Italian candy: 5 top brands recommended by Bell Italia (2024)

Do you have an Italian products store and are looking for Italian candies to offer to your customers? Then you are reading the right article! In fact, we are going to talk about tasty Italian candy and we will suggest 5 top brands that shouldn’t be missing in your store. Quality and goodness will be guaranteed! In addition,these candies will guarantee you large rotations and really interesting margins, also thanks to the super offers we have prepared which you can discover by clicking on the links under each description.

Italian candy: origin and evolution

Italian candies are high-level gastronomic products containing all the artisan confectionery tradition of Dante’s birthplace. Almost all of them ensure a unique sensory experience and an unmistakable taste: it is true, in fact, that their admirers have increased over the years, both in Italy and abroad.

Also known as bonbons, Italian candies are closely linked to the history and spread of cane sugar in the Old World. The etymology of the word “caramella” (Italian for candy) goes back to the French and Spanish “caramel“, and to the late Latincanna mellis, that is to say, precisely, sugar cane. In the confectionery industry,their success dates back to the middle of the last century, with Genoa and Turin which represented (and still represent) the reference areas in the production of the best Italian candies.

If, initially, the balsamic functions of the product were given a lot of importance, marketing helped to create other needs. The consumption among adults, in fact, shows strong growth from year to year, and one of the many reasons behind this success is to be found in the connection with childhood.Savoring candy you feel a kind of psychological pleasure and you experience memories of a pleasant past.

For the occasion, we have selected 5 successful Italian candy brands for your supermarket. By choosing them, you will be able to fully satisfy the increasingly varied needs of your customers, eager to indulge in precious (and delicious) moments of… 100% Italian pleasure!

Italian candy: 5 top brands recommended by Bell Italia

1. Italian candies: Elah

The seemingly foreign name should not be misled. Elah soft toffee is surely among the best Italian candies ever made and a pride of our country’s tradition. The company was founded in 1909 in Genoa, from a brilliant idea of Francesco Ferdinando Moliè, an established inventor of creamy desserts and preparations of various kinds. The logo, depicting a woman wearing an ancient costume and about to serve a cake, is still present today on the packaging of Elah candies. It was created by Francesco Ferdinando Moliè himself.

Elah candies stand out for their goodness and genuineness. They do not contain dyes and are made exclusively with natural flavors. The design of the packages is colorful and certainly will not go unnoticed on the shelves of your store. We mention, in particular, the “historical” Cubik (the first toffè created in Italy), and the MentaLiquirizia 900. KremCaramel, KremLiquirizia, and Millefrutti complete the assortment. To the most gluttonous, customers you can propose the assorted Toffè.

2. Ambrosoli: honey candy

Ambrosoli candies have a history entirely connected to honey. It was the early 1930s when Giovanni Battista Ambrosoli started his business: his aim was to make honey an ingredient within reach for everyone. And candies were surely the most practical solution. After years of sector studies and research, Ambrosoli honey candies were born. The radio spots contributed to the mass diffusion of the product, presenting them as candies suitable for treating a sore throat: it was an unstoppable success.

After many years, their charm is still the same, so much so that they are among the best-selling candies on the Italian market and abroad. Besides the “classic” Italian honey candies, we advise you to choose, from the wide assortment of Ambrosoli, the Balsamic Honey Candies, Fior D’Anice, and Fior di Liquirizia. To your customers looking for particular tastes, you can offer the Ambrosoli Orzo barley candies or the Rhubarb ones. The fruit, licorice, and honey flavors are also available in a gelée version. The candies are available in a 135 g bag, labeled in foreign languages, including Russian and Arabic.

Something you should absolutely try is the new Ambrosoli Mielness. Those are candies where the beneficial properties of honey are combined with natural (and healthy) ingredients, coming from all over the world. Pomegranate, ginger, aloe, turmeric, and goji are the five flavors recently launched on the market. Available format: 90 g bag.

Discover our offer on Italian Ambrosoli candies.

3. Galatine

Galatines are among the most popular candies in Italy, with the ‘irresistible taste of Italian milk. Their birth dates back to 1956. Polenghi, an established Milanese entrepreneurial reality that had its core business in the production of milk, began to market milk tablets that achieved great success at the national level. However, we had to wait until 1996, following the acquisition by Sperlari, a brand that is also a benchmark for Italian chocolate, to find round candies as we know them today on the market. In this period of time, the taste of the product has evolved, and the packaging has changed, but the original charm of the white candy par excellence has remained the same.

Galatine are confirmed as highly appreciated Italian candies, for their simplicity and their delicious ingredients. In fact, they are made up of 80% milk, an important source of calcium. The fact that they are gluten-free candies makes them ideal in case of celiac disease. Other noteworthy ingredients include yogurt, particularly appreciated for its delicacy and their light taste, and honey, the sweetener par excellence.

The current assortment includes four variants: the classic milk Galatine, milk and chocolate, milk with strawberry, and the brand-new milk and biscuit. They are available in the practical 125 g bag, with a label already prepared for foreign markets. In addition to the Italian language, in fact, there are indications in English, German, and Chinese. . These are irresistible candies from Italy that absolutely cannot be missed on the shelves of your supermarket abroad.

Discover our fantastic offer on Italian Galatine candies available on the wholesale page of our website.

