A Market Crash Is On the Horizon: 3 No-Brainer Stocks to Buy When That Happens | The Motley Fool (2024)

Since March 2009, the U.S. equity market has enjoyed one of the longest bull runs in history. Not even a pandemic could stop the party -- the coronavirus-driven bear market of March 2020 lasted just 33 days. However, this emotion-based rally cannot last indefinitely. Sooner or later, market valuations will have to catch up with fundamentals.

Currently, the S&P 500's price-to-sales (P/S) multiple is 3.2, the highest it has ever reached. At the same time, the investor margin debt level has also reached its highest-ever level of $861 billion, according to the Financial Industry Regulatory Authority. This highlights excessive risk-taking behavior by investors. A significant jump in margin debt was also seen prior to the dot-com bubble of 2000 and the market crash of 2008, implying that we may now be just on the cusp of an impending market crash.

However, retail investors can turn these difficult times into a long-term opportunity by picking up the following fundamentally strong stocks, which most likely will be available at bargain prices during a crash.

1. Fiverr

A tight labor market due to an underpaid workforce, high unemployment benefits, and other factors are proving to be a boon for freelancing marketplace Fiverr International (FVRR 4.59%). The company is well-positioned to benefit from a pandemic-driven shift in workforce behavior, where people are prioritizing flexibility and the potential to earn more in freelancing jobs over traditional, fixed-pay jobs. With the total number of freelancers in the U.S. expected to soar from 59 million in 2020 to 87 million in 2027, it seems many people won't be reverting to the pre-pandemic way of doing things.

In the first quarter, Fiverr's revenue doubled year over year to $68.3 million. This phenomenal growth was driven by a 56% year-over-year jump in active buyers to 3.8 million, a 22% increase in spend per buyer to $216, and a 10 basis-point expansion of the take rate (revenue divided by the total value of transactions ordered through its platform in a given time frame) to 27.2%. The company is focusing on more frequent and expensive projects through its recently launched Fiverr Business platform. The company is also guiding for a solid 59% to 63% growth in fiscal 2021 revenue.

Trading at over 32 times trailing-12-month (TTM) sales, Fiverr is an expensive investment, especially for an unprofitable company. The company faces risks such as stiff competition from other freelance marketplaces, including Upwork and Freelancer; changing regulations around how contractors are classified; and the possibility of employers bypassing Fiverr to directly contract with freelancers. However, considering the company's brand awareness and its highly efficient marketing, Fiverr should be able to capture a growing portion of the $115 billion addressable freelance marketplace opportunity.

2. Apple

After underperforming broad market indices in the first few months of 2021, Apple (AAPL 1.47%) stock is now gaining momentum ahead of the company's fiscal third-quarter earnings (ended June 30) report, which will be released on July 27. Currently trading at 7.8 times TTM sales, this $2.47 trillion market capitalization titan will most likely be available at a cheaper price during a market crash.

With a TTM net operating cash flow close to $100 billion, hugely popular iPhone and iPad franchises, an installed base of over 1.65 billion devices helping push penetration of its services, and significant pricing power due to an exceptionally sticky customer base, Apple is one unavoidable pick for retail investors, especially during a market crash. The company's customer loyalty is hard-earned -- Apple has established a winning formula of consistent upgrades to its products and services to ensure existing customers don't switch to competitors.

Apple will also benefit from the 5G device upgrade cycle for several more years to come. The company's first 5G smartphone series, the iPhone 12, accounted for almost one-third of smartphone industry revenue in the first quarter of this year. With the company gearing up for the launch of the next 5G smartphone series in the second half of fiscal 2021, the iPhone 13, this will continue to be a major growth driver. Increasing iPhone adoption has also helped boost sales of high-margin and recurring services, such as Apple Music, the App Store, and Apple News+, as well as iPhone accessories and wearables.

Apple's recent fiscal second-quarter results (for the period ended March 31) were quite phenomenal with revenue jumping 54% year over year to 89.6 billion, far ahead of the consensus estimate of $77.4 billion. The company's earnings per share of $1.40 also beat the consensus estimate of $0.99. Analysts expect a 22% year-over-year jump in the company's third-quarter revenue.

With an estimated value of $263.4 billion, Apple has the most valuable brand worldwide in 2021. Against the backdrop of several tailwinds and a solid financial position, the company offers an attractive risk-reward proposition to investors.

3. Texas Instruments

Shares of semiconductor company Texas Instruments (TXN 1.93%) have gained over 40% in the past year. The integrated device manufacturer is focused on analog chip and embedded processors, and its lack of dependence on already overburdened third-party foundries has played out exceptionally well. With Texas Instruments operating its own foundries, the company stands to benefit significantly from the ongoing semiconductor supply and demand imbalance that is expected to continue until next year.

Texas Instruments does not manufacture cutting-edge CPUs and GPUs but instead focuses on producing simple chips used in around 80,000 products. These products are an integral part of electronic equipment used in multiple business areas, such as industrials, personal electronics, automotive, communication equipment, and enterprise systems. A diversified revenue base across products and sectors ensures significant business stability for Texas Instruments, even in times of heightened economic uncertainty.

