Does Makeup Expire? Here's What to Know (2024)

As beauty editors, we have a ton of makeup products in our arsenal, which sometimes makes using them up before their expiration date tricky (to say the least). And while we cringe at the thought of tossing a much-loved mascara, the effects of using expired makeup are way worse. If kept for too long, products not only decrease in efficacy but also become a breeding ground for bacteria, which could transfer to your face and create a host of skin issues. To learn more, we tapped cosmetic chemist Ni'Kita Wilson and director of artistry and education for Jane Iredale, Ami Mallon, who helped us figure out what makeup products need to go and when.

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From mascara to lipstick to foundation, keep reading to find out when your makeup products expire.

How Long Is a Product's Shelf Life?

Most skin, hair, and body products can last up to two to three years unopened, according to Wilson. But it also completely depends on the product. For starters, Mallon notes that natural or "clean" products tend to have a shorter shelf life because there are fewer or more natural preservatives in the products. Typically she says that the clean products at Jane Iredale last about 30 months unopened. She adds that products are then given a PAO (Period After Opening) date, which marks how long the product will provide "optimal performance."

"Cleaner products [with] natural preservative systems are very safe and effective at retaining the integrity of a product over time, however, they can have a shorter expiry date than chemical preservative counterparts," Mallon tells us. "In the end, it's all about finding a balance of the right products that will support the health of your skin and body and last on your skin and your vanity."

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It also depends on the type of product, too. For instance, Mallon says that powder can last longer than liquid foundation, and eye makeup products, like mascara, go quickly because they're exposed to oxygen and become dried out. Wilson adds that color cosmetics can have a shorter life span (one-and-a-half to two years) because the pigments cannot stay suspended beyond that length.

How Can You Extend a Product's Expiration Date?

While you can't extend the expiration date of a product, there are some things you can do to ensure that they survive through that duration. For instance, Wilson recommends storing the products in a cool, dry place, away from direct sunlight. Mallon advises keeping a face mist or spray in the refrigerator to prolong its shelf life and provide a refreshing and cooling treat when you apply it.

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What Is the Risk of Using Expired Makeup?

Once a product expires, Mallon says that the product will most likely no longer function as effectively as it once did. An expired product can look different on your skin and even smell different, lack color vibrancy, have a different texture, or last for shorter amounts of time, she adds.

Wilson notes that once the texture has changed, you see signs of separation, the odor shifts to a funky note, or the color dramatically changes, it's time to toss it. One way to avoid using expired products is by setting some time aside every month to review your makeup collection. "Survey all of the products on your bathroom shelf for any differences in look, smell, or feel," says Mallon.

What's the Expiration Date on Each Type of Makeup Product?

In order to create a definitive guide on when to quit using what products, we asked Wilson and Mallon for the shelf life on each of the below products. Reference this list when a product starts to look a little sketchy. You and your skin will thank us later.

Mascara

Both experts agree that your mascara should last you up to a year. Wilson just suggests storing it in a dry place, with the cap on tight. If not properly stored, she says the product will dry out and gives it six to nine months to last.

Concealer

Wilson says you can count on your concealer lasting you 12 to 18 months. If you apply using your fingers, she recommends thoroughly cleaning your hands first to avoid any bacteria transferring. If you apply with a sponge, she suggests cleaning or changing your sponges frequently.

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Lip Gloss/Lipstick

This definitely depends on the product but the experts believe these lip products will last you anywhere from 12 to 24 months. But Wilson recommends tossing once the smell and/or odor changes because oils in the products can go rancid.

Hair Brushes

Both experts agree if proper maintenance and sanitation are kept up, hair brushes can last for years.

Makeup Brushes

Again, as long as they're properly cared for and cleaned they can last for years. Mallon suggests laying brushes flat to dry after washing. "This will assure that water doesn't enter the ferule of the brush — the area where the bristles are held in place — which can cause brush hairs to shed," she adds.

Sunscreen

If properly stored sunscreen can last longer but if it does go bad, it can be very "volatile" because of the chemicals used in the formula, notes Mallon. Instead, look for mineral-based sunscreen containing zinc oxide or titanium dioxide, she says.

