How to Sell Yourself Fast With an Elevator Pitch (2024)

The Weekend Job Search Assignment #11: Get to the point and impress your interviewer with a carefully constructed personal story

Welcome to week 11 of The Weekend Job Search, our ongoing series that breaks the whole job-search process into 13 totally doable to-do items.

Last week, you got to know the company and position you’re interviewing—or hoping to interview with—by doing your research.

This week, you’re going to develop a job-landing response to the holy grail of interview questions: “So, tell me about yourself.”

This open-ended stumper is one of the most common interview questionsand can leave some job seekers speechless. Fortunately, there’s a way to nail your response and start your interview out in the best light possible: with an elevator pitch, a quick, compelling career story that can be told in the time it takes to ride with someone from the lobby to their floor.

The Weekend Job Search Assignment #11

Compose Your Story/Elevator Pitch

The good news? Developing your pitch is relatively simple: You want to express what you do in your current role, how you contribute, and where you’d like to be and why.

Keep it short, around 30 to 45 seconds, and targeted to the role and company to which you’re applying. If you can organically fit your accomplishments into your story, so much the better.

1. Develop your story.

Right now, take a few minutes to write out a draft of your elevator pitch. Need some help getting started? Use our Mad Libs–style cheat sheet below:

Currently, I’m working/studying as a [job/education description], where I [briefly explain what you do, listing transferable skills to the job you’re applying for, if possible].

One of my greatest strengths is my ability to [list your greatest workplace strength and possibly have it lead into a recent workplace accomplishment].

Now, I’m looking to [explain the direction you’re looking to go]. The opportunity to [something that excites you about the role] really drew me into this role as I believe/my goal is/because [back up why the role excites you].

Let’s see that played out in an example:

Currently, I’m working as a social media manager, where I curate content, analyze the effectiveness of posts and develop social media campaigns for our clients.”

One of my greatest strengths is my ability to stay on top of digital trends. Just recently, I developed a campaign inspired by a trending topic and upped our Twitter followers by 25 percent, while increasing engagement by over 35 percent.

Now, I’m looking to take my skills in social and expand into a marketing strategy role. The opportunity to develop social- and content-heavy marketing campaigns, as your company does so well, drew me into this role.

I believe there is a strong need for campaigns that, while also targeting traditional channels, work hard to build and nurture a brand’s online community.

2. Edit your pitch.

Whether you used our template or developed your pitch from scratch, a short pitch can always using some trimming.

Use a timer and read your pitch. If it goes over 60 seconds, see what you can do to shorten it. Ask yourself: Am I showing my transferable skills? Is it clear I developed this pitch specifically for this interview (is it targeted)? Does it make me stand apart from the competition?

If needed, make your revisions now.

3. Practice aloud.

You don’t want it to be spoken for the first time in the interview. Practice saying your pitch aloud and really get it down.

Speaking at a casual pace, make sure you’re not going over time. And remember to smile!

And that’s week 11!

Next week, you’ll learn a new skill to add your resume—from the privacy of your apartment, at a coffee shop or even at a park with Wi-Fi!

I have extensive experience guiding job seekers through successful interview processes and crafting compelling elevator pitches. Over the years, I've assisted individuals in honing their storytelling abilities to succinctly convey their career journey, strengths, and aspirations.

Let's break down the concepts in the provided article related to developing an elevator pitch for an interview:

  1. Understanding the Question: "Tell me about yourself"

    • This is a common interview opener that can often catch candidates off guard. Crafting a concise yet impactful response is crucial.
  2. Elevator Pitch Basics

    • An elevator pitch is a brief, persuasive speech designed to spark interest in your professional background.
    • It typically covers your current role, strengths, recent achievements, and future aspirations.
  3. Template for Crafting the Elevator Pitch

    • The article provides a Mad Libs-style template to help structure the pitch:
      • Start with your current role/job.
      • Highlight a notable skill or strength and link it to an accomplishment.
      • Express your career direction and why the role/company excites you.
    • An example is provided to illustrate the structure.
  4. Editing and Refining the Pitch

    • It's essential to keep the pitch within a specific time frame (around 30-45 seconds).
    • Self-evaluation is crucial to ensure the pitch showcases transferable skills, targets the specific role, and differentiates you from other candidates.
    • Revision and trimming are encouraged to maintain brevity and relevance.
  5. Practice Makes Perfect

    • Practicing the elevator pitch aloud is vital for fluency and confidence.
    • Timing yourself and ensuring a natural delivery while smiling are recommended.
  6. Looking Ahead

    • The article hints at future assignments, possibly covering additional skills for resume enhancement.

