factor is a makeup brand also owned by Coy Inc (NYSE:COTY). As Bourgois, this company also tests their products on animals for the Chinese market.

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8. Yves Rocher

If you buy Yves Rocher products in Europe or USA, you shouldn’t worry about ethical problems. However, products exported to China are tested on animals, since Chinese law requires such procedure.

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7. Shiseido

Shiseido is one of the oldest and biggest Japanese cosmetic multinational company. The company mainly does not employ testing on animals except for products sold in China. But, it is important to notice that 2 Shiseido’s brands, Buxom and BareMinerals are cruelty-free.

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6. Revlon

When the law regulations do not require so, Revlon (NYSE:REV) does not test on animals. However, since they sell their products in China (and some other countries that require so), the company is still on PETA’s list of companies that test on animals.

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5. Clinique

Clinique is a subsidiary of The Estee Lauder Companies Inc (NYSE:EL), one of the leading makeup, skincare, hair care and fragrance products, owning around 25 brands. As its parent company, Clinique does test on animals, when such procedure is required by law.

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4. Christian Dior

This classy brand, as many others of its kind, still tests on animals. Even though animal testing is not mandatory in the company’s policy, it is done when it is required by law (and it is usually for Chinese market only).

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3. Maybelline

Maybelline, a subsidiary of L’Oreal (OTCMKTS:LRLCY), does not, in general, test on animals. However, “an exception could only be made if regulatory authorities demand it for safety or regulatory purposes”.

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2. Avon

Avon (NYSE:AVP) is still among the top makeup companies, with revenue of around $5.5 billion in 2018, even though the company’s performance was slightly decreasing in the last period. Avon states that the company does test on animals for the products sold in Europe, Middle East, Africa or Latin America. However, Chinese market requires animal testing due to safety reasons.

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1. L’Oreal

With 26.9 billion sales in 2018, L’Oreal (OTCMKTS:LRLCY) is among the biggest cosmetic companies at the moment, hence at the top of the biggest companies that test on animals. Even though the company has minimized testing on animals as much as possible, L’Oreal is still on PETA’s (black) list. That’s because L’Oreal’s products sold in China have to go under animal testing, according to Chinese health authorities, as we have already learned. Apparently, market still wins in the race with ethics.

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Disclosure: None. Biggest Makeup Companies That Test on Animals was originally published at Insider Monkey.

10 Biggest Makeup Companies that Test on Animals (2024)

FAQs

What makeup brands are tested on animals? ›

Makeup Brands That Test on Animals

Many makeup brands test their products on animals or pay for others to do so. These brands include Benefit, Clinique, Estée Lauder, L'Oréal, Makeup Forever, Maybelline, OPI, and Victoria's Secret, according to a PETA report.

What is the biggest company that tests on animals? ›

Big Corporations Who Test On Animals. Most of these brands are owned by a few giant corporations: L'Oreal, Estee Lauder, Procter & Gamble, Clorox, Johnson & Johnson, S.C. Johnson, Colgate-Palmolive, Reckitt Benckiser, Church & Dwight, Unilever, and Henkel.

What famous products are tested on animals? ›

Companies That Do Test on Animals
  • Acuvue (Johnson & Johnson)
  • Aim (Church & Dwight)
  • Air Wick (Reckitt Benckiser)
  • Algenist.
  • Almay (Revlon)
  • Always (Procter & Gamble)
  • Ambi (Johnson & Johnson)
  • American Beauty (Estee Lauder)

How many cosmetic companies use animal testing? ›

Of the 50 largest cosmetics companies ranked by market value as per Brand Finance in 2021, we found that 88% fund animal testing.
...
The Top 50 Biggest Cosmetics Companies: Animal Testing Statistics.
Global RankingBrandCruelty-Free Status
#50SofinaNot Cruelty-Free
49 more rows
Oct 4, 2021

Is Ulta cruelty-free? ›

Conscious Beauty at Ulta Beauty™ is all about empowering you with transparency and choice by offering Clean, Cruelty Free, Vegan or Sustainably-Packaged products. It also highlights brands that positively impact our communities and planet.

Does Sephora test on animals? ›

The Truth About Sephora Collection's Animal Testing Policy

Although Sephora as a brand do not test their finished products on animals, they nevertheless pay others to test their products on animals “where required by law”. This means that Sephora is not cruelty-free.

Does Maybelline test on animals? ›

At Maybelline, we care for animal welfare and do not test on animals. Instead, we practice effective, non-animal ways to ensure the safety of our cosmetic products.

