How to Tell if a Cartier Watch Is Real (2024)

Written By: Vahid Moradi

Nothing says luxury like a Cartier watch. The cerulean cabochon, the enchanting guilloché, the seamless movement—these are the inimitable hallmarks of Cartier’s timeless timepieces.

However, forgeries are an inevitable part of any luxury industry, and watches are no exception. The global trade of counterfeit Swiss-made watches reached over $3.5 billion in 2018 alone, so there’s reason to use caution when purchasing a Cartier watch.1

With that said, discerning a real from a fake Cartier watch is simple enough—as long as you know what to look for in the most popular Cartier watches. This thorough guide will help you understand how to tell if a Cartier watch is real.

The Key Points of Inspection

As one of the foremost makers of fine watches, Cartier’s craftsmanship is unmatched. On a genuine timepiece, even the tiniest of flaws will be absent.

Apart from the overall construction of your watch—which should be of the utmost quality—there are several areas to scrutinize more carefully when looking at the best Cartier watches for ladies or men. When you or a Cartier authorized dealer are handling a new or pre-owned Cartier watch before purchase, these are the five details you should examine.

#1 The Screws

If you’re wondering how to tell if a new or pre owned Cartier watch is genuine or if your Cartier watch will hold its value, the case is an excellent place to start. Cartier cases will never “snap on.” There should always be flathead screws holding together the front and back of a Cartier watch case.

If you see a watch with cross-shaped Phillips head screws—or, worse yet, imprints of screws—don’t buy it.

#2 The Dial

One of the telltale signs of many a Cartier watch is the ornate rippling pattern on the dial. The precise beauty of this decorative detail—called a guilloché—is nearly impossible for fraudsters to replicate. If the markings are missing or the spacing between the undulating lines seems uneven, you may have a replica Cartier on your hands.

The dial contains two other signs of authenticity that are often omitted:

“Swiss Made”

The words “SWISS MADE” appear below the 6 o’clock marker (VI), close to the bezel. This minute element is nearly imperceptible, making it a commonly forgotten feature on even the best forgeries.

The Secret Signature

On either the 7 or 10 o’clock marker (VII or X), you’ll find the word “Cartier” written in delicate capital letters. Called the “secret signature,” it’s an oft-missed detail that can confirm the authenticity of your watch.

How to Tell if a Cartier Watch Is Real (1)

#3 The Case Back

The inscriptions on the case back of a genuine Cartier watch tell a story. Turn your timepiece over, and you should notice the following details:

  • The Cartier logo
  • The declaration that the watch is “Swiss made”
  • The words “water resistant”
  • A four-digit model number
  • An eight-character serial number with two letters and six digits

Depending on the model you have, you may also find the words “automatic” and “stainless steel.”

Perhaps more important than what is engraved on your case back is how it is engraved. The inscriptions should be clearly defined and engraved somewhat deeply into the material. Look out for lightly etched lettering or crooked placement—both are signs of forgery.

#4 The Signature Blue Appointments

On some of the most popular Cartier watches, including the Ballon Bleu, Santos, Tank, Ronde, and Panthère, the brilliant blue details make a remarkable statement. The hands of these watches should be a deep sapphire blue.

Additionally, the crown should be capped with a matching blue cabochon stone. The gemstone of a true Cartier watch will be set into the crown’s metal, not glued in place.

#5 The Weight

Quite simply, real Cartier watches are heavy. Not so heavy as to be cumbersome, but you should feel the weight of such a tour de force timepiece on your wrist.

The sturdy, scratch-proof sapphire crystal glass that protects the dial is a hallmark of Cartier’s design. Similarly, the premium stainless steel or gold of the case will have a certain weight and sturdiness that conveys the quality of the materials.

If the watch feels light or hollow, there’s a high chance you’re holding a Cartier fake.

What To Do If You Think Your Cartier Watch is Fake

If, after checking all of the above factors, you still find yourself asking, “how can I tell if my Cartier watch is real?” bring it to an authorized Cartier dealer like CJ Charles. A reputable jeweler can quickly tell the difference between a genuine Cartier and replica watches.

Always Buy from an Authorized Dealer

Whether you’re buying a Cartier watch new or pre-owned, always shop with a trusted seller. In addition to the peace of mind that comes with an authorized dealer, you’ll receive a certificate of authenticity with your purchase. Should you ever choose to sell your stunning timepiece, your buyer won’t have any need for a guide like this—they’ll know they hold a genuine Cartier watch.

When Nothing But the Real Thing Will Do, Trust CJ Charles Jewelers

When you choose CJ Charles Jewelers for your Cartier watches, you choose to exceed the ordinary. Our team of experts will gladly answer any questions you may have about our range of luxury watches—watches that are guaranteed to be the real thing.

