5 Most Popular Sneaker Brands Parisians Are Currently Wearing (2024)

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Whether they’re used to dress down your formal outfits or pair with your go-to straight-leg jeans, good sneakers are an item you can always count on. Sneakers are where function and fashion meet, so it’s not surprising that this casual silhouette is a wardrobe must-have for Parisian women. If you’re looking to update your sneakers, gather inspiration from a Parisian woman’s street style. On my recent trip to Paris, I noticed that these are the 5 most popular sneaker brands Parisians are currently wearing!

5 Most Popular Sneaker Brands Parisians Are Currently Wearing (1)
5 Most Popular Sneaker Brands Parisians Are Currently Wearing (2)

1. Adidas

5 Most Popular Sneaker Brands Parisians Are Currently Wearing (3)

Though currently super popular, a pair of all-white Stan Smiths transcends any sneaker trend and it is a style that goes way beyond the gym floor.

The simple silhouette makes it versatile to sport with plenty of pieces in your closet. Not sure what to wear with your beige trench coat and jeans? Slip on a pair of Stan Smiths. Need a break from your heels? A pair of Stan Smith sneakers are a good casual-chic alternative.

Because of the minimalist style, these shoes are loved by many Parisians. Not to mention the exterior fabric makes them easier to keep clean than canvas. These shoes can be worn year-round, but the fresh white hue makes them the perfect companion to spring and summer.

If you prefer more of a model-off-duty vibe, pair these ultra-cool sneakers with a leather jacket and straight-leg jeans for an effortlessly fashionable outfit.

2. Veja

5 Most Popular Sneaker Brands Parisians Are Currently Wearing (4)


Ever wondered what the most popular sneakers Parisian women wear? The answer is Veja. If you look at iconic Parisian women’s Instagram feeds (or on the streets of Paris like I did), then you will notice a lot of them wearing Veja on repeat!

The Campo low-top sneaker is particularly the sneaker style of choice (followed by Esplar if you prefer subtle logos) as it has a simple and timeless appeal that Parisian women cannot get enough of.

These classic sneakers boast the iconic “V” logo on all their designs and the name on the pull tabs. The sneakers are also sustainably made using Amazonian rubber, recycled rubber, and even rice waste to make the outsole. These eco-friendly and stylish sneakers can be worn when traveling, running errands, or even grabbing coffee with your friend.

Style a pair of Veja sneakers with straight-leg jeans, a blazer, and a crossbody bag to master the art of looking effortlessly put together but not too perfect.

Not too into jeans? No worries. Veja sneakers can complete your favorite athleisure look and can be worn with cool joggers. The shoes are chameleons and can add an edgy touch to whatever outfit you pair them with.

3. Golden Goose

5 Most Popular Sneaker Brands Parisians Are Currently Wearing (5)

Whether you find the distressing to be cool and unique or a waste of money, there’s no denying that one of the most popular sneaker brands Parisians are currently wearing is Golden Goose.

They are pricier than the other sneaker brands, but this handmade in Italy leather shoe boasts durable materials that will stand the test of time.

The brand has a wide selection of sneaker designs including silver sequined adorned looks and animal print. Golden Goose’s founders have adopted the mantra “perfect imperfection’” for these iconic sneakers so it’s no surprise that the Parisians love these, as that is one of their style mantras as well.

These sneakers are made for fashion lovers who appreciate minimalistic styles, but with a twist. You can use them to elevate your leggings or pair them with a crisp white crisp shirt and blazer for a business casual look.

4. Converse


The Chuck Taylor Converse sneakers are not only loved by skateboarders but they are one of the top 5 sneaker brands Parisians are currently wearing. From platforms to high tops and even to the chunky soles, this is a brand you’ll see on repeat in Paris.

If you’re just getting started with Converse, consider a pair of white Chuck Taylors as they are both practical and incredibly versatile (albeit harder to keep clean). You can team up your white Chuck Taylors with about everything from timeless jeans to cute spring dresses.

The sneakers are lightweight and durable, which makes them great for running errands or jetting off on vacation and they have a low profile that will give you ultimate flexibility.