4. Rossana

The fourth Italian candy brand that we propose is Rossana. It is an iconic Italian confectionery product, invented in 1926 by the brilliant Luisa Spagnoli, who was, back then, the director of Perugina. The name “Rossana” is connected to the famous figure of Roxanne, the woman so loved by Cyrano de Bergerac. The bright red wrapping recalls the sensual dress of the young lover, and it’s removed as in the gesture of undressing the woman.

Metaphors aside, the parallelepiped shape, the golden writing, the creamy heart, the solid shell, the crunchy milk casing, and the mixed flavor of hazelnuts and almonds are the strengths of Rossana. Not surprisingly, this candy has been appreciated for 4 generations!

There are two variants on the market: classic and with chocolate filling. It is available in different formats: 175 g bag, 1 kg bag, 1.6 kg jar, and 1.5 kg counter display. Several foreign languages are available on the package, including English, Spanish, German, and French. Furthermore, the product is Halal Italia certified.

Want to know our special offer on Italian candies Rossana? Discover the wide range of Italian products available on the wholesale page of our website

5. Sperlari Club Candies

Sperlari Candy Club is among the most popular Italian balsamic candies ever. Ingredients such as menthol, and eucalyptus essential oil, together with other strictly natural aromas, give a strong taste and a refreshing flavor that lasts for a long time. Furthermore, these candies have been a symbol of made-in-Italy quality since 1950. “Made in Italy since forever” reads a claim on the package, framed by the tricolor flag. One more reason to choose them in your shop abroad, don’t you think?

Besides being tasty and refreshing for the palate, Sperlari Candy Club is ideal for relieving the annoyances of sore throat and stuffy nose. They are available in the 200 g bag and in the variants “classic” and “forte”. On the label, in addition to Italian, there are indications in English, French, and German.

Check out our offer on Sperlari Candy.

Candy from Italy and Bell Italia

Among the most popular Italian sweets and snacks abroad, candies unquestionably hold a prominent place. They are an increasingly sought-after product, regardless of the season or temperature. Hence, they are a must-have item on the shelves of your overseas store. This is precisely why Bell Italia offers daily special deals for this product, extending to the finest Italian and international food and non-food products.

Yet, Bell Italia’s assortment is not limited to Italian candies alone. It encompasses over twenty thousand Italian and international food and non-food items from the most esteemed brands, including Italian chocolate. Every day, over a thousand wholesalers, retail operators, importers, and restaurateurs from around the world choose Bell Italia for their purchases. This loyalty is a testament to Bell Italia’s unwavering dedication and passion in the market since 2010.

If you’re consistently in search of Italian food suppliers with the most stellar reputation, Bell Italia proudly showcases a wide array of Italian food products. Explore our article discussing Italian food products wholesalefor more insights.

You can visit our Linkedin Company Profileor our website at www.bell-italia.com, or simply get in touch with us at +39 345 341 3539. Our Sales Assistants, Ezia Caputo, and Giovanna Caprioli will happily guide you on becoming our valued customers and taking advantage of our fantastic offers on the finest Made-in-Italy food and non-food products.

You may also be interested in “ITALIAN SWEET SNACKS: 5 NEW ADDITIONS FOR YOUR SUPERMARKET ABROAD”

As an enthusiast and expert in the field of Italian confectionery, I possess comprehensive knowledge about various Italian candy brands and their historical significance. My familiarity stems from an in-depth understanding of the origins, evolution, and distinguishing characteristics of renowned Italian candies.

The article delves into the rich heritage of Italian candies, tracing their roots to significant historical periods and highlighting their evolution over time. It emphasizes the cultural significance of these sweets, their connection to childhood memories, and their growing popularity among consumers both in Italy and abroad.

The article introduces five prominent Italian candy brands recommended for inclusion in stores catering to Italian products:

Elah: Renowned for its soft toffee, Elah candies are deeply rooted in Genoa's confectionery tradition. The brand prides itself on using natural flavors and avoiding artificial dyes, offering a range of flavors like Cubik, MentaLiquirizia 900, KremCaramel, KremLiquirizia, and Millefrutti.
Ambrosoli: Originating in the 1930s, Ambrosoli specializes in honey-based candies. The brand's assortment includes Balsamic Honey Candies, Fior D’Anice, Fior di Liquirizia, Orzo barley candies, Rhubarb, and gelée versions with fruit, licorice, and honey flavors. They recently launched Mielness candies combining honey with healthy ingredients.
Galatine: These candies, comprising 80% milk, are recognized for their simplicity, delightful taste, and suitability for individuals with gluten intolerance. The variants include classic milk, milk and chocolate, milk with strawberry, and milk and biscuit.
Rossana: A product dating back to 1926, Rossana candies boast a creamy heart, a solid shell, and a blend of hazelnut and almond flavors. They come in classic and chocolate-filled variants in various packaging formats.
Sperlari Club Candies: Known for their balsamic properties and refreshing flavors derived from natural ingredients like menthol and eucalyptus essential oil, these candies offer relief for sore throats and nasal congestion.

The article also highlights the marketing strategies, historical backgrounds, ingredients, packaging, and multilingual labeling of these brands to cater to international markets. Additionally, it emphasizes the importance of these candies in Italian product stores abroad and offers insights into Bell Italia's extensive array of Italian and international food and non-food items.

For individuals interested in sourcing authentic Italian candies and a diverse range of other Italian products, Bell Italia stands out as a reputable supplier, showcasing a wide selection of quality items since its inception in 2010.

Feel free to explore the offerings at www.bell-italia.com or contact their Sales Assistants for further information and special deals on top-notch Made-in-Italy products.