Does Burt's Bees test on animals? ›

Do you test on animals? Burt's Bees does not test its products on animals nor do we ask others to do so on our behalf. You'll see the Leaping Bunny seal on our packaging to reinforce our commitment.

Does the US still test on animals? ›

Each year, more than 110 million animals—including mice, rats, frogs, dogs, cats, rabbits, hamsters, guinea pigs, monkeys, fish, and birds—are killed in U.S. laboratories for biology lessons, medical training, curiosity-driven experimentation, and chemical, drug, food, and cosmetics testing.

Does Victoria's Secret test on animals? ›

Victoria's Secret & Co. is against animal testing, and no branded products, formulations or ingredients are tested on animals.

Does Gucci test on animals? ›

Gucci beauty and fragrances are not cruelty-free as Gucci tests its products on animals.

Does Johnson and Johnson test on animals? ›

Are Johnson's® products tested on animals? We do NOT conduct animal testing on any of our cosmetic products except in the rare situation where governments or laws require it. We'll never compromise on the quality or safety of the products we provide for you.

Is Covergirl makeup tested on animals? ›

COVERGIRL is Leaping Bunny approved by Cruelty Free International, which means we're a Cruelty Free makeup brand across ALL our cosmetic products, EVERYWHERE we're sold.

Does Bobbi Brown test on animals? ›

We utilize the latest advances in non-animal safety testing and human volunteer testing to deliver products of the highest safety and quality to our consumers. We do not test our products or ingredients on animals, or ask others to test on our behalf, except where required by law.

Does Dove test on animals? ›

Dove does not test on animals, and is PETA Approved. We have a long-standing commitment against animal testing, and since the mid-1980s we have used non-animal methods to ensure the safety of Dove products. Dove is committed to care – not just for you, but for animals too.

Does Target beauty test on animals? ›

Target uses PETA's Beauty Without Bunnies list to ensure that products are made without being tested on animals. In addition, the green “Clean” icon will help you spot items made without chemicals that you may not want in your beauty and personal-care products.

Is Kohl's cruelty-free? ›

This company does NOT test on animals. All products are vegan.

Is Dawn dish soap cruelty-free? ›

Cruelty-Free Dish Soap Brands

And unfortunately, the answer is: Dawn dish soap is not cruelty-free or vegan. Dawn allows its products or ingredients to be tested on animals when required by law. Dawn is also owned by Procter & Gamble, a parent corporation that is also not cruelty-free and tests on animals.

Does Mary Kay test on animal? ›

This company DOES test on animals. Key: Company That Doesn't Test. Vegan Company.

Does Loreal test on animals? ›

Our consumers' health and safety have always been an absolute priority for L'Oréal. As is the support of animal welfare. L'Oréal does not test any of its products or any of its ingredients on animals and has been at the forefront of alternative methods for over 30 years.

What luxury brands dont test on animals? ›

Cruelty-Free Brands: PETA Names 12 Of The Most Ethical Fashion Companies
  • Biggest fur-free moment: Kering. ...
  • Best luxury moment: Valentino and Armani. ...
  • Progress award: GANNI. ...
  • Best vegan shoes: Allkind. ...
  • Innovation award: Gucci. ...
  • Best vegan bag: Stella McCartney. ...
  • Vegan glow-up: Adidas. ...
  • Best wool-free knitwear: House of Sunny.
Apr 22, 2022

Does Revlon test on animals? ›

Revlon does not conduct animal testing and has not done so for decades. We comprehensively test all of our products using the most technologically advanced methods available to ensure they are both innovative and safe to use.

Does Ariana Grande products test on animals? ›

Our Cruelty-Free Criteria

After contacting R.E.M. Beauty, we're happy to confirm the following: R.E.M. beauty does not test finished products or ingredients on animals. R.E.M. beauty's suppliers do not test finished products or ingredients on animals.

What drugstore makeup is cruelty-free? ›

The most common cruelty-free drugstore makeup brands are Covergirl, Milani, Hard Candy, Pacifica, Jordana, and Sonia Kashuk; the complete list can be found in the table below.

Which toothpaste is not tested on animals? ›

Ecodenta and Kingfisher toothpastes are available to buy in many health and vegan orientated stores, as well as Holland and Barrett, Boots and many chemists.

Does Neutrogena animal test? ›

The well-being of animals matters. Neutrogena does not conduct animal testing on our cosmetic products anywhere in the world, except in the rare instance where governments require it.

Is Vaseline tested on animals? ›

Vaseline is owned by Unilever, a company that tests on animals. Not only is Vaseline not cruelty-free but neither is their parent company.

