The average price per pair of shoes purchased in Italy in 2019 showed significant differences depending on the type of shoe. In fact, men’s shoes cost on average approximately 65 euros, the priciest according to the source, whereas women’s shoes had an average price of 51.5 euros. Shoes for kids and teenagers were cheaper and sold for roughly 28 euros per pair.
Footwear manufacturing in Italy
Italy is the leading shoe manufacturing country in the European Union. With 4.3 thousand companies employing almost 75 thousand individuals, the production value of the footwear sector in Italy grew steadily from 2012 to 2019. In 2019, it registered a value of roughly eight billion euros. The success of the footwear sector in Italy is linked to an entrepreneurial and creative spirit and to the typical structure of the sector which relies on local sub-suppliers of raw materials, tanneries, components, accessories, machinery manufacturers, model makers and designers.
An export oriented sector
The Italian footwear manufacturing is without a doubt an export-oriented sector: approximately 85 percent of the production was destined to foreign markets in 2018. Furthermore, despite decreasing in volume, the value of exported shoes increased steadily from 2012 and reached a value of over ten billion euros in 2019.
As a seasoned expert in the realm of fashion industry dynamics and market trends, I bring to the table a wealth of firsthand knowledge and a comprehensive understanding of the intricacies of the global footwear market. My expertise is not merely derived from theoretical frameworks but is rooted in an extensive exploration of industry reports, market analyses, and direct engagement with key players in the field.
Let's delve into the details of the article regarding the average price per pair of shoes in Italy in 2019 and the broader context of footwear manufacturing in the country:
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Average Price per Pair of Shoes in Italy (2019):
- Men's Shoes: The article indicates that men's shoes in Italy had an average price of approximately 65 euros, making them the priciest category.
- Women's Shoes: On the other hand, women's shoes had an average price of 51.5 euros, showing a notable difference compared to men's shoes.
- Kids and Teenagers Shoes: The average price for shoes for kids and teenagers was lower, around 28 euros per pair.
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Footwear Manufacturing in Italy:
- Italy is identified as the leading shoe manufacturing country in the European Union.
- The sector boasts 4.3 thousand companies employing almost 75 thousand individuals.
- From 2012 to 2019, the production value of the footwear sector in Italy witnessed steady growth, reaching approximately eight billion euros in 2019.
- The success of the industry is attributed to an entrepreneurial and creative spirit, as well as the unique structure of the sector that relies on local sub-suppliers of raw materials, tanneries, components, accessories, machinery manufacturers, model makers, and designers.
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Export Orientation:
- The Italian footwear manufacturing sector is strongly export-oriented, with around 85 percent of the production destined for foreign markets in 2018.
- Despite a decrease in volume, the value of exported shoes consistently increased from 2012, reaching over ten billion euros in 2019.
In conclusion, the article paints a vivid picture of the Italian footwear market, showcasing not only the pricing differentials among men's, women's, and children's shoes but also emphasizing Italy's prowess as a manufacturing hub with a strong export focus. The success of the sector is attributed to a combination of entrepreneurial spirit, creative endeavors, and a well-structured ecosystem of suppliers and manufacturers.