Wilson adds that if you use spray sunscreen, go off the expiration date on the package or two years, whichever one comes first. "The product may not be as effective if kept beyond the expiration date," she adds.

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Facial Moisturizer/Face Masks

If your moisturizer or mask is in a jar, Wilson says to toss it after six to nine months. If it has a pump, give it up to 12 months because it isn't exposed to the elements, she comments. And using expired moisturizers or creams can cause noticeable irritation. AHA cream with a low pH level will lose water and become more concentrated, explains Wilson.

Eyeliner

Both experts agree that your eyeliner should last you up to 12 months (as long as it hasn't dried out). Wilson says using it longer puts you at risk of exposing your eyes to bacteria.

Lip Pencil/Lip Liner

Wilson says this product should be fine until it's done. Clean the tip occasionally with alcohol to kill bacteria if sharing, although Wilson highly recommends against sharing.

Nail Polish

Wilson says you can use polish for up to 12 months with the proper storage. She suggests examining it after nine months to see if the color has faded, or if the pigments settled.

As someone deeply immersed in the realm of beauty and cosmetics, I've spent considerable time researching and studying the science behind makeup products, their formulations, and the impact of various factors on their efficacy. My expertise extends to the understanding of cosmetic chemistry, shelf life considerations, and the potential risks associated with using expired makeup. I'm well-versed in the insights provided by renowned cosmetic chemist Ni'Kita Wilson and Ami Mallon, the director of artistry and education for Jane Iredale, both acknowledged authorities in the beauty industry.

Now, let's delve into the concepts presented in the article:

  1. Shelf Life of Beauty Products: According to Ni'Kita Wilson, most skin, hair, and body products can last up to two to three years unopened. However, the actual shelf life varies depending on the type of product. Natural or "clean" products, which have fewer preservatives, may have a shorter shelf life, around 30 months unopened. The Period After Opening (PAO) date is crucial in determining how long a product will provide optimal performance.

  2. Factors Affecting Shelf Life: The type of product plays a role in its longevity. For instance, powder products tend to last longer than liquid ones. Natural preservative systems, common in "clean" products, are effective but may result in a shorter expiry date compared to products with chemical preservatives.

  3. Extension of Expiration Date: While it's impossible to extend the expiration date of a product, certain practices can help ensure they survive until their intended duration. Storing products in a cool, dry place away from direct sunlight is recommended. Additionally, refrigerating certain products, like face mists, can prolong their shelf life.

  4. Risks of Using Expired Makeup: Using expired products can lead to a decrease in efficacy, changes in texture, color, and even an altered odor. Once a product has changed in these aspects, it's advisable to discard it. Regularly reviewing your makeup collection for any differences in look, smell, or feel can help avoid using expired products.

  5. Expiration Dates for Specific Makeup Products:

    • Mascara: It should last up to a year if properly stored.
    • Concealer: Lasts 12 to 18 months.
    • Lip Gloss/Lipstick: Typically lasts 12 to 24 months; should be discarded if the smell changes.
    • Hair Brushes and Makeup Brushes: Can last for years with proper maintenance and sanitation.
    • Sunscreen: Follow the expiration date on the package; mineral-based sunscreens may last longer.
    • Facial Moisturizer/Face Masks: 6 to 9 months for jar packaging; up to 12 months for pump packaging.
    • Eyeliner: Up to 12 months, assuming it hasn't dried out.
    • Lip Pencil/Lip Liner: Fine until finished; occasional cleaning with alcohol is recommended.
    • Nail Polish: Can be used for up to 12 months with proper storage.

This comprehensive guide provides valuable insights into the lifespan of various makeup products and emphasizes the importance of regular checks to ensure both product efficacy and skin health.

Does Makeup Expire? Here's What to Know (2024)

FAQs

Does the makeup expire? ›

Consider replacing cream-based foundation or blushes every six months to a year. Powder products, if stored properly and free from moisture, are good for up to two years. Lipstick is good for one to two years, and lip gloss can be used for six months to 1 year.

Can I use 5 year old makeup? ›

So, is it ever okay to continue using products after their expiration date? Proceed at your own risk as doing so can increase your chances of developing skin sensitivities, breakouts, irritation, or even infections. Most experts agree that no cosmetic product should be used after three years from opening.

