Coachella Sells Out Its Festival Despite Omicron Surge (2024)

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Coachella Sells Out Its Festival Despite Omicron Surge? ›

(Bloomberg) -- Coachella sold out its remaining tickets in just 75 minutes this morning, which could indicate a strong 2022 music festival season, despite the current surge in cases.

In January, SFGate reported that Coachella 2024 was beset by the festival's slowest ticket sales in a decade. Things picked up, but according to Billboard, only 80% of the 250,000 tickets available sold out before the festival began, which is "14%-17% down" on last year.

Still, the Coachella craze from about a decade ago has notably faded. Rising prices, a less buzzy lineup than years past and stiff competition in the live music space are all likely to blame.

TheStreet's Post. Coachella, the music festival that has gone viral every year for the past decade, may have just entered its flop era as tickets to the two-weekend event experienced a decline in demand this year. According to SFGate, the festival hasn't seen ticket sales this slow since 10 years ago.

After months of public handwringing over slow ticket sales, the annual Coachella Valley Music and Arts festival opens Friday (April 12) near Palm Springs with an anticipated attendance of nearly 200,000 fans over two weekends, sources tell Billboard, selling approximately 80% of the 250,000 tickets available for ...

Coachella's ticket sales have been steadily plummeting as the number of influencers who attend increase. The popularity of TikTok has contributed to this, as users now have access to hundreds of videos filmed by attendees of the festival showing how influencers really behave once they are there.

With headliners like Tyler, the Creator, Lana Del Rey and Doja Cat, this year's festival was full of great performances from artists who are in demand. In recent years, Coachella appears to have lost some shine with the public.

How much are tickets for Coachella 2024? Tiers determine ticket prices—and the earlier you buy, the better. Tier 1 pass prices for general admission start at $499 before fees, tier 2 at $549, and tier 3 at $599. VIP tickets to Coachella are also an option, starting at $1,069.

And if the past two decades or so are any indication, there will be plenty of familiar faces. 2024's weekend one alone drew everyone from A-list couples like Rihanna and A$AP Rocky to Travis Kelce and Taylor Swift to Coachella first-timers like Ice Spice and Barry Keoghan.

1. Donauinselfest. Vienna has long been home to musical geniuses, with luminaries such as Mozart being previous residents, so it's no surprise it's now home to the biggest festival in the world.

What age group is Coachella aimed at? ›

According to AEG, 73% of Coachella's attendees are between the ages of 18 and 34. While that barely nudges me toward the mature end of the range, a visual survey of the crowds at Coachella suggests that most of those attendees skew toward the younger limit.

According to Coachella's official website, general admission passes cost $499 plus fees. With this ticket, guests are allowed entrance to the venue and camping areas all weekend. If you want to splurge a bit, you can purchase VIP passes for Coachella at $1,069 plus fees.

Three months out from the festival, demand for bookings was 26% lower than at the same time last year, AirDNA told SFGATE. It was a sluggish start to the Coachella-planning frenzy; this year's lineup drop didn't spark the instant ticket sellout of years past and it appears that bookings followed a similar trend.

It took nearly a month for weekend one to finally sell out, which is, well, nearly a month longer than usual. Last year was the first year since 2012 that weekend two didn't sell out, but at least tier one did.

As the festival's popularity has grown, so has its profit — seven-fold since 2007. In 2007 Coachella earned $16 million when it was still a one-weekend deal. After moving the celebration to two weekends in 2012, the festival earned $47.3 million. Perry Farrell of Jane's Addiction at Lollapalooza 2003.

In 2002, the festival reverted to a two-day format. Coachella was expanded to a third day in 2007 and eventually a second weekend in 2012; it is now held on consecutive three-day weekends in April, with the same lineup each weekend.

More budget-conscious consumers are a factor, but so are rising costs for staffing, stages and the performers. “Everything's more expensive, including the artists,” Cameron Collins, founder of festival organizer Brew Ha Ha Productions, said in an interview.

Aside from its cultural impact— it also hosts art installations away from the music stages—the festival is also an economic juggernaut. On average, around 125,000 people attend Coachella each day over its two weekends, and in 2019 it made more than $114 million in gross receipts, according to market data site, Gitnux.