In-kind sponsorship - Leukaemia Foundation (2024)

FAQs

What do in-kind sponsorships provide? ›

So what is in-kind sponsorship? In-kind sponsorship (or value-in-kind sponsorship, as is its full name) is a type of sponsorship where the sponsor agrees to provide goods or services (value in kind) instead of cash as part of a sponsorship agreement.

The Leukaemia Foundation: is a charity registered with the Australian Charities and Not–For-Profits Commission. has an ABN: 57 057 493 017. is endorsed as an income tax exempt charitable entity.

In-kind sponsorship (or gift-in-kind) is a type of sponsorship where a business agrees to sponsor an event or initiative by providing goods and/or services (value-in-kind) instead of cash as part of a sponsorship agreement.

Financial Sponsorship

Also known as Cash sponsorship, these types of event sponsors offer capital in the form of cash to event organizers in exchange for benefits such as promotion and recognition through the event.

For example, it could be for products or services that contribute to the attendee experience. Think water bottles being distributed at a hot outdoor event, or even items that can be included for raffle prizes. IEG recommends that non-essential in-kind sponsorships be valued at 50% of their cash value.

Event sponsorship is when businesses provide financial support, resources, or services to help make your event a success. In return, they receive promotional benefits and exposure to your event's audience.

The Leukemia & Lymphoma Society.

Leukaemia Foundation CEO – Chris Tanti

His career has been characterised by the development of game-changing health services and he's an accomplished CEO both in Australia and America, working across mental health, disability and aged care.

The best charities that fight leukemia are the Leukemia & Lymphoma Society, the Leukemia Research Foundation, and the Leukaemia Foundation.

In-kind also includes donated items to be used in a fundraiser or auction and, in some cases, intangible property such as patents, copyrights, and securities. Services that are considered in-kind donations include legal services, accounting services, IT services, transportation, and consulting.

How to ask for in-kind sponsorship? ›

Explain that their support will ensure that [what your programs do]. Include a sentence about sponsorship levels that they can take advantage of. Write an email asking for in-kind donations for [your org's name]. Provide examples of in-kind donations that would be helpful in supporting [the work you do].

What is Payment in Kind? Payment-in-kind (PIK) is the use of a good or service as payment instead of cash. PIK also refers to a financial instrument that pays interest or dividends to investors of bonds, notes, or preferred stock with additional securities or equity instead of cash.

How much does a Sponsor make? As of May 8, 2024, the average annual pay for a Sponsor in the United States is $94,017 a year. Just in case you need a simple salary calculator, that works out to be approximately $45.20 an hour. This is the equivalent of $1,808/week or $7,834/month.

Two of the more common forms of unrelated business income are advertising and corporate sponsorships. Advertising is usually taxable income whereas sponsorships are usually exempt, but this isn't always the case.

Sponsorship offers several benefits for both sponsors and the entities they support. For sponsors, it can lead to increased brand visibility, enhanced reputation, access to a targeted audience, opportunities for direct customer engagement, and association with positive events or causes.

An in-kind contribution is a non-monetary contribution. Goods or services offered free or at less than the usual charge result in an in-kind contribution. Similarly, when a person or entity pays for services on the committee's behalf, the payment is an in-kind contribution.

The main difference between a sponsorship and a donation is that sponsorships are based on reciprocity – where cash or in-kind gifts are contributed, usually in exchange for marketing or advertising consideration.