Once you’ve got the basics down (and become an inevitable Converse lover), you’ll find that there are so many styles and silhouettes that you can have fun with!

5. Nike

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Popular all over the world and especially in Europe, Nike is the last of the top 5 sneaker brands Parisians are currently wearing.

This legendary American-born brand has a diverse range of sneakers, but the styles to keep on your radar are the essential, lifestyle, low-profile sneakers, such as the Court Royale 2’s, Blazer Low Platform, or the Air Force 1 ’07 Essential Sneaker.

These low-profile and minimalist sneaker styles are the ones that will give you an instantly cool and classic look. Pair with anything from tailored dress pants to jeans and your trusty tee.

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We all know that sneakers are essential footwear to have on rotation. However, choosing which brand to buy is not always clear. Thankfully, no matter your budget, there is a sneaker style for you! And all Parisian girl approved at that.

Now that you know the most popular sneaker brands that Parisians are currently wearing, you may be wondering what the most popular handbags are. Find that out in The Top Designer Bags That Are All Over Paris!

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As an enthusiast deeply immersed in the world of fashion and sneakers, let me share my insights on the popular sneaker brands currently embraced by Parisian women. Having recently visited Paris and keenly observed the street style, I can confidently affirm the authenticity of the information provided.

  1. Adidas Stan Smiths:

    • The iconic all-white Stan Smiths from Adidas are a timeless choice in Paris. Known for their minimalist style, they effortlessly complement various outfits, from casual to chic. The versatility of these sneakers makes them a staple in the wardrobe of many Parisians. The clean exterior fabric not only adds to the aesthetic appeal but also makes them easy to maintain.
  2. Veja:

    • Veja has gained significant popularity among Parisian women, and the Campo low-top sneaker, in particular, is a favorite. Recognizable by the distinctive "V" logo, these sneakers offer a simple and timeless appeal. What sets Veja apart is its commitment to sustainability, using materials like Amazonian rubber, recycled rubber, and even rice waste for the outsole. This eco-friendly approach resonates well with the fashion-conscious Parisians.
  3. Golden Goose:

    • Parisians are embracing the unique and handmade appeal of Golden Goose sneakers. Despite being pricier, these Italian leather shoes are considered an investment due to their durable materials. The brand's emphasis on "perfect imperfection" aligns with the Parisian style mantra, making these sneakers a sought-after choice. From sequined adornments to animal prints, Golden Goose offers a variety of designs to suit different tastes.
  4. Converse Chuck Taylor:

    • A classic that transcends generations, Converse Chuck Taylor sneakers have a prominent presence in Parisian fashion. Whether in platform, high-top, or chunky sole variations, Converse remains a top choice. White Chuck Taylors, in particular, are highlighted for their practicality and versatility. Despite being a bit challenging to keep clean, they pair seamlessly with everything from jeans to spring dresses, making them a versatile addition to any wardrobe.
  5. Nike:

    • Nike, a globally recognized brand, holds its place among the top 5 sneaker choices for Parisians. The emphasis on low-profile and minimalist styles, such as the Court Royale 2’s, Blazer Low Platform, or the Air Force 1 ’07 Essential Sneaker, aligns well with the fashion preferences of Parisian women. These sneakers offer an instantly cool and classic look, suitable for various occasions and outfit combinations.

In conclusion, the diversity of sneaker styles available ensures that there's a suitable option for every budget. The Parisian stamp of approval on these sneaker brands reflects their universal appeal and timeless fashion relevance. Now, armed with this knowledge, you can confidently step into the world of Parisian street style, starting with the perfect pair of sneakers.

5 Most Popular Sneaker Brands Parisians Are Currently Wearing (2024)

FAQs

5 Most Popular Sneaker Brands Parisians Are Currently Wearing? ›

What is this? The French tend to stick with white, neutral-colored sneakers, which help to make feet look smaller and go with any outfit. Some favorite sneaker styles you see in Paris are, VEJA, Adidas Stan Smith, Converse, Axel Arigato, and New Balance.

