5) Rinsing with Hot Water
When the time comes to rinse out the hair color, be sure that you’re rinsing with lukewarm water. Too hot of water can cause the cuticle to open further, allowing for some of the color to rinse out during your shampoo process.
ORGANIC TIP: When clients wash their hair at home, they should also only use lukewarm water. Scalding hot water will only cause their hair color to fade prematurely.
6) Shampooing Hair Too Soon After Coloring
Remind your clients that waiting at least 24 hours to wash their hair after their color service will help prolong their fresh, new color. However, what may be more important than waiting to shampoo is using the correct aftercare products.
7) Using Products That Strip Hair Color
The number one ingredient to avoid in your aftercare products is SLS (Sodium Lauryl Sulfates). However, using color care shampoo and conditioners that are also pH-balanced and free of plastics will prove to enhance and extend the life of hair color.
Using products with too high of a pH can cause the cuticle to re-open. An open cuticle will ultimately cause your hair color to fade fast and off tone. In addition, styling products that are loaded with plastics and petrochemicals can build up on the hair, causing hair to appear dull and lifeless.
8) Improper UV Protection
Using products without proper UV protection is an open invite for the harsh, damaging UV rays of the sun to fade hair color. If clients do not have proper UV protection in the hair, advise them to wear a hat when they are outside to limit exposure.
ORGANIC TIP: Try sending your clients home with shampoo, conditioner, or leave-in products formulated with natural UV protectants, such as Oway Color Protection Veil and Color Protection Hair Bath.
9) Using Hot Styling Tools Without Heat Protection
Another hair color culprit are hot tools! If your client is an adamant user of flat irons, curling wands and blow dryers, be sure they are using thermal protection hair products. This will protect the delicate hair against extreme heat and allow color to stay in the hair longer.
10) Color Hair Too Infrequently
Although there are semi-permanent and permanent hair color options, no color will look the same as the first day it was done. By addressing the previously stated causes of hair color fading, we also suggest making sure you are coloring your hair regularly enough to achieve your desired results.
Do you know any other causes of hair color fading? Feel free to share below!
