8 Ethical Brands You'll Love More Than Zara - Good On You (2024)

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Zara may be one of the largest retailers of trendy fashion in the world, but it’s “Not Good Enough” for people, the planet, and animals. Discover our eight favourite alternatives to Zara.

Accesible? Yes. Responsible? Not quite

Many people credit Zara with perfecting the art of fast fashion. It is a pioneer of super-fast turnaround times from design, manufacture, order, and distribution. Its twice-weekly drops of new lines that quickly sell out—creating a sense of urgency to buy—got many of us hooked on shopping for entertainment’s sake. Zara has been a key driver of the massive, wasteful, polluting, exploiting, and unsustainable fashion industry we have today: not exactly a legacy to be proud of.

Zara gets a rating of “Not Good Enough” from us. It has introduced some measures to make its business more sustainable, such as the Closing the Loop program, and publishes a detailed list of suppliers. However, we believe the business model that Zara adopts can never be truly sustainable. The promotion of such rapid consumption is inherently harmful to both people and the planet.

That’s why we’ve listed a few of our favourite brands that between them cover all bases in terms of reliable wardrobe go-to items all while respecting the planet, animals, and the people who make their clothes. Here are eight ethical brands you’ll love more than Zara.

So there you have it: 7 ethical brands that really deserve your love.

Discover more ethical and sustainable brands.

Editor's note

This article was first published in 2017 and updated in October 2020. Feature image via MATE the Label, all other images via brands mentioned. Good On You publishes the world’s most comprehensive ratings of fashion brands’ impact on people, the planet, and animals. Use our directory to search thousands of rated brands

8 Ethical Brands You'll Love More Than Zara - Good On You (2024)

FAQs

8 Ethical Brands You'll Love More Than Zara - Good On You? ›

Zara's owner, the Inditex Gropu, has been accused multiple times of greenwashing, exploitation, and environmental distraction. Yet, still, many consumers have absolutely no clue how terrible this highly unsustainable business model actually is to people and the environment.

What are the ethical issues which Zara currently faces? ›

Zara's owner, the Inditex Gropu, has been accused multiple times of greenwashing, exploitation, and environmental distraction. Yet, still, many consumers have absolutely no clue how terrible this highly unsustainable business model actually is to people and the environment.

What is Zara's ethical strategy? ›

In 2022, Zara promised to use 100% renewable energy in their own operations. In 2023 they promise to eliminate single-use plastics for customers. By 2025 they plan to introduce more sustainable 100% linen and sustainable or recycled polyester. By 2040 they promise to have zero net emissions.

Is Zara ethically responsible? ›

Zara again scores “Not Good Enough” for labour. Half of its final stage of production is undertaken in Spain, a medium risk country for labour abuse, and the brand received a score of 51-60% in the Fashion Transparency Index.

Is Zara more ethical than H&M? ›

Scoring even lower than H&M on the Rank a Brand sustainability scale, Zara received a 14/36 - also a C. Taking a look at the report, we see that Zara has implemented policies for the reduction of hazardous chemical use, but none that have to do with carbon emissions or the usage of sustainable raw materials.

What is the biggest threat to Zara? ›

Zara Threats
  • The high end fashion merchandisers can be a major threat to them.
  • Economic downturn can also be a threat to their target segment.
  • There is a large amount of consumer switching taking place.
  • Fake imitations can decline the sale of Zara products and hurt business.

What are the top ethical issues in the fashion industry? ›

7 Main Ethical Issues In The Fashion Industry
  • Low Wages. There is a reason why influential fashion brands depend on developing countries to fulfil their labour requirements. ...
  • Child Labour. ...
  • Environmental Concerns. ...
  • Animal Cruelty. ...
  • Body Shaming. ...
  • Health And Safety Risks. ...
  • Demand For Blood Diamonds.

What is an ethical fashion brand? ›

Ethical fashion takes into consideration the rights of both the people who make the clothing and the animals from which some materials may be taken, and the environmental impacts the creation of the clothing may have on the environment.

What is Zara's weakness to sustainability? ›

Despite its success, Zara has faced criticism for its fast-fashion model, which has been linked to environmental and labor concerns. However, the brand has tried to address these issues, including implementing sustainable practices and promoting ethical labor standards throughout its supply chain.

What is Zara's brand values? ›

Zara has set its core values to be guided by the principles of “beauty, clarity, functionality, and sustainability. These four principles guide the company in making comprehensive business decisions and even in the day-to-day running of the business.

Is Zara a socially responsible company? ›

Ethical Supply Chain

This includes: Fair trade: ZARA ensures that all workers in its supply chain are paid a fair wage. Safe working conditions: ZARA is committed to ensuring safe and healthy working conditions in its factories. No child or forced labor: ZARA has a zero-tolerance policy towards child or forced labor.

Is it Zara's responsibility to know who is making their clothes? ›

At the time CCC stated that: "It is Zara's responsibility to know who is making their clothes". "According to the code of conduct that they have signed up to, they are responsible for everyone involved in the supply chain. It is up to them to do the monitoring."

Does Zara use sweatshop labor? ›

The owners of Spanish fashion chain Zara say they are strengthening the oversight of their production system after workers were found toiling in a Brazilian sweatshop. A raid in Sao Paulo found mostly Bolivian immigrants working for a pittance in unsafe conditions.

What are the major ethical issues that business faces today? ›

Here are eight examples of ethical issues that can occur in a business setting:
  • Discrimination and harassment. ...
  • Workplace health and safety. ...
  • Whistle-blowing or social media rants. ...
  • Ethics in accounting practices. ...
  • Corporate espionage and nondisclosure. ...
  • Technology and privacy practices. ...
  • Nepotism or favouritism.
Jul 9, 2022

What are the employee issues with Zara? ›

Zara stores have been accused of labor abuses in supply chain subjecting workers to degrading conditions. This prompted many consumers to boycott the brand's products. The brand has been linked to forced labor camps in China, and its workers in Brazil are also subjected to inadequate working conditions.

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