The company has chosen to maximize its free cash flow (FCF) per share, which has grown by 12% annually from 2004 to 2020. The company aims to return all FCF to shareholders through dividends and share buybacks in the long run. Texas Instruments has grown its dividend for the last 17 consecutive years at a compound annual rate of 26%. In the same time frame, it has reduced its share count by 46%.

Trading at 11.4 times TTM sales, the stock is not cheap, especially since the median P/S multiple for the semiconductor industry is only three times. However, thanks to its resilient and diversified business model and the focus on returning capital to shareholders, the company can prove to be an attractive investment even at these elevated levels.

Manali Bhade has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Apple, Fiverr International, and Texas Instruments. The Motley Fool recommends Upwork and recommends the following options: long March 2023 $120 calls on Apple and short March 2023 $130 calls on Apple. The Motley Fool has a disclosure policy.

A Market Crash Is On the Horizon: 3 No-Brainer Stocks to Buy When That Happens | The Motley Fool (2024)

FAQs

Which stock to buy when the market crashes? ›

Market crash buy stocks
S.No.NameCMP Rs.
1.Accent Microcell270.55
2.Authum Invest825.55
3.Ganesh Housing775.55
4.Kothari Petroche126.55
23 more rows

What happens to your stocks if the market crashes? ›

While it appears that you're losing money during a market crash, in reality, it's just your stocks losing value. For example, say you buy 10 shares of a stock priced at $100 per share, so your total account balance is $1,000. If that stock price drops to $80 per share, those shares are now only worth $800.

Is Motley Fool Everlasting stocks worth it? ›

It's almost impressive; if you'd followed every recommendation your portfolio would be almost exactly the same value today as it was when you started investing in the service's picks. The Everlasting Stocks picks performed well toward the beginning of the portfolio, and all their original picks were up.

What goes up if stock market crashes? ›

What goes up if the stock market crashes? There is nothing that will definitely go up if the stock market crashes. Interest bearing investments such as money market funds will continue to earn interest. Bonds may hold their value or increase, and individual bonds including Treasury's will continue to earn interest.

What are the best stocks to buy during a recession? ›

The best recession stocks include consumer staples, utilities and healthcare companies, all of which produce goods and services that consumers can't do without, no matter how bad the economy gets.

What is the best investment for stock market crash? ›

Real Estate Investment Trusts (REITs)

Because they invest in real estate, REIT performance may be less correlated to the stock market, making them a good hedge against crashes. As an added bonus, they generally pay higher dividends than many other investments.

What is the best stock to own with The Motley Fool? ›

The Motley Fool has positions in and recommends Advanced Micro Devices, Amazon, and Nvidia. The Motley Fool recommends Intel and recommends the following options: long January 2025 $45 calls on Intel and short May 2024 $47 calls on Intel.

Can The Motley Fool be trusted? ›

1. Can Motley Fool stock picks be trusted? Yes, Motley Fool has a long track record suggesting their stock picks are generally reliable. But as with any service, not every pick is guaranteed to be successful.

How good is Motley Fool at picking stocks? ›

Does Motley Fool beat the market? Yes, Motley Fool stock picks have historically beat the market significantly. Their Stock Advisor picks have returned over 5x more than the S&P 500 over the past 20 years.

How do you avoid losing money in a stock market crash? ›

Don't sell your investments, and don't worry about trying to time the market. Simply hold onto your stocks and ride out the storm. The reason this strategy works is that you don't technically lose any money unless you sell. Your portfolio might lose value, but losing value is different than losing money.

Should I sell my stocks when market crashes? ›

Drops in account value reflect dwindling investor interest and a change in investor perception of the stock. That's because stock prices are determined by supply and demand driven by investor perception of value and viability. As long as you don't sell your shares, you have a chance to regain lost value.

How to make money in a stock market crash? ›

Another way to make money on a crisis is to bet that one will happen. Short-selling stocks or short equity index futures is one way to profit from a bear market. A short seller borrows shares they don't already own to sell them and, hopefully, repurchase them at a lower price.

How to profit from a market crash? ›

Another way to make money on a crisis is to bet that one will happen. Short-selling stocks or short equity index futures is one way to profit from a bear market. A short seller borrows shares they don't already own to sell them and, hopefully, repurchase them at a lower price.

Should you invest when the market is down? ›

As a general rule, it's safer to double down and invest when the market as a whole is down instead of trying to snatch up individual stocks that are bottoming out. Down markets offer a unique blend of risk and reward. But as any savvy investor will tell you, market conditions should not dictate investment strategy.

Should I sell my stock before the market crashes? ›

Panic selling, when the stock market is going down, can hurt your portfolio instead of helping it. There are many reasons why it's better for investors to not sell into a bear market and stay in for the long term.

Is a market crash the best time to invest? ›

Firstly , investing before a major market crash can potentially lead to higher returns . This is because stock prices are generally lower during a market crash , so investors can purchase more shares for a lower price .

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