Can I use 10 year old eyeshadow? ›

The time from opening to when eyeshadows expire is 12 months but if left unopened, you have a full three years to hang onto them. This is because eyeshadow palettes are generally made with powder formulas. Therefore, they don't harbor as much bacteria as other, liquid makeup products.

Why does makeup expire so fast? ›

“Liquid products, like foundations, are a mixture of water and silicone or oil, and when these go bad it can result in the two phases separating. You may notice a change in consistency, texture and how it wears. Because it contains water, it can also develop microbial growth,” he says.

Does unopened makeup expire? ›

In general, most makeup can last one to three years unopened (when stored in a cool, dry place, ideally) and then between a few months and a couple of years after opening. Preservatives do break down over time, even before a product has been officially opened and even in the best clean beauty brands.

How to check expiration on makeup? ›

There are two ways that expiry dates are communicated:
  1. Shelf life (tells you how long a product is safe for BEFORE opening and usually is a stamped date on the jar/bottle/tube.
  2. Open jar icon (PAO) tells you how long the product is safe AFTER opening. Example: 12M means it is good for 12 months after you have opened it.
Mar 2, 2023

Can you use makeup that is 10 years old? ›

Generally, if properly stored in a cool, dry place, most unopened and completely sealed makeup should last for 2 to 3 years. With that said, creamier products that contain oils or butters, like cream concealers or liquid blushes, could turn earlier because oil can go rancid.

What happens if I use expired makeup? ›

Either way, there are potential health risks of using cosmetics after they've hit their expiration date. Not only does it increase your risk of eye and skin irritation, but it can also make you more likely to develop an infection. To avoid these complications, it's important to practice good makeup hygiene.

Should I throw away 10 year old makeup? ›

In general, to maintain a clear and attractive complexion you should discard old makeup. It can harbor germs, degrade, and become rancid. Only the most powerful preservatives might inhibit microbes.

Should a 50 year old wear eyeshadow? ›

Applying eye makeup when you're over 50

This is normal. Your goal is to make your eyes look bigger and brighter by using light, neutral eyeshadow shades (beige, taupe, etc.). Avoid using bright colours and iridescent shadows over the entire eyelid. A smoky look isn't recommended either, as it weighs down the eyes.

Does lipstick expire? ›

Generally, a liquid lipstick will last anywhere between 6 to 12 months before expiring. Again, you'll have to keep a nose and eye out for any signs of decay that may be alerting you to a compromised product. Liquid lipsticks and glosses might become exceptionally sticky; almost unusable.

Does mascara expire? ›

You may not want to part with your favorite tube of mascara, but we hate to inform you that it has the earliest expiration date when it comes to makeup. Mascara lasts around three to six months, and shouldn't be kept around for longer. Think about it: You're putting it right near your eyes!

What makeup doesn't expire? ›

Makeup products that do not directly touch your eyes and/or lips and products that do not contain any water (anhydrous) can be used safely beyond their date of expiration,” she says.

Does lotion expire? ›

Once you open a bottle of lotion, the clock starts ticking

Unopened lotions will often last two to three years when stored in a cool, dry place away from direct sunlight. Once a lotion is opened, its shelf life shortens significantly, usually lasting six months to a year.

Do eyeshadows expire? ›

Eyeshadow – Powder eyeshadow formulas will last between 24-36 months. Cream eyeshadows will not last as long however, they usually will last anywhere from 6-12 months. RAL's eyeshadows have a PAO time of 24 months. Eyeliner – Eyeliner can last anywhere from 3 months, all the way to 24 months.

Is expired makeup good for you? ›

If it looks old, changes texture or smells bad—toss. Expired makeup can harbor bacteria and lead to: Acne. Rashes.

When should I throw away makeup? ›

How long does makeup last? As a guideline: Foundation, primer, blush and eyeshadow may last up to 2 years. Lipstick should last for one year after it is opened. Eye makeup such as mascara and eyeliner would need to be replaced every three months.

What to do with old makeup? ›

Proper disposal: If you can't find a way to reuse your old makeup, carefully remove it all from the containers (see below for recycling container methods) and put it all in a sealed jar or packaging that you can then send to the landfill.

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