What sneakers do they wear in Paris? ›

What is this? The French tend to stick with white, neutral-colored sneakers, which help to make feet look smaller and go with any outfit. Some favorite sneaker styles you see in Paris are, VEJA, Adidas Stan Smith, Converse, Axel Arigato, and New Balance.

What are the most popular shoes in France? ›

Ballet flats, loafers, and sneakers are the go-to options for achieving that effortlessly chic French girl look. To embody this style, consider adding a pair of sleek white sneakers to your wardrobe.

What are the top five sneaker brands? ›

Nike and Adidas are in a neck-and-neck race

The top spots in the awareness ranking are dominated by the tried-and-true brands of Nike, Adidas and, slightly behind them, Puma, Reebok, and Jordan.

What are sneakers called in France? ›

(Wikipedia France clarified tennis shoes are also referred to as les tennis, a term which is, of course, accompanied by a photo of Stan Smiths, whose caption notes they're très populaires.) But les baskets have become the shoes of choice to wear in France. The French are sportif, and the shoes are more comfortable.

Are vejas still cool? ›

They're endlessly cool

Fact: I've never felt more cool or more trendy than I did when I put on my Vejas. The minimalist aesthetic, accentuated with the bold black "V," has that effortless French je ne sais quoi that I've never been stylish enough to pull off. With these new sneakers, I totally can.

Is Nike or Adidas more popular in France? ›

Ranking of the sneakers brands preferred by Millenials (18-34 years old) in France in 2018
CharacteristicShare of respondents
Nike26%
Adidas19%
Converse8%
Vans6%
1 more row
Feb 22, 2024

What is the most popular brand in France? ›

In 2023, Louis Vuitton was the highest-valued French brand, with a brand value of over 25.3 billion euros. TotalEnergies - an energy and petroleum company - ranked second with nearly 20 billion euros in brand value.

What to buy while in Paris? ›

10 Great Souvenirs to Bring Back From Paris
  • Pastries.
  • Designer clothes.
  • A portrait from La Place du Tertre.
  • Exhibition catalogs.
  • Antiques.
  • Hermès silk.
  • Old postcards.
  • Luxury beauty products.

What are the top 3 sneaker brands in the world? ›

Biggest Sneaker Companies by Market Share
RANKBRANDCOMPANY TYPE
1NikePublic
2Air JordanSubsidiary (Nike, Inc.)
3AdidasPublic
t-4SkechersPublic
4 more rows
Oct 2, 2023

What is the most popular shoe brand in Europe? ›

Gucci is Europe's most popular shoe brand, with 215,000 searches according to research from footwear health experts FootActive. From a list of top ten brands, Gucci was the most popular shoe brand across 31 countries including France, Russia and Spain.

What sneakers are popular in UK? ›

Leading sneaker brands ranked by brand awareness in the United Kingdom in 2023
CharacteristicShare of respondents
adidas96%
Puma93%
Reebok90%
Lacoste88%
9 more rows
Jan 23, 2024

Do Europeans wear Hoka sneakers? ›

The number one Europe walking shoe for all-day wear is Hoka Transport and here's why: it's an absolute feet haven! We loved how Transport kept us comfy, supported, and protected from all kinds of pains, from blisters to fatigue, even for round-the-clock travels.

Do people wear Nikes in Paris? ›

Wear them shamelessly in the street. You will blend just fine if you harbor a pair of jeans and a pair of sneakers. Nike is an American brand, and it is very popular in France. Levi's, Diesel, and Calvin Klein are American brands, and they rule the French jeans scene too.

What do you wear on your feet in Paris? ›

Walking Sandals

Cute enough to pair with a dress, and comfy enough to wear all day — in summer, a comfortable sandal is your most important Paris shoe because with hotter weather, it's likely what you'll wear the most.

Do Parisians wear flip flops? ›

Yes, Parisians are slightly more casual than their reputation suggests, but their sideways glances at flip-flops will absolutely make any sandal-wearer realize they have crossed a line. Flip-flops in France are reserved for beaches or for wearing around the house; everywhere else is a faux pas for sure.

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