Crafting an elevator pitch involves a balance of brevity and substance, tailored specifically for the job and company. It's a skill that, when honed effectively, can significantly enhance one's interview performance.

How to Sell Yourself Fast With an Elevator Pitch (2024)

FAQs

How to Sell Yourself Fast With an Elevator Pitch? ›

To help this process, try to include a memorable statement or touch on a personal quality or experience that makes you unique. Prepare professionally: If you're actively looking for a job your pitch should be at the ready, in your quiver, at all times; you never know when an opportunity might present itself.

How do I sell myself in an elevator pitch? ›

To help this process, try to include a memorable statement or touch on a personal quality or experience that makes you unique. Prepare professionally: If you're actively looking for a job your pitch should be at the ready, in your quiver, at all times; you never know when an opportunity might present itself.

How do you make an elevator pitch fast? ›

Your elevator pitch should:
  1. Communicate your personal brand and what you want to be known for.
  2. Convey your unique selling points.
  3. Answer the questions “Tell me about yourself' “What do you do?” and “What are you interested in doing next?

What is a good example of an elevator pitch? ›

For example, "If your company offers internships, I would appreciate the name of the person in charge of that program, or perhaps I could meet with you in person to find out more about your organization and opportunities in the marketing profession." Be sure to offer each contact your business card for future reference ...

How do you write a 30 second elevator pitch about yourself? ›

The structure of a 30-second pitch generally follows this pattern:
  1. Introduce yourself, as appropriate.
  2. Discuss your experience. ...
  3. State a strength or skill the employer would be interested in.
  4. Follow that with an accomplishment (or two) that proves you have that skill.

What are the three C's for an elevator pitch? ›

Conceptual – the pitch should stay at a high level and not go into too many details. Concrete – while high level, the pitch should also be tangible and easily grasped. Customized – every target audience is different. The pitch should reflect those differences.

How to pitch yourself in 2 minutes? ›

  1. Two-Minute Commercial, aka “Elevator Speech”
  2. Personal and Education (15 seconds)
  3. Early Career/Life Experiences (15-30 seconds)
  4. Recent Work History/Life Experiences (45-60 seconds)
  5. Why you are here (15-30 seconds)
  6. Interviewing: Selling Yourself.
  7. COMMON INTERVIEW QUESTIONS.

What not to do in an elevator pitch? ›

Refrain from using jargon or unfamiliar language. Don't bore people with useless information that is of no significance to them. Ideally, an elevator pitch should be structured for each target audience. Don't ramble on and make the pitch longer than 30 seconds.

What is a good hook for an elevator pitch? ›

Make it simple and get straight to the point. For example, if you're pitching a time management tool, your hook can be a personal story like: "When I first started my business, it felt like there was too much to do and not enough time to do it." It can also be a statistic.

What are 5 steps to creating a successful elevator pitch? ›

Let's look at five elevator pitch ideas to help you get started.
  1. Outline the Goal of Your Elevator Pitch. You want to start by identifying the goal you're trying to achieve with your elevator pitch. ...
  2. Introduce Yourself. ...
  3. Explain What You Do. ...
  4. Practice, Practice, Practice. ...
  5. Don't Forget to Follow Up.
Mar 9, 2022

How do you write a strong elevator pitch? ›

Keep your elevator speech short and sweet, aiming to deliver your message in 60 seconds or less. Say who you are, what you do, and what you want to achieve. Your goal is to focus on the essentials. Be positive and persuasive with your limited time.

What is a one sentence elevator pitch? ›

An elevator speech is a clear, brief message or “commercial” about you. It communicates who you are, what you're looking for and how you can benefit a company or organization. It's typically about 30 seconds, the time it takes people to ride from the top to the bottom of a building in an elevator.

What is an example of pitch yourself? ›

Example 1:

I'm driven by a desire to [your career goal or aspiration], and I'm actively seeking opportunities to apply my skills in a real-world setting. Whether it's through internships, projects, or collaborations, I'm excited about the chance to contribute and learn in a dynamic environment.

How to end an elevator speech? ›

  1. 1 Start with a question. One of the simplest and most powerful ways to close your elevator pitch is to ask a question that relates to your audience's needs, goals, or challenges. ...
  2. 2 Use a call to action. ...
  3. 3 Provide social proof. ...
  4. 4 Create a hook. ...
  5. 5 Follow up. ...
  6. 6 Here's what else to consider.
Mar 24, 2023

What is an example of a short pitch about yourself? ›

“Hi, my name is Mark. After graduating with my Bachelor's degree in Business Administration, I've spent the last three years building professional experience as an Executive Assistant. I've successfully managed end-to-end event coordination and have generated a strong professional network for my colleagues.

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