What companies use beagles for testing? ›

Beagles are most commonly used in research because of their docile nature. The Charles River Laboratories now has 36 beagles in its facility for a pesticide test commissioned by Dow AgroSciences (now known as Corteva), and we need your help to get those beagles out.

What states stop animal testing? ›

As of December 2022, ten states (California, Hawaii, Illinois, Louisiana, Maine, Maryland, Nevada, New Jersey, New York and Virginia) have passed laws banning cosmetics animal testing.

Why is animal testing still legal? ›

Animal testing by manufacturers seeking to market new products may be used to establish product safety. In some cases, after considering available alternatives, companies may determine that animal testing is necessary to assure the safety of a product or ingredient.

Does Coca Cola test on animals? ›

Animal Testing

The Coca-Cola Company does not conduct animal tests on its beverages or ingredients, except when explicitly required by governmental agencies to demonstrate safety.

Are Kylie Cosmetics cruelty-free? ›

Kylie Cosmetics has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties.

Is Bath and Body tested on animals? ›

None of our products are tested on animals, and we do not sell products anywhere that requires animal testing. The Bath & Body Works Global Ingredient Policy prohibits our suppliers from conducting animal testing on our finished products.

Does Michael Kors test on animals? ›

Michael Kors is owned by Estée Lauder, a company that tests on animals. Not only is Michael Kors not cruelty-free but neither is their parent company.

Does H&M test on animals? ›

We don't perform animal tests on any of our beauty products, and we have strict requirements and long-term goals in place for materials of animal origin, such as wool, leather or down.

Is Mac cruelty-free? ›

We do not own any animal testing facilities and we never ask others to test on animals for us. While some governments conduct animal testing to prove safety before they will allow us to sell our products, M·A·C has never tested on animals and we continue to be a leader in the movement to end animal testing globally.

Does Colgate test on animals? ›

We are committed to work toward the elimination of laboratory safety testing using animals. When we conduct safety assessments of our products internally, we primarily use available databases and non-animal alternatives. We are committed to work toward the elimination of laboratory safety testing using animals.

Does Clorox test on animals? ›

Clorox does not conduct or ask third parties to conduct on its behalf any animal testing on products or ingredients within the Clorox product portfolio unless that testing is required by law and there is no available alternative.

Do Nivea still test on animals? ›

Beiersdorf, the organisation behind the NIVEA brand, does not test on animals. As a global company, all our affiliates including Australia and New Zealand, are aligned on this stance. We believe animal testing is not required to prove the safety and effectiveness of our products.

Which makeup brand is not tested on animals? ›

Compassion for living beings is at the core on the NYX brand. NYX Professional makeup is certified by PETA as cruelty-free, and is a widely-loved brand. It is also one of the few international brands that has refused to sell their products in China, or any other country that requires animal testing by law.

Is Gucci cruelty-free makeup? ›

Cruelty-Free: No. Gucci beauty and fragrances are not cruelty-free as Gucci tests its products on animals.

Which makeup brand is 100% cruelty-free? ›

A PETA-certified 100% vegan and cruelty-free cosmetics brand, Plum Goodness started in 2013. It quickly gained popularity among consumers for its transparency of ingredients and the amazing performance of its eco-conscious skincare range. All their products are phthalates (plasticisers) and paraben-free.

Is Kay beauty vegan and cruelty-free? ›

Kay Beauty

But the thing that's got us hooked is that it's also vegan and cruelty-free. With make-up ranging from concealers to eyeshadows, you'll find plenty to choose from here.

Is Ariana Grande products cruelty-free? ›

Mar 7, 2022

Ariana Grande's latest beauty venture is now verified cruelty-free by Cruelty-Free Kitty. The singer has been vegan for years and is known for her animal activism, so it's no surprise that her new beauty brand is in line with her values.

Is Bobbi Brown makeup cruelty-free? ›

We utilize the latest advances in non-animal safety testing and human volunteer testing to deliver products of the highest safety and quality to our consumers. We do not test our products or ingredients on animals, or ask others to test on our behalf, except where required by law.

Is Chanel Make Up cruelty-free? ›

Chanel has chosen to adhere to policies that do include some form of animal testing. The brand is not cruelty-free because it does agree and also pays for animal testing.

Is the brand elf cruelty-free? ›

e.l.f. has been and still is 100 percent committed to being cruelty-free and vegan. The cosmetics company uses only animal-free materials. All its brushes and false eyelashes are 100 percent synthetic. Animal hair is never used.

Do Clinique still test on animals? ›

Clinique is not certified cruelty-free. Even though the brand claims that they do not test on animals, they make an exception for third parties in other countries where animal testing is required by law. Moreover, Clinique is under the Estée Lauder Companies Inc.

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