Browse our collection of mens and womens Cartier watches today.

Written By: Vahid Morai

Vahid Moradi’s lifelong passion, dedication, and commitment for the jewelry industry led him to become the respected owner of CJ Charles Jewelers in 1988. From that moment, Moradi’s single focus in business was to become recognized as the pinnacle of value and world-class quality in the his Community. Over 34 years later, CJ Charles continues to grow and thrive as a successful, family-owned business that consistently provides exceptional service to all their clientele.


Sources:

  1. Fondation de la Haute Horlogerie. Counterfeiting “costs” the Swiss watch industry CHF 2 billion. https://www.cjcharles.com/collections/cartier
How to Tell if a Cartier Watch Is Real (2024)

FAQs

How to Tell if a Cartier Watch Is Real? ›

You can check your Cartier watch serial number by looking at the back of the watch where the serial number is engraved. You can also find the serial number on the Cartier certificate of authenticity that comes with the watch.

How do I verify my Cartier? ›

Turn your Cartier timepiece and look for the following imprints:
  1. Cartier logo.
  2. 4-digit model number.
  3. 8 character Serial number with two letters & 4-6 digits.
  4. Words 'Swiss Made' & 'Water Resistant'
Oct 26, 2022

Can you check Cartier serial number? ›

You can check your Cartier watch serial number by looking at the back of the watch where the serial number is engraved. You can also find the serial number on the Cartier certificate of authenticity that comes with the watch.

What does a Cartier watch serial number look like? ›

Genuine Cartiers always have a serial number consisting of two letters and six digits printed on the back. The number will be engraved as a number of fake Cartiers feature a serial number that's barely etched onto the watch.

Are all Cartier watch hands blue? ›

One will find the blue hands in most Tank, Santos, Panthère, Ballon Bleu, and Ronde de Cartier watch. The blue is deep and matte and adds a touch of royalty to the appearance of every single model. Interestingly, the same shade of blue appears in the cabochon that adorns the crown of Cartier watches.

Is Cartier watch real gold? ›

Yes, Cartier watches are indeed made with real gold. The luxury watch maker exclusively uses platinum or 18 karat gold in its designs.

Do Cartier watches hold their value? ›

Whether your Cartier watch is a good investment does depend on a number of factors including the specific model, condition, rarity, and current and future market demand. In general, Cartier watches tend to hold their value, particularly the vintage or limited-edition models.

Do Cartier watches have batteries? ›

To change a battery, take your watch to a Cartier After-Sales Service at any Cartier boutique or at an authorised dealer. As part of the battery changing service, and as required by the Cartier guarantee whenever a watch is opened, the Cartier technician will also test the water-resistance of your watch.

How to tell the difference between a real and fake Cartier love bracelet? ›

All fine metals, like gold, platinum or sterling silver should not be magnetic. If your Cartier LOVE bracelet reacts to a magnet this should be a red flag! Look for discoloration, peeling metal or worn plating. Genuine Cartier LOVE bracelets are made of solid gold, and are never plated.

How do I check my Cartier bangle serial number? ›

On original bracelets, the Cartier logo is on one side only. From 1974 onwards, the bracelets are stamped with a unique serial number, which may have five digits and 1 letter (for example 12345 A); two letters and four digits (for example AB 1234); three letters and three digits (for example ABC 123).

Is Cartier Swiss Made? ›

Cartier makes all its timepieces in La Chaux-de-Fonds, an area in Switzerland that's known for watchmaking. Although the company is headquartered in France, Cartier has its own factory in Switzerland to control every step of the watchmaking process in the land of the greatest watchmakers in the world.

Does all Cartier jewelry have serial numbers? ›

Most modern Cartier jewelry will be stamped with the Cartier logo, the metal type and a serial number. Cartier's logo is always stamped into the jewelry with their signature script, any other fonts or misspellings would be an obvious indication of a replica.

What does plaque or g20m mean? ›

Plaque 20 g stamped on the watch case, means the metal is not sold gold but plated with 20 microns of gold. You can find Cartier manual wind mechanical movement, watches, stamped "Cartier" "PLAQUE OR G 20 M" "Swiss"

Where is the serial number on a Cartier watch? ›

Where is a Cartier serial number? Many Cartier watches have their serial numbers engraved directly on their casebacks, and this means that they can easily be viewed by simply looking at the back of the watch.

What is the reference number on a Cartier watch? ›

Most Cartier models have two important sets of numbers. The longer number is the serial number which is unique to every watch created. Current models have serial numbers that are 8 characters long and consist of 6 numbers and 2 letters. Modern Cartier watches also have a 4-digit number that is the case reference.

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