This statistic depicts the operating profit of the H&M Group worldwide from 2009 to 2022. In 2022, the global operating profit of the H&M Group was about 7.2 billion Swedish kronor, marking a substantial decrease from the previous year.
H&M
H&M is a leading global fashion company with strong values and a clear business concept. H&M constantly strives to have the best customer offering in each individual market – which includes giving customers the best price. Through multiple brands and concepts H&M offers a broad and varied range of inspiring fashion that lets customers explore and develop their own personal style. H&M has collections for women, men, teenagers and children. Their range also includes sportswear, underwear, shoes, accessories and cosmetics, as well as home textiles and decorations from H&M Home.
Germany is H&M's largest market. In 2021, about 28 billion Swedish kronor were generated from that country alone. The company operates over 4,000 stores worldwide and employs over 100,000 people. H&M was considered to be the eight most valuable apparel brand in the world; behind Nike, ZARA and adidas as of 2022.
H&M aims to be the more sustainable choice for today’s increasingly aware customers. To this end, H&M’s investments in social improvements and reduced environmental impact extend throughout the product life cycle – from responsible use of natural resources to ensuring good working conditions at suppliers’ factories. Sustainability work is thoroughly integrated into the business, not only because it is an investment in the customer offering, but also because it is vital to the group’s long